Adobe Journey Optimizer

Adobe Journey Optimizer Community Lens Newsletter  Your quarterly roundup of insights, events, and member highlights Subscribe to the AJO Community Lens Newsletter   Hello AJO Community!  Welcome to your quarterly roundup – a curated snapshot of what’s happening across the AJO Community. From stand...

Hello Everyone  We’re hosting AEP user group sessions to network, learn, and share experiences at 3 locations - London, New York City and Bangalore. What are User Groups?User groups are community-led gatherings where Adobe Experience Platform practitioners come together to learn from each other’s im...

Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personalization, uniting content and data, ...

It is nice to be able to store/move and organize Templates in a folder structure. But when you start to have many Templates and you want to organize them, it is hard to know witch Template is in witch folder, and if a Template has been placed in a folder or not.So to be able to work faster and easie...

It is nice to be able to store/move and organize Fragments in a folder structure. But when you start to have many Fragments and you want to organize them, it is hard to know witch Fragments is in witch folder, and if a Fragment has been placed in a folder or not. So to be able to work faster and eas...

This blog highlights how to implement dynamic content that leverages both profile attributes and additional non-profile data sources. By extending personalization beyond simple profile attributes, marketing teams can deliver richer, more contextual experiences that boost engagement and conversion. 

Hello everyone, I created these two audiences to be used in an AJO campaign to target people who opened a specific email.v1 / Profile count 662v2 / Profile count 652 If the Message ID belongs to the Campaign Action ID used in the Audience v1. Why we are not getting the same number of profiles?Thank ...

How to look at the audience created in the Audience section in AJO?Is there any visibility to see the audience created by apart from the count as the detailed view of the audience created?

This article is an integration guide to support universal links with tracking on iOS in AJO

Hi,I am working on to create content fragments with editable fields in our emails and observed that when we use any image url and url field in a fragment, AJO add an extra space character before and after the provided value.This extra space breaks the images and links in some of the email clients.Do...

Hi Everyone,   I’m not able to see the Buying Groups section in Adobe Journey Optimizer – B2B Edition UI. Is the Buying Groups tab automatically available, or there some specific prerequisites needed - such as whether creating audiences are required to make the Buying Groups tab becomes available?  ...

Hi all,  I have a short question on Journey Step Event Schema. What is the profileID here: "experience.journeyOrchestration.stepEvents.profileID"?. Is it the namespace you define while creating journey or the primary identifer of the schema? Just wondering how this value gets populated  Thanks!

Hi, I need to identify customers who turn 18 today from the birth date with an fx. How can I do it?