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Ever wished your Workfront projects were smarter? Now’s your chance to shape how. We’re building the Project Coordinator Collaborator, and we want your input first. Take this 3-minute survey and tell us where projects get stuck and what would help most.👉 Take the surveyThere are no right answers, only your real-world perspective. Your honest input will directly shape what we build next. Thank you for your time! 🙌
Welcome to the October edition of the Workfront Wire! This is your monthly roundup built just for Workfront customers. Think of this as your one-stop-shop for the latest news, updates, events, and everything happening across the Workfront world. And this month, there's a lot going on! Welcome Workfront Champions Announcing the 2026-2027 Workfront Champions! The CXO Retention Marketing team is thrilled to announce the inauguration of 40 Workfront Champions into this year’s class. Workfront Champions represent an elite group of our most advanced users and brand ambassadors for Workfront. Each year, expert practitioners from around the globe submit applications to be selected for this career-defining program. Check out this year’s roster and show some love on social media by liking/commenting/resharing Adobe for Business’s LinkedIn post. Adobe Workfront Fourth Quarter 2026 Release – Coming October 15 Mark your calendars! The Workfront Fourth Quarter 2026 Release deploys October 1
Hello Workfronters-- we're a little excited about this one!Being a project manager in Workfront is basically three jobs in one. You're keeping work moving, coaching your team into good habits, and making sure the numbers leadership sees actually hold up. So we made two resources to have your back, and the best part is they're built to work together. First up, the Project Manager's Playbook for Workfront. This is your strategy brain. It gets into how your org structure shapes what you can actually do, how to measure your impact without taking the fall for stuff outside your control, and how to talk about results in a way that lands with leadership, your team, and your admins. If you've ever been on the hook for reporting accuracy when the real problem lived somewhere else, yeah, this one's going to feel personal. Then there's the Project Manager's Cookbook for Workfront, and this is where it gets fun. We asked what reports and dashboards you actually use every day, and you delivered. It
The Adobe Experience Manager Skill Exchange sessions are now available to watch on demand here! The Skill Exchange is a global series of virtual customer learning events, focusing on diving deeper into Adobe Experience Cloud solutions. From Skill Exchange sessions you will learn about innovations and gather best practices and tips for next steps from peer and Adobe product experts.We hope you take time to watch one of interest to you and get inspired to take these ideas, best practices and key takeaways back to your teams. Content Authoring Evolution and Best Practices with AEM Champion @venkatkrishnat Understand the evolution of content authoring, structured content models, and why this shift is critical for scalability Learn how authors can influence AEM design by driving requirements for components, templates, and content models that improve usability and reuse Adopt future- ready best practices that balance flexibility, governance, and emerging AI-assisted workflows to create eff
Opens and clicks have long been considered the gold standard for measuring email performance, thanks to their simplicity and broad accessibility. But in recent years, the gap between these metrics and real human behavior has grown rapidly. Today, relying on basic metrics like opens and clicks can be misleading. Why? Because they track technical signals, not real human behavior. Why Email Metrics Often Don’t Reflect Real Human Behavior Here’s the reality: Opens are recorded when a tracking pixel loads, and clicks register when a link is requested. Neither proves that someone actually read your email, paid attention, or intended to engage. Factor in modern email bots, security scanners, and privacy tools, and what looks like an “engaged” audience can be a mix of real humans and automated systems. As marketers, it’s crucial to grasp not just how this skews standard email engagement metrics, but also the ripple effects it can have on revenue and the sales funnel: Compromised A/B Test Resu
Marketo Engage community — I want to hear from you.I’m heading to the upcoming Adobe Marketo Engage Champion Forum, and I want to make sure I’m bringing more than just my own perspective to the table.As part of my role on the Champion Leadership Committee for Product & AI, one of my priorities is making sure the voices of Marketo practitioners are represented in conversations with Adobe’s product team.So, here’s your opportunity to be heard.What’s frustrating you about Marketo Engage?What isn’t working the way it should? What longstanding issues or limitations need attention? What features or improvements would make the biggest difference in your day-to-day work? Where do you feel the product is falling short of what your business needs? What is Adobe getting right that you’d like to see more of?I want this to be an open conversation. Not just feature requests or polished feedback. If something is causing headaches for your team, I want to hear about it.No need to sugarcoat it. Con
Journey canvas is now available in Adobe Analytics. Build a flexible graph of any combination of events, dimensions, and segments, and watch the data update as you drag nodes into place. You can see exactly where people move forward and where they fall out, without stitching together multiple visualizations to get the full picture.Learn how to configure a Journey canvas in Analysis WorkspaceWe’d love to hear from you:Which customer journey are you most excited to map first? Where do you hope Journey canvas will save you the most time? Have you already tried it? What did you learn about where people drop off?Leave your comment below and our team will do their best to reply. If you see a question you know the answer to, we’d love for you to jump in from your own experience.Have questions about another story from this issue? You can see the full list of discussion threads here.
Adobe Analytics now offers an Adobe-hosted MCP server, making it easy for your AI tools to connect, retrieve data, run queries, and perform supported operations, all within your existing workflows. No custom integration required.Learn about the Analytics MCP serverWe’d love to hear from you:What would you ask your AI tools about your Analytics data first? Which part of your current workflow would you most like to speed up with this connection? Have you tried connecting an AI tool yet? What worked well, and what questions came up?Leave your comment below and our team will do their best to reply. If you see a question you know the answer to, we’d love for you to jump in from your own experience.Have questions about another story from this issue? You can see the full list of discussion threads here.
Sub-hit analysis lets you segment on an individual product within a hit, instead of pulling in every other product from the same transaction. For example, if a customer buys a shirt, shoes, and a hat, but you’re analyzing shoe performance, you can now build a segment that focuses on just the shoes.See sub-hit analysisWe’d love to hear from you:Which product or category would you want to analyze on its own first? What product performance questions have been hard to answer until now? Have you tried sub-hit analysis yet? Any tips for getting your segments set up?Leave your comment below and our team will do their best to reply. If you see a question you know the answer to, we’d love for you to jump in from your own experience.Have questions about another story from this issue? You can see the full list of discussion threads here.
The September Adobe Analytics edition of In the Know is out, and we’d love to hear what you think!This month’s issue centers on Journey canvas, our biggest update to Analysis Workspace this year, which makes it easier to see where people move forward and where they fall out, all in one view. We also sharpened product-level segmentation so you can focus your analysis on a single product, and opened up a direct connection between Adobe Analytics and your AI tools so you can get to answers faster.Along the way, you’ll also find a quick win for anyone who builds tables often (sorting a freeform table by more than one column), a new hands-on tutorial for Analysis Workspace basics that’s great to share with teammates who are still getting comfortable, and the announcement of the 2026-2027 Adobe Champion Class. The issue also points you to upcoming Experience League events and recent Skill Exchange session recordings.We’ve created a discussion thread for each of the featured stories so you ca
Thank you to AEM Champion and AEM Community Advisor, Daniel Strmečki @daniel-strmecki for leading today’s event, From Traditional AEM to Modern Headless - Without Disrupting Authors. Daniel showed how Universal Editor lets teams keep AEM Sites authoring, workflows, and translations while delivering content through a decoupled frontend like Next.js. In the demo, he edited and published components inline, then showed the same page served from Vercel with static or incremental generation and CDN caching, scoring 94 for performance and 100 across accessibility, best practices, and SEO. The tradeoff is that the organization must host and operate the frontend itself.If you weren’t able to attend live, no worries - access the on-demand resources below: Slide Deck PDF (slides 5-21 are from Daniel) Workshop Recording More AEM Champion events are coming! Join us on December 17 for AI in AEM: From Intelligent Content to Agentic Experiences.
Hi Adobe Community,I'm looking for current or upcoming opportunities to earn an Adobe Experience Platform (AEP), Real-Time CDP, or Adobe Journey Optimizer (AJO) certification exam voucher.Are there any active certification voucher promotions, community initiatives, learning challenges, or upcoming events through which community members can earn a free exam attempt?I'd appreciate any official links or guidance. Thank you!
AEM Universal Editor: Solving Stale Previews with Pod Affinityby @daniel-strmecki Introduction Adobe Experience Manager (AEM) Universal Editor enables enterprises to combine visual content authoring with modern, decoupled frontend applications built using frameworks such as Next.js. However, separating content editing from frontend rendering introduces new architectural challenges, particularly when authors expect their changes to appear immediately in the preview.In one of our recent implementations using AEM as a Cloud Service (AEMaaCS), Universal Editor, and Next.js, we encountered an intermittent issue: content changes were successfully saved in AEM, but the preview occasionally continued displaying outdated content.Initially, this appeared to be a frontend caching problem. However, our investigation revealed a different root cause. Universal Editor and Next.js were communicating with different AEM Author pods, and updated content was not immediately visible across all pods.In thi
A deadline isn’t a design. It’s a value, and a countdown timer lets you treat it that way.With a countdown timer in AEM Dynamic Media Template, marketers can add a live countdown directly to campaign creative. Instead of producing a new asset whenever a deadline changes, teams can build a template and adapt its timing and message for different campaigns.The value extends beyond urgency. Countdown timers bring relevance, personalization, and scalable content production together—while helping each recipient see a message that reflects the campaign moment when the content is opened. What is a Countdown Timer in AEM Dynamic Media Template?A countdown timer is a configurable layer within a Dynamic Media Template. Like image, text, and shape layers, it can be positioned and styled as part of the overall creative:Appearance: font, size, color, opacity, alignment, and position. Time units: days, hours, minutes, and seconds, with labels and separators that fit your layout. End time: the deadli
Planning API: Field Search and Mapping LimitationsThere is no straightforward way to search or filter fields by name in the Planning API. Field IDs are not exposed in the Workfront UI, requiring additional API calls just to identify them. Mapping a field ID to its record type then requires chaining multiple searches, when this should ideally be handled in a single call. Planning API: Create/Read/UpdateFrom a Fusion developer perspective, it would be beneficial to support full programmatic create, read, update, and delete operations for record types and their fields. It would also be valuable to officially support patching individual record options. While we were able to accomplish this through an undocumented approach, having it formally available in the public API would significantly improve reliability and long‑term supportability.
Hi everyone,I’m facing an issue with Adobe GenStudio and would appreciate some guidance.I have Admin access, and we have completed the setup steps mentioned in Adobe’s documentation.However, when I go to the Brands section, I’m unable to click the Create Brand button. Instead, I see the following message:“No brands to use — yet. An administrator is currently completing setup. Brands will appear here when available.”I have already checked the available settings and permissions, but the Create Brand option is still not enabled.Could anyone please confirm:Is there any additional setup required before creating a Brand? Does the user need a specific role or permission apart from Admin access? Is any backend provisioning required from Adobe?Any help or suggestions would be appreciated.Thanks!
Use this thread to ask any questions related to the Experience League LIVE session titled, Coworker Unlocked - Audience & Journey B2C capabilities in Coworker. Experts are monitoring this thread to ensure your questions are answered. Thanks and we hope to hear from you!
When people think about online learning, the quality of the educational content is only one part of the overall experience. The way information is presented, how easily users can find what they need, and how well a platform works across different devices can also influence whether learners continue using it.This is particularly relevant for families, where parents may be managing learning for children while also dealing with school schedules, work, and other responsibilities. A straightforward digital experience can make it easier for parents and children to understand available learning resources and follow a regular routine.For example, online Quran education can involve different types of content, including reading materials, audio resources, lesson information, practice activities, and communication between learners and teachers. When families research services or resources related to Learning Quraan UK, the user experience can be just as important as the educational material itsel
Hosted in partnership with the Adobe Workfront Product Management team, this 1-hour webinar highlighted the latest Workfront Planning, Workflow, and Automation & Integration feature enhancements that are scheduled to roll out in the Fourth Quarter Release on October 15, 2026. Note that users on the fast release (monthly) schedule will receive the release one day early (October 14, 2026). For more information on the fast release process, see Enable or disable the fast release process. IMPORTANT: This webinar did not cover all feature enhancements, so please make sure to read through the full release notes to ensure you and your team are fully prepared for what’s to come: Workfront Workflow Fourth Quarter 2026 Release notes Workfront Planning Fourth Quarter 2026 Release notes Workfront Fusion Release activity If you weren’t able to attend live or want to revisit any part of the session, you can access the recording below. Slide Deck PDF Event Recording – apologies the first ~2 m
Hey all! Just wanted to share a blog post by our amazing PM on how to write effective prompts for the teams edition of Coworker. Since this version of Coworker takes all the legwork out of creating a campaign, the better your prompt, the better your first draft of the campaign will be. Check it out: From prompt to polished journey in Adobe CX Enterprise Coworker for teams.
We would like to thank the 650 customers who registered for this event.The objective of this webinar was to provide a "sneak preview" and a look under the hood to discover what our engineering and product team are working on.You will find here the recording of our last webinar organized on September 26th 2026: Adobe Target Engineering Webinar #6Slides are available as an attachment to this post.The Q&A file for this event will be available in the next days.The agenda of the webinar was the following:Coworker +Target Flags Bayesian Statistical Calculation for A/B tests : already available for customers! CJA reporting for auto allocate Popularity Based Recommendations grouped by Profile AttributeFor customers interested in Flags and/or Coworker, you are welcome to fill the following form Form AT engineering webinar #6
Use this thread to ask any questions related to the Experience League LIVE session titled, “Coworker Unlocked: Transforming CX Workflows with Adobe CX Enterprise Coworker" Experts are monitoring this thread to ensure your questions are answered. Thanks and we hope to hear from you!
I came across this adapt To session about AEM Forms rule authoring that involves using the coding agents. Looking forward to try this out.Has anyone tried this yet and would love to hear more on their take on this topic.https://adapt.to/2026/schedule/reimagining-aem-forms-rule-authoring-with-coding-agentsI do not see the link to the github repo yet. I will also post it here once I find it.
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Hi all!We had a very engaging meeting with the community yesterday, where we explored different authoring options with Edge Delivery Services, which included a demo of Universal Editor with AEM Headless by Gary Fuller. A couple of highlights on what we discussed, and takeaways: Discussed the strategic decision between three Edge Delivery Services (EDS) authoring models: Document-based authoring (DA Live/Experience Workspace), Universal Editor (AEM Headless), and traditional AEM, focusing on governance, scalability, and developer overhead. Reviewed the features, pros, and cons of each model, including the new AI assistant in Experience Workspace and the in-context WYSIWYG capabilities of Universal Editor. Addressed specific technical challenges regarding asset publishing workflows, crosswalk availability for non-cloud instances, and search integration strategies for EDS. Agreed to consolidate community feedback on missing features (page locking, backend form validation) and share resour
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