Adobe Analytics

                                   Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personali...

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expir...

June' 25 release notes Check out what's new and updated in the latest Adobe Customer Journey Analytics product release update: Release Notes   New capabilities Analysis Workspace left panel no longer opens and closes on hover: The left panel in Analysis Workspace is used to add things like component...

I am really looking forward to the Adobe Analytics Challenge 2025 and noticed that the official calendar has already posted the following dates:Kickoff Call: September 16, 2025Submission Opens: September 16, 2025Submission Deadline: October 7, 2025Champions Announced: October 23, 2025Champions Event...

I run into this a lot and curious to see how others handle it. Even when the numbers are accurate, stakeholders will often question funnel drop-offs or channel attribution. It feels less about the math and more about how much confidence people have in the way the data is configured and/or presented....

DescriptionThe Site Data Reference (SDR) is constantly evolving as new analytics needs come up. Right now, every change is handled manually — reviewing requests, mapping fields, and updating the schema one by one. It works, but it’s slow and makes it hard to keep different divisions aligned.Why is t...

Hi @Jennifer_Dungan  Further to the query at https://experienceleaguecommunities.adobe.com/t5/adobe-analytics-questions/flow-chart-starts-with-vs-contains/m-p/576850 I'm seeing the same 'Next' column Visit figures for each entry, regardless of whether I use 'Starts' or 'Contains' and that can't be r...

Has anyone else struggled with the Page URL dimension hitting cardinality limits in Workspace? On heavier traffic months, I’m seeing 10–15% of URLs rolled into Low Traffic, which makes the stakeholder dashboards pretty unreliable.I know Adobe generally recommends leaning on Page Name or classificati...

Is it possible to create a segment that evaluates something in the segment over a period of time that is not dependent on the filter in your workspace view?  For example, If I want IP addresses excluded that had >1,000 visits over the last 12 months without an order in my workspace view that is filt...

I'm working with a variable in Adobe Analytics that captures multiple values separated by hyphens. I'm looking for the best way to visualize this data in a heatmap. The goal is to split these delimited values into individual components and represent their frequency or intensity visually, allowing fo...

For a travel ticket booking site, we collect various data points throughout the user journey, including product type, category, customer details (non-PII), and other details at each step (product view, add to cart, details filled, checkout) before a purchase is made. I am considering three different...

We want to analyze users who have the latest version of our app and the ones who haven't installed it but because of the range of time, it is possible for the user to be in more than one version of the app because if the user installed the latest version on sunday but we have the data from monday to...

Hi, We recently changed cookie from Onetrust to Transcend and I noticed there is almost 60% drop in traffic in Adobe Analytics after implementation. When I checked Google Analytics, there is not huge drop as in Adobe analytics. What can be the reason for this? Thank You,Garvita.