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February' 26 release notes Check out what’s new in the latest Adobe Experience Platform release update: Release Notes New capabilities Alerts Slack integration for customer-facing alerts: You can now deliver customer-facing alerts to Slack. Follow the step-by-step tutorial to set up the Slack integration and receive alert notifications directly in your Slack workspace. Destinations Snowflake Batch generally available: The Snowflake Batch destination is now generally available. Real-Time CDP customers worldwide can now use this connector to activate data into their Snowflake accounts without needing to physically copy the data. All limitations from the limited release have been lifted (availability for US-only customers, support for audiences belonging to the default merge policy only). Segmentation Service Editable API audiences: You can now edit audiences created using either the Segmentation Service API or the Audience Agent in Segment Builder. Note: Audiences that contain ti
Content Advisor (evolution of Asset Selector) brings AI-powered content discovery directly into your content supply chain. With AI search and context aware recommendations based on canvas content and campaign briefs, native access to channel ready Dynamic Media renditions, customers can now discover relevant assets faster, work more creatively, and reuse content — all without switching tools. What This Means for customers Design and marketing teams can now discover and leverage approved brand assets instantly without manual searching. Creatives and non-creatives alike benefit from AI recommendations that inspire new content ideas and accelerate execution. Enterprise content supply chains become more efficient as teams remain in a single workflow from discovery to creation. Content Advisor capabilities at a glance: AI Search for smarter asset discovery Smart suggestions based on Express canvas context Campaign briefs to discover relevant assets Native access to all your Dyna
January' 26 release notes Check out what’s new in the latest Adobe Experience Platform release update: Release NotesNew capabilities Agent Orchestrator Adobe Experience Platform Agents usage-bound trial: Select customers now have a complimentary trial access to Adobe Experience Platform Agents. You can use the trial to explore and interact with Agents through the AI Assistant interface powered by Adobe Experience Platform Agent Orchestrator. The trial offers hands-on experience with AI Agents that operate within the context of customers’ existing Experience Cloud products and environments, allowing teams to evaluate value before committing to a full purchase. Destinations Kevel destination connector now available: The Kevel streaming destination for Adobe Experience Platform enables customers to activate Adobe audiences directly into Kevel’s UserDB and Segment Management APIs to support real-time targeting at ad decision time. Kevel provides the AI-enabled technology and expert g
Real-Time CDP Collaboration Release Real-Time CDP Collaboration now supports CSV file upload as a new method for sourcing audiences, as well as new mobile match keys (IDFA and GAID) for enhanced audience matching and measurement.New featuresCSV upload for Audience Sourcing: Upload CSV files to source audiences into Collaboration directly from the UI. Ideal for onboarding first-party data for short-term collaboration projects. Mobile Match Key Support: Collaboration now supports mobile match keys, including IDFA and GAID, for audience matching and measurement. These match keys are selected during account setup and can then be used when configuring connection settings for new connections and in downstream collaboration workflows.Please find the detailed information around the new functionalities here: Latest ReleaseFeel free to reach out in case you have any questions and/or feedback through the below comment section.
January' 26 release notesCheck out what's new and improved in the latest Adobe Journey Optimizer product release update: Release NotesNew capabilitiesDecisioning support in Push channel: You can now personalize and optimize the content of your Push notifications with Decisioning. Use Priority Scores, Formulas, or AI Models to display the best content to your customers. Direct mail channel in journeys: Previously limited to Campaigns, Direct Mail channel is now available on the journey canvas, enabling you to incorporate Direct Mail into your journeys. Direct Mail can now be used in both batch and 1:1 journey scenarios, with support for file extraction configuration and time-based frequency settings. Quiet hours (time-based exclusions): Quiet hours let you define time-based exclusions for Email, SMS, Push, and WhatsApp channels. They ensure that no messages are sent during specific periods of time, helping you respect customer preferences and compliance requirements. You can apply quiet
DetailsThe features in this release focus on Experience Manager Sites, Forms, Assets, and Cloud Foundation innovations and include the following: AEM SITES: Edge Delivery Updates AEM FORMS: Interactive Communications Associate UI AEM ASSETS: AI Search (Multilingual, Semantic) CLOUD FOUNDATION: MCP Server Release Overview Video: https://video.tv.adobe.com/v/3479789/ Seed Q&APlease use this thread to ask questions related to this release.See all the Previous Releases here and the Current Release Notes here.
Many of you have been building on AEM for years - crafting sites that don’t just look great but drive measurable business outcomes. You’ve set the bar high. Now, the landscape is shifting. People are finding answers and getting work done through new, powerful tools - ChatGPT, Google AI Mode, and others. The AEM team is committed to making sure this community stays ahead of that curve. That’s why we’ve built LLM Optimizer - a new capability that gives you deep visibility into how generative AI systems (like chatbots and agents) consume and interpret your site’s content. It connects those insights to business outcomes and provides step-by-step guidance to help you capture emerging opportunities. This week, we’re starting to roll out LLM Optimizer for AEM customers on AMS and Cloud Service. You’ll start seeing real data - tracking agentic traffic and surfacing your first set of optimization opportunities. We started this journey just over 100 business days ago, and it’s only the beginning
We’re excited to introduce the AJO Mobile Learning Hub, a centralized learning destination designed to help you configure, design, launch, and optimize mobile experiences using Adobe Journey Optimizer.Whether you’re just getting started with mobile channels or looking to refine advanced use cases, the hub brings together practical guidance and best practices in one place.Access the AJO Mobile Learning Hubhttps://experienceleague.adobe.com/en/docs/journey-optimizer-learn/mobile-learning-hub/overviewYou can also find it on Experience League under:Learn → Tutorials → Journey Optimizer → Mobile Learning HubWhat you’ll find in the hub Overview and Getting Started Learn about the value of AJO Mobile, review customer examples, and understand how mobile fits into your Journey Optimizer strategy. Configure and Launch (Developers) Step-by-step guidance for enabling mobile channels, including SDK setup, event triggers, and Adobe Experience Platform integration. Design and Deliver (Marketers)
As of the October 2026 release, the Adobe Marketo Engage Email Designer possesses nearly all of the core capabilities of the old editor, while boasting powerful new features like AI assistance, Image to HTML, Brand themes, and more. This is a big milestone, as now all users can confidently utilize a Designer that expands email creation functionality, integrates with modern tools, and enhances collaboration. Shared capabilities Let’s take a look at what features can be found in both the new Designer and the classic editor. Feature Description Classic editor Email Designer Starter templates Out-of-the-box templates to jumpstart campaigns. ✔️ ✔️ Saved templates Reusable designs for efficiency. ✔️ ✔️ Use/create emails in programs Create email assets for specific programs outside of the Design Studio. ✔️ ✔️ Preview/send sample See how emails render before sending. ✔️ ✔&
AI is changing the way experiences are discovered, delivered, and optimized as people increasingly use AI to answer questions and even act on their behalf. As Adobe Experience Manager customers, you’re already building incredible digital experiences. Now, Adobe is helping you take them a step further. We’re excited to introduce five Adobe Experience Platform agents now surfaced directly in Experience Manager. These agents are designed to help your teams accelerate development, automate governance, and optimize content in real time — all while ensuring experiences remain human‑centered, brand‑safe, and discoverable by both people and AI systems. Why this matters These new agents bring Adobe’s agentic web vision to life by helping you: Move faster with automated experience creation and optimization Scale safely with built‑in governance and trustworthy guardrails Improve discoverability for both human audiences and AI agents Maximize impact by shifting from AI experimentation to measu
Since its launch in early 2025, Real-Time CDP Collaboration, Adobe’s easy-to use, interoperable, and privacy-centric solution has been enabling publishers to connect with thousands of advertisers at scale and power audience discovery, activation, and outcome-based campaign measurement. Capture incremental revenue and maximize advertiser value with Adobe. With signal loss and the focus on data privacy, reaching relevant audiences has become increasingly challenging for advertisers. This presents a unique opportunity for publishers to partner with advertisers and provide rich audience insights, new activation pathways, and measurement insights through privacy-centric data collaboration. But data collaboration solutions today can be hard to scale across advertisers, operationally inefficient, and difficult to use. There is a critical need to re-think data collaboration to unlock efficient commercialization and deliver advertiser value. Why Adobe Real-Time CDP Collaboration? Access to Top
Two upcoming deprecations may impact your integration with Marketo Engage and may require action. Previously, both the SOAP API, and the REST API Access Token in Query Parameter were to be deprecated on 31 October 2025. They will now be deprecated on 31 January 2026. The Marketo Engage SOAP API will be fully deprecated on 31 January 2026. Please review if you are still using the SOAP API in one or more of your Marketo subscriptions. To avoid disruptions of service, you will need to retire or migrate any services using the SOAP API to the Marketo Engage REST API by 31 January 2026. Consult the Migration Guide for further information. Marketo Engage Support is only able to provide the IP address of requests made to the SOAP API. On 31 January 2026, the Marketo Engage REST API will no longer accept access tokens for authentication and authorization via the ‘access_token’ query param
👋Hi Adobe Experience Platform (AEP) Community! Nice to e-meet you. I’d love to learn from you all when it comes to onboarding as a net new customer. Q: When you were a net new customer implementing AEP from scratch, can you share an asset (for example: links to free courses, documents, videos 📑📚📹) that helped you with onboarding to AEP? In your response to this discussion, can you include: The asset The goal of the asset Who it's for What works well/what does not What learning material is missing/what did you wish you had? This will help us all learn together, and will help me develop future onboarding content for you all. Feel free to browse Perspectives on Experience League here for some examples of the content I will develop with your feedback. Thank you in advance for your time and I look forward from learning from everyone. ❤️
Are you an Adobe Experience Platform user looking to deepen your technical expertise? We’re excited to announce a new beta opportunity: an on-demand learning experience designed to help you master the foundational architecture of Adobe Experience Platform through hands-on practice in your own sandbox environment. What is this beta program? This beta program gives you exclusive access to the Adobe Experience Platform Foundations course and a personal sandbox for hands-on learning. You’ll benefit from expert-led lecture videos and a pre-populated sandbox to apply key concepts provided in the lab guides. This program is a launchpad to accelerate your Adobe Experience Platform implementation knowledge and skills. What will you gain? After completing the program, you will: Understand the “why behind the how” of Adobe Experience Platform’s architecture Learn to design a future-proofed architecture Accelerate your implementa
In case you missed it, here's a recording of the new Email Designer Office Hours on August 27th, 2025. This session introduced the AI Assistant for content generation in the new Marketo email designer. We demonstrated how to create full email bodies, subject lines, and preheaders using uploaded brand assets (PDFs or content briefs). The walkthrough showed how prompts, tone, and persona targeting shape AI-generated content and how marketers can iterate, rephrase, and refine outputs. The team addressed questions on sending proofs, testing workflows, using brand guidelines for tone and style, inline CSS customization, and HTML editing. Upcoming features like spam scoring integration and background image layering were also previewed. AI-Generated Timestamps Introduction and AI Assistant Overview 1:31 Uploading Brand Assets and Context Files 5:00 Generating Email Body Content with Prompts 8:40 Editing Text, Images, and Iterating on
In case you missed it, here's a recording of the new Email Designer Office Hours on Sept 10th 2025. This session focused on content locking and governance in the new email designer. We demonstrated how to control edit permissions using fragments and templates, showing how admins can lock logos, headers, and footers while allowing limited edits to text or URLs. We detailed the difference between fragments (reusable modules) and templates (master layouts), explained governance options like “editable content only” vs. “read-only,” and clarified how changes propagate. The Q&A covered module migration, dynamic content rollout, HTML component locking, and upcoming reporting and cloning improvements. Chapters Introduction and Poll on Adoption 0:40 Creating Fragments and Enforcing Governance 2:30 Editable Fields and Locked Components 9:00 Publishing and Reusing Fragments 13:00 Creating Templates with Conte
In case you missed it, here's a recording of the new Email Designer Office Hours on Oct 8th 2025. This session introduced two major enhancements: dark mode support and the new collaboration workflow in the Marketo email designer. Product development demonstrated how users can preview and define custom dark mode styles, toggle between light and dark mode, and adjust individual component colors. We clarified client compatibility (Outlook, Gmail, Mac clients) and best practices for logo visibility. The collaboration workflow demo showed how to tag teammates, add threaded comments, resolve discussions, and receive notifications via email and Marketo Pulse. Additional Q&A covered A/B testing timelines, dynamic content rollout, known Outlook bugs, and deprecation timing for the classic editor. AI Generated Timeline Welcome and Agenda Overview 0:09 Poll on Editor Adoption 2:32 Dark Mode Feature Overview 5:44 Editing
In case you missed it, here's a recording of the new Email Designer Office Hours on Nov 5th 2025. The session walked through the newest capabilities in the Marketo Engage Email Designer, including a live demo of Conditional Content alongside updates like Template Converter, A/B testing support, Brand Themes, and Image-to-HTML generation. See how these features streamline personalization, speed up production, and improve governance for modern email workflows. AI-Generated Summary: 2:30 – 16:30 | Conditional Content (live demonstration) Walkthrough of how to enable Conditional Content on an email block and create multiple variants. Demonstrated selecting segments for each variant, adjusting images/content per variant, and understanding top-to-bottom execution order with a default fallback. Emphasized parity with V2 Dynamic Content but redesigned in a new, more intuitive UI. 16:30 – 23:30 | Conditional Content Q&A Covered how variant testing works through
What if I told you that you could generate a brand-compliant email template in seconds by simply uploading a screenshot? Well, thanks to the latest release in both Marketo Engage and Journey Optimizer B2B Edition, Marketing Ops can do just that. Creating and updating branded email templates has always been a critical part of the campaign creation process. Yet, for many marketers, this process has historically been time-consuming and resource-intensive, often requiring manual HTML coding or reliance on agencies and IT teams. These traditional methods not only slow down campaign execution but also consume valuable budget and resources. The new Image to Template feature transforms the way Marketing Ops build email templates. Instead of spending hours coding or outsourcing, you can now convert design files, such as screenshots, into brand-compliant, editable HTML templates in seconds. No coding. No waiting. Just instant results. With drag-and-dr
We’re continually inspired by how you use Adobe Analytics to drive impact. Your experience can help others make confident, informed decisions, and we’d love to hear from you! If you’ve used Adobe Analytics, please take a few minutes to share your thoughts in a peer review on G2 or TrustRadius — or both! As a thank-you, you’ll have the option to receive a $25 gift card. (Just a quick note: reviews should be unique to each site.) 👉 Leave your G2 review here👉 Leave your TrustRadius review here Thank you for being such an engaged and thoughtful part of our community — your voice truly makes a difference! Questions? Reach out anytime at dxpeerreview@adobe.com. Warm regards, The Adobe DX Peer Review Team
Conversational AI that drives discovery, confidence, and conversion We’re excited to share that Adobe Brand Concierge is now generally available - a new, brand-first AI application designed to help you deliver richer, more intuitive digital experiences. 💬 What is Brand Concierge? Brand Concierge transforms your digital properties into dynamic, conversational experiences. Powered by Adobe Experience Platform Agent Orchestrator, Brand Concierge understands intent, surfaces relevant content, and delivers on-brand responses that feel like a direct interaction with your brand. Instead of visitors clicking through menus or search bars, they can now engage naturally with your site and other digital properties just as they do with ChatGPT, Perplexity, and other AI tools - asking questions, getting personalized guidance, and exploring content through an engaging dialogue. 🎥 Watch the overview: 💡 Why it matters for AEM custom
In 2021, we introduced Segment Match to enable the sharing of audiences between and within Adobe Real-Time CDP customers. In early 2025, we took a significant step forward with the launch of Adobe Real-Time CDP Collaboration a simplified, interoperable and privacy-centric audience collaboration application that empowers any two entities, from brands to publishers to media networks, to work together discover, reach and measure their audiences. Real-Time CDP Collaboration, embedded within Real-Time CDP, will be Adobe’s long-term approach to provide customers with data collaboration capabilities. What you stand to gain by adopting Real-Time CDP Collaboration for your collaboration needs: Improved and Simplified Collaboration Experience: Leverage Real-Time CDP Collaboration's easy to use workflows to discover partners, identify audience insights, activate and measure. Action on New Use Cases: Benefit from actioning
Real-Time CDP Collaboration Release These release notes cover what's new in Adobe Real-Time CDP Collaboration. August 2025 Real-Time CDP Collaboration is now available to customers in Canada. It is automatically available to Real-Time CDP Prime and Ultimate customers in these regions. Collaboration now supports the following match keys: Hashed email Hashed phone number CRM ID Loyalty ID Hashed IPv4 AdFixus ID Multiple match keys are now available across Collaboration, giving you the ability to expand your audience size and improve match rates. Multiple match keys can be used when sourcing audiences, establishing connections, and activating audiences. The Adobe Experience Platform destination now supports activating audiences with multiple match keys. Additionally, you can now used a linked key when configuring your destination’s mapping to specify which match key is sent during activation. Collaborators can now edit multiple audiences at once. You can no
Attention all Fusion users! Do you have an idea for a Fusion template that you’d like to see added to our library? We’ll pick a few customer-submitted ideas and create them for you! While we’d love to, we can’t create all of them. Workfront to Workfront/Adobe automations will be prioritized, but don't let that stop you from sharing your idea. All ideas are welcome and we're excited to see what you come up with! If you don’t already know, public Fusion templates are pre-built automations or integrations that Adobe creates for all customers to use. Read more about how they work and what templates are available. Post your idea as a reply to this Discussion and feel free to up-like any other submitted ideas.
The AEM product team has been building something new: Adobe LLM Optimizer In the next few weeks I’m going to share actions for you folks to do, to improve your AEM sites to be more visible in LLMs. My first ask: Check that your pages main text is in the initial HTML (ok to ignore header, nav, footer). LLMs like ChatGPT and Perplexity don’t run JS when they fetch page during the reasoning phase. If the content isn’t there, you won’t get cited at the moment they try link back to your site. 🧰 Test your pages with this Chrome/Comet browser extension → https://llmo.page Questions? - let’s talk here
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