Hey Guys,
I am supporting a client that has implemented a test on their own and are having some issues.
We are seeing a serious discrepancy between visitor/visit counts between Target numbers & Adobe analytics. (85%-90%)
Problem:
Visitor Count not matching between Target & Analytics on a Redirect A/B test.
Notes
- Target is the reporting source (A4t integration has not been implemented)
- Adobe analytics is showing much more traffic then that of Target.
- Visitor counts on Target is only about 15% of the traffic shown in Adobe Analytics (Both experiences).
- Known issue of a slow site experience, mbox timeout call issues?
My observations
- The team that implemented this only added one URL to the activity location
- I seen a few secured and non secured URL versions of the page they want to test in an Entry Page URL report.
My thoughts were to simply add all the non secured, or secured versions of the URL to the default experience "add additional pages" to see if all the traffic we see in adobe analytics will appear on Target.
Timeout was changed from 5 to 15 seconds just to see if we can get some improvement in match numbers.
Could there by any other issues?
Thanks,
Magnor
Global Optimization Lead at AIG