Adobe Journey Optimizer

Hey AJO Community!  We’re excited to kick off a new initiative called Community Ideas Updates—a quarterly roundup that reflects our ongoing commitment to co-innovate with you. Your ideas aren’t just suggestions—they’re directly shaping the evolution of Adobe Journey Optimizer (AJO). Through these up...

August '25 release notes Check out what's new and improved in the latest Adobe Journey Optimizer product release update: Release Notes   New capabilities Pause and resume journeys: You can now pause and resume your journeys. This capability gives journey practitioners greater control and flexibility...

Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personalization, uniting content and data, ...

what is main difference in unitary and business events in journey creation,and can send me on use for example,any source for to learn

In today’s hyper-personalized digital landscape, marketers are expected to deliver relevant, timely, and consistent content across multiple channels. But managing this at scale—especially with real-time updates—can be daunting.Enter the powerful integration of Adobe Experience Manager as a Cloud Service (AEM) Content Fragments with Adobe Journey Optimizer (AJO)...

In all Sandboxes, prod and test, we sometimes need to clean up the environment. Meaning f ex deleting old Journeys, not used Journeys and Journeys used for testing. Today it is only possible to delete Journeys one by one. It would be better if there where a option where you could select several Jour...

When moving email fragments from a test Sandbox to a prod Sandbox all Fragments are by default set to Draft when moved. And that is OK. But you need to go into one and one of the moved Fragments and publish them. It would be a faster and more easy way of working it we could select several fragments ...

Today: Landingpages are used for opt out (unsubscribe) to emails. Link to this page is placed in a email fragment in the footer of all email. A standard way of doing this. When this link to this page is created in the email designer tool, it adds a landing-page-id to the link. This in a unique ID th...

we have a requirement to send real time AJO events into AWS Kinesis . We are able to achieve this using AWS API gate way endpoint url . But for some reason we have a restriction to use AWS gateway endpoint URL. We need some other solution to achieve this using custom action.

An architectural pattern for using Adobe Journey Optimizer to reduce churn and increase lifetime value.

Hi, I’m trying to build a master table of campaigns and journeys (including campaign ID/name and journey ID/name) using the ajo_entity_dataset. However, I’ve run into an issue: there’s a journey whose name we recently updated (the current journey has the "v2" name, while the other two entries show t...

need to write expression in journey condition to check if we have any sent email status for specific journey id ?

When there is a lack of approvals process, ever wished you could get a quick human sign-off on a high-value order using a Journey in AJO? Or maybe you need an expert to review a sensitive customer service case before sending a response. While Adobe Journey Optimizer (AJO) is a powerhouse for automat...