Product Communities

This post is for informational purposes only. It is not legal advice and does not warrant your compliance. The Adobe Marketo Engage product capabilities described in this help article, configured and operated appropriately, support a compliant implementation. Each user is responsible for determining and complying with its obligations under applicable law.OverviewOn April 14, 2026, France’s data protection authority (CNIL) published a recommendation on the use of open tracking pixels in emails. The guidance clarifies when consent is required and highlights the importance of proper consent practices for email pixel tracking. This policy impacts any entity sending emails to subscribers based in France.CNIL provided a three-month period from the date of the recommendation for companies to inform their email recipients of the presence of the tracking pixels, their purpose, and the recipients’ right to opt-out. During this transition period, Marketo Engage users are expected to notify their

Hey AJO community! We've just released an updated version of the Image to HTML converter feature, delivering improved accuracy in HTML generation through the use of higher-tier LLM models!This enhancement improves upon the existing feature that enables marketing teams to convert static image-based email designs (JPEG or PNG) into fully modular, editable HTML templates ready for deployment in the Email Designer, without requiring developer involvement. The updated model improves the precision and reliability of the generated HTML output, reducing post-generation corrections and supporting more consistent production workflows.If you're running email through Journey Optimizer and haven't tried this yet, check out the documentation to learn more! Documentation: https://experienceleague.adobe.com/en/docs/journey-optimizer/using/content-management/content-templates/image-to-html  

Hi Adobe Journey Optimizer Community!Looking to sharpen your Adobe skills, discover new ways to work smarter with AI, and learn directly from Adobe experts and customers? Skill Exchange 2026 registration is officially open! 🚀  Adobe Journey Optimizer (alongside Adobe Experience Platform and Applications (Real-Time CDP and Customer Journey Analytics) sessions will be held on August 6th, with sessions across 7 Adobe products throughout Aug 5th-13th. A couple sessions you can expect to learn from: One Platform, One Customer Calling the Right Plays with Intelligent Journeys  Building an Intelligent Activation Layer and Orchestration Drives Results See full Adobe Experience Platform and Applications session list here  Join us this August for: ✨ Expert-led sessions across 7 Adobe products 🤖 AI-powered tips and innovations 💡 Real customer stories 🎬 Live demos and practical takeaways you can apply right away 🤝 Opportunities to connect with fellow Experience Makers  Whether you're just get

Hi Real-Time CDP Community!Looking to sharpen your Adobe skills, discover new ways to work smarter with AI, and learn directly from Adobe experts and customers? Skill Exchange 2026 registration is officially open! 🚀  Adobe Real-Time CDP (alongside Adobe Experience Platform and Applications (Journey Optimizer and Customer Journey Analytics) sessions will be held on August 6th, with sessions across 7 Adobe products throughout Aug 5th-13th. A couple sessions you can expect to learn from: One Platform, One Customer From Insight to Impact: Building a Next-Generation Experimentation Program Building an Intelligent Activation Layer and Orchestration Drives Results See full Adobe Experience Platform and Applications session list here  Join us this August for: ✨ Expert-led sessions across 7 Adobe products 🤖 AI-powered tips and innovations 💡 Real customer stories 🎬 Live demos and practical takeaways you can apply right away 🤝 Opportunities to connect with fellow Experience Makers  Whether y

Hi AEP Community!Looking to sharpen your Adobe skills, discover new ways to work smarter with AI, and learn directly from Adobe experts and customers? Skill Exchange 2026 registration is officially open! 🚀  Adobe Experience Platform sessions will be held on August 6th, with sessions across 7 Adobe products throughout Aug 5th-13th. A couple sessions you can expect to learn from: One Platform, One Customer Governing at Scale: Building a Trustworthy Data Foundation  Building an Intelligent Activation Layer and Orchestration Drives Results See full Adobe Experience Platform session list here  Join us this August for: ✨ Expert-led sessions across 7 Adobe products 🤖 AI-powered tips and innovations 💡 Real customer stories 🎬 Live demos and practical takeaways you can apply right away 🤝 Opportunities to connect with fellow Experience Makers  Whether you're just getting started or looking to level up your expertise, there's something for everyone.  🎟️ Save your spot today: [Register Now]  

You’re invited to The Skill Exchange 2026, a free virtual event running August 5-6 and August 11-13. Looking to sharpen your Adobe skills, discover new ways to work smarter with AI, and learn directly from Adobe experts and customers? This is the event for you! Skill Exchange 2026 registration is officially open! 🚀  Join us for:✨ Expert-led sessions across 7 Adobe solutions  🤖 AI-powered tips and innovations  💡 Real customer stories  🎬 Live demos and practical takeaways you can apply right away  🤝 Opportunities to connect with fellow Experience Makers AEM Sessions are on Wednesday, August 12th!Whether you're just getting started or looking to level up your expertise, there's something for everyone. 🎟️ Save your spot today: [Register Now]  

Share Your Validation Logic Recipe and be Featured in the Next Cookbook! One of the most common requests we've heard from customers over the past few months is simple: I want a list of real-world Validation Logic examples. While we did share a few in the event, Mastering Business Rules & Validation Logic in Workfront, we recognize that you want even more - more examples from your peers. So, we're excited to bring that idea to life with an upcoming Customer Validation Logic Cookbook, but…Whether you've built a simple rule that prevents bad data entry or a sophisticated workflow safeguard, your example could help inspire other Workfront customers and spark new ideas across the community. Not sure what Validation Logic is? Validation Logic is basically a smart rule on a custom field that checks the value entered to ensure it matches the defined criteria OR displays a custom error message. Learn more in this Experience League article.Examples include:Allowing only the Project Owner to

Welcome to the July edition of the Workfront Wire!   This is your new monthly roundup built for Workfront customers. Think of this as your one-stop-shop for the latest news, updates, events, and everything happening across the Workfront world. Each month, we’ll bring you what’s new, what’s next, and what you should know to get the most out of Workfront, without having to dig for it. Let’s get into it, and we’ll see you again next month for the next edition of the Wire.  Upcoming Release: Adobe Workfront Third Quarter Release  The Adobe Workfront Third Quarter Release (quarterly) is scheduled to be available on Thursday, July 16 so now is the perfect time to review the Release Notes to see what's coming, what's changing, and what's potentially being deprecated.   And be sure to register for the release webinar with the Product Management team on Thursday, July 9 at 8:00 AM PT, to see the latest enhancements in action, get a real-time look at key changes, and ask your questions directly

I spoke at the Adobe Summit Experience League Theater AMA series a few weeks ago. For anyone who missed it - or who's been wrestling with the same adoption challenges I keep seeing - here's what I covered. The Adoption CeilingMost Adobe Analytics and CJA implementations eventually hit the same wall. Power users are thriving. Everyone else is frustrated. They don't understand what the dimensions mean, or why some of them have no data. They've stopped trusting the numbers. And whenever they need something, they file a ticket with IT - where it joins a queue.CJA makes this worse before it makes it better. More data sources means more dimensions spanning multiple departments, and most people have no map for any of it. The Lighthouse FrameworkAt Accrease, we've built an approach around this called the Lighthouse Framework. The idea is simple: instead of routing everything to IT, every business unit gets one trusted point of guidance - a 'lighthouse' - who sits in their team, understands the

The Project Falco beta program grants you exclusive access to an updated version of Adobe Journey Optimizer B2B Edition that is specifically designed to supercharge your Marketo Engage instance (no purchase required).Program highlights• Agentic Program & Journey Creation: Design and optimize omni-channel lead journeys inseconds leveraging your existing programs, campaigns, and channels inside Marketo Engage.• Agentic Audience Segmentation: Prompt the audience agent to automatically discover andcreate audience segments using Marketo Engage data.• AI-powered Decisioning: Achieve next-gen personalization through AI-powered Next-bestJourney and Journey Path decisioning.• Omni-channel Orchestration: Connect and activate inbound and outbound channels togetherfrom a single journey canvas, expanding to web and paid channels.• Agentic BDR Experience: Allow your BDR teams to automate outbound sequences using theAccount Qualification Agent together with integrated marketing data.What you getE

 Opens and clicks have long been considered the gold standard for measuring email performance, thanks to their simplicity and broad accessibility. But in recent years, the gap between these metrics and real human behavior has grown rapidly. Today, relying on basic metrics like opens and clicks can be misleading. Why? Because they track technical signals, not real human behavior. Why Email Metrics Often Don’t Reflect Real Human Behavior Here’s the reality: Opens are recorded when a tracking pixel loads, and clicks register when a link is requested. Neither proves that someone actually read your email, paid attention, or intended to engage. Factor in modern email bots, security scanners, and privacy tools, and what looks like an “engaged” audience can be a mix of real humans and automated systems. As marketers, it’s crucial to grasp not just how this skews standard email engagement metrics, but also the ripple effects it can have on revenue and the sales funnel: Compromised A/B Test Resu

Sharing your experience on Gartner Peer Insights helps peers make more informed decisions.Take 10 minutes to complete an Adobe Marketo review on Gartner Peer Insights.👉   Submit your review here: https://gtnr.io/KP4I5JMZ7   👈Important details to keep in mind:Reviews are anonymous. Only your role, industry, and organization size are displayed. Updated reviews are welcome. If you submitted a review in the past and have new insights to share, login, update your review, and submit. Gartner will assess and may publish quality updates. Personal emails aren’t accepted by Gartner. Log in using your business email or LinkedIn. Be thorough in your answers.

Join us Online! Monday, Apr 2011:15 AM - 11:30 AM PDT(2:15 PM - 2:30 PM EDT) Customers don’t move in straight lines, and as a brand, the experiences you deliver can’t either.Despite having more data than ever, many brands still struggle to deliver relevant, timely engagement in the moments that matter most. Journeys are fragmented. Signals go unnoticed. Personalization arrives too late. Customers feel the disconnect immediately.In this Adobe Summit online session, Unlocking Customer Experience at Scale with Adobe Real‑Time CDP, we explore what it truly takes to move from fragmented execution to real‑time, connected customer engagement.Join Adobe Real-Time CDP and Air Canada as we break down:Why modern customer journeys demand real‑time decisioning and activation What a Customer Data Platform needs to do to power relevant engagement at scale How Air Canada is turning traveler signals into meaningful experiences across channels Why governance, privacy, and trust must be built into person

This Experience League thread includes a list of helpful Adobe Analytics, Customer Journey Analytics, and Adobe Content Analytics resources, across documentation, YouTube, Experience League, custom Express pages, and more. We will continue to update this page as more content is created. Enjoy! Customer Journey Analytics (CJA)Resource Description Enablement   adobe.ly/aacja What is Customer Journey Analytics (CJA) adobe.ly/cjalinkedin CJA LinkedIn learning course https://www.youtube.com/playlist?list=PL2tCx83mn7GtE1y3EpACISH3Jy-qOj6Ut CJA YouTube playlist https://experienceleague.adobe.com/en/browse/customer-journey-analytics CJA Experience League documentation & video tutorials https://experienceleague.adobe.com/en/docs/customer-journey-analytics-learn/tutorials/cja-basics/new-terms-and-concepts-in-cja New Terms and Concepts in CJA https://experienceleague.adobe.com/en/docs/analytics-platform/using/stitching/overview Identity Stitching Options in CJA h