Adobe Target

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expir...

Hi there!I now have my A/B test with URL redirect set up! 50% of users that land on site.com/a are successfully getting redirected to site.com/bThe issue I'm experiencing is that the intital page (site.com/a) loads fully before the redirect (to site.com/b) happens ... this means the user sees the tw...

What is the difference between Favorite Category and First Category in Category Affinity?  Do both reference user.categoryAffinities[0]?

I would like to understand from other Target or optimization experts if you have worked on an A/B test where you have not split 50-50 traffic between the control and the challenger and if yes what's the reason behind it.I understand that doing a 50-50 split reach the statistical significance faster...

Hi all, A4T based activities keep reporting data even after deactivation - this is because activity acts as a special eVar which as life-span of 90 days.This requires Analytics teams to be aware of:1. Whether a campaign has been deactivated2. If yes, when was it deactivatedAbove is not scalable if y...

I would like to run a test to specifically target "direct traffic" meaning visitors who have typed in the URL directly or have the URL bookmarked. Is there a way to do this?

Hey Guys,I am supporting a client that has implemented a test on their own and are having some issues.We are seeing a serious discrepancy between visitor/visit counts between Target numbers & Adobe analytics. (85%-90%)Problem:Visitor Count not matching between Target & Analytics on a Redirect A/B te...

I'm still fairly new to Adobe Target, so this may be a simple question.I've set up an A/B test that compares 4 versions of a button.My Primary Goal metric is a product sign up (completion event).The pages being tested have two ways to reach this sign up (completion event). I'm only testing a change ...

Hello,Our dev team encountered an issue recently where an audience we created to track the number of days from the current day has stopped working. For example, if I chose to book at trip for 3/23, I'd be counting 10 days from today, and would subsequently be placed within a 0 - 10 audience segment....

I am testing a marketing cloud segment (A4T) and running an mBoxTrace, I see I qualify for a segment, but I get the ID. How do I find this segment in Analytics or Target:"evaluatedCampaignTargets": [  {  "campaignId": 194017,  "campaignName": "Homepage Remarket",  "matchedSegmentIds": [  1944410  ],...

I have an activity created with two experiences. It's activated, but the QA links still only shows the current production page, not either of the two A/B experiences. I have the audience rules turned off. Am I missing something?