Accessibility refers to a series of features that make a software product usable, with as little effort as possible, for users with visual, auditory, cognitive, motor, or other kinds of disabilities. To help meet the goal of accessibility conformance, Journey Optimizer follows the internationally re...

Hi folks,  Here's what's new in the latest Adobe Journey Optimizer product release for February 2023. For detailed update on New Capabilities, Improvements, and other changes, check here: Release Notes   February 2023 Release Notes New capabilities In-app channel (beta): You can now send personalize...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: The Paradox of Consumer Personalization With growing data privacy awareness and regulation, consumers are rethinking what data they’re willing to give to brands. It's no wonder over 80% of marketing leaders say increased consumer priva...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: Fancentricity and the Future of Customer Engagement An exciting paradigm shift is taking place in marketing: the evolution of one-way, broadcast direct marketing into personal, 1:1, instant conversational experiences at scale. World-re...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: All Things Audience with Adobe Experience Platform Great experiences start with great audiences – from large groups that target a vast majority of your users to finely tuned micro-segments delivering highly personalized audiences. Adob...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: Beyond Campaign Marketing: Orchestrated Engagement at Truist Truist is a purpose-driven organization that is committed to inspire and build better lives and communities. Truist strives to serve with care in how they meet client needs, ...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: How Williams Racing Creates the Perfect Fan Experience Williams Racing was founded by Sir Frank Williams in an old carpet warehouse in Oxfordshire in 1978. Since Formula One began, over 120 teams have come and gone. Williams is one of ...

Summit 2023 Registration: https://summit.adobe.com/na/ Session: How MLB Is Revolutionizing Fan Personalization at Scale MLB and Adobe are on a mission to completely reimagine the fan experience. Join Kasia Danilczuk, MLB’s senior product manager for fan data, and Chris Stolz, principal enterprise a...

Extraordinary experiences are what the 2023 Adobe Experience Maker Awards are all about. It's not too late to apply to be recognized in one or more of our 15 award categories during the submission period now ending March 31 at 11:59 pm PT. In May, we’ll announce the finalists and winners will be re...