Adobe Journey Optimizer

We have our flagship skill builder events fast approaching. NYC and Atlanta locations are right around the corner: September 18th and 25th, with limited spots available. The registration link is here. If you are a licensed Journey Optimizer customer, we would love to see you at a location near you...

Hey AJO Community!  We’re excited to kick off a new initiative called Community Ideas Updates—a quarterly roundup that reflects our ongoing commitment to co-innovate with you. Your ideas aren’t just suggestions—they’re directly shaping the evolution of Adobe Journey Optimizer (AJO). Through these up...

Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personalization, uniting content and data, ...

May' 25 release notes Check out what's new and improved in the latest Adobe Journey Optimizer product release update: Release Notes   New capabilities Adobe Experience Manager Content fragment integration: With the integration of Adobe Experience Manager and Adobe Journey Optimizer, you can now effo...

Join the Adobe Champion Program and become a part of a global community of passionate product experts who are driving thought leadership and innovation!     Adobe Journey Optimizer Champion Applications are open through June 10!   Program BenefitsThe Adobe Champion Program provides a unique opportun...

In documentations there is a sentence: In this example, we want to restrict profiles from entering more than “5” journeys in a month. This means that profile can enter only 5 unique journeys in a month but it can enter specific journey multiple times but its set up in the journey itself? https://exp...

I’m trying to use the Journey Optimizer REST API to update custom profile attributes, but my payload returns a 200 OK while no changes are applied. Has anyone faced this, and what is the correct endpoint and JSON structure to successfully sync profile data?

In Adobe Journey Optimizer (AJO), I'm defining an audience using a rule where:registration_date <= expect_date - 3 months. The format of the registration_date is:2025-03-10T14:43:57Zand the format of the expect_date is:2025-06-03T00:00:00Z.This means that expect_date - 3 months evaluates to approxim...

AJO - Can custom actions be used in Campaigns as well, (not only in Journeys)? If so how to add a custom action to a Campaign?I have custom actions already created, which are currently used in a Journey. I am wondering whether I can use these custom actions in a Campaign. Please let me know, thanks,...

Hi there,Can you let me know what expression I can use to show only the last 4 digits of accountnumber in one of the fields in Custom Action (under Actions in Journey Builder)?I tried this but throwing me errors saying i cannot use the character '-' like this because it is a keyword of the language....

In AJO, how can I ingest and process millions of streaming events per hour for profile enrichment and split-criteria evaluation - while preserving sub-second decision latency and avoiding backpressure or throttling?

Hi,I am trying to add some rule in Adobe Experience Platform that in a Query looks like:SELECT count(*) FROM profile_snapshot_export_xxx where <path>.LastChequeRedeemedDate <= dateadd(day,30, <path>.Most_Recent_Drop_Date_DM) -- 477 I set a rule like this in the audience:However, the Query cou...

Hi Team,Could you please help me.We have put condition activity after Read Audience. In Condition activity, we have to split EML population Vs not EML population.Here attribute exclusionType is String Array storing multiple values like EML, AMB, EFG etc and customerAttributes is Object.We need to sp...