Adobe Journey Optimizer

We have our flagship skill builder events fast approaching. NYC and Atlanta locations are right around the corner: September 18th and 25th, with limited spots available. The registration link is here. If you are a licensed Journey Optimizer customer, we would love to see you at a location near you...

Hey AJO Community!  We’re excited to kick off a new initiative called Community Ideas Updates—a quarterly roundup that reflects our ongoing commitment to co-innovate with you. Your ideas aren’t just suggestions—they’re directly shaping the evolution of Adobe Journey Optimizer (AJO). Through these up...

Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personalization, uniting content and data, ...

This article is an integration guide to support universal links with tracking on iOS in AJO

Hi,I am working on to create content fragments with editable fields in our emails and observed that when we use any image url and url field in a fragment, AJO add an extra space character before and after the provided value.This extra space breaks the images and links in some of the email clients.Do...

Hi Everyone,   I’m not able to see the Buying Groups section in Adobe Journey Optimizer – B2B Edition UI. Is the Buying Groups tab automatically available, or there some specific prerequisites needed - such as whether creating audiences are required to make the Buying Groups tab becomes available?  ...

Hi all,  I have a short question on Journey Step Event Schema. What is the profileID here: "experience.journeyOrchestration.stepEvents.profileID"?. Is it the namespace you define while creating journey or the primary identifer of the schema? Just wondering how this value gets populated  Thanks!

Hi, I need to identify customers who turn 18 today from the birth date with an fx. How can I do it?

As you know, WhatsApp can now be configured as a channel in Adobe Journey Optimizer. Just as email and push notification channels have their respective datasets where all related events (Feedback, Tracking, etc.) are stored, does WhatsApp channel in AJO also have its own dataset where information re...

We are going to use the web channel for some business usecases. How do we enable the tracking for the same? I dont see any event generated from ajo directly. Should we use the adobe launch to use this for tracking?

Hi Team, After running a journey in AJO and reviewing the "All Time Report," I noticed that some records were excluded under the Journey Exclusions section with the reason:ERROR_SEGMENT_REALISATION_CONDITION_MISMATCH.However, it's unclear what exactly caused these records to be excluded. Could you p...

Does anybody do that?

I wonder i sombody knows anyting about how the Mirror Page link is build, the structure of the link.I have faced a problem that in some cases I get a Mirror Page URL without the /ee in the final link in an email. And that link does not work. Sometimes I get a Mirror Page with the /ee included in the...