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This post is for informational purposes only. It is not legal advice and does not warrant your compliance. The Adobe Marketo Engage product capabilities described in this help article, configured and operated appropriately, support a compliant implementation. Each user is responsible for determining and complying with its obligations under applicable law.OverviewOn April 14, 2026, France’s data protection authority (CNIL) published a recommendation on the use of open tracking pixels in emails. The guidance clarifies when consent is required and highlights the importance of proper consent practices for email pixel tracking. This policy impacts any entity sending emails to subscribers based in France.CNIL provided a three-month period from the date of the recommendation for companies to inform their email recipients of the presence of the tracking pixels, their purpose, and the recipients’ right to opt-out. During this transition period, Marketo Engage users are expected to notify their
Hey AJO community! We've just released an updated version of the Image to HTML converter feature, delivering improved accuracy in HTML generation through the use of higher-tier LLM models!This enhancement improves upon the existing feature that enables marketing teams to convert static image-based email designs (JPEG or PNG) into fully modular, editable HTML templates ready for deployment in the Email Designer, without requiring developer involvement. The updated model improves the precision and reliability of the generated HTML output, reducing post-generation corrections and supporting more consistent production workflows.If you're running email through Journey Optimizer and haven't tried this yet, check out the documentation to learn more! Documentation: https://experienceleague.adobe.com/en/docs/journey-optimizer/using/content-management/content-templates/image-to-html
The Project Falco beta program grants you exclusive access to an updated version of Adobe Journey Optimizer B2B Edition that is specifically designed to supercharge your Marketo Engage instance (no purchase required).Program highlights• Agentic Program & Journey Creation: Design and optimize omni-channel lead journeys inseconds leveraging your existing programs, campaigns, and channels inside Marketo Engage.• Agentic Audience Segmentation: Prompt the audience agent to automatically discover andcreate audience segments using Marketo Engage data.• AI-powered Decisioning: Achieve next-gen personalization through AI-powered Next-bestJourney and Journey Path decisioning.• Omni-channel Orchestration: Connect and activate inbound and outbound channels togetherfrom a single journey canvas, expanding to web and paid channels.• Agentic BDR Experience: Allow your BDR teams to automate outbound sequences using theAccount Qualification Agent together with integrated marketing data.What you getE
Workfront Fusion Custom UI extensions OverviewFusion can display your own web UI inside its interface. Build a small web app (a guest extension), publish it via Adobe App Builder, and Fusion will show a new menu item in its navigation that opens your UI in the main canvas. The guest automatically receives context such as the signed‑in user, organization, team, and other metadata so your extension can adapt to the current environment.The technology underneathYour guest is built with two Adobe technologies:Adobe App Builder — Free hosting and tooling for small web apps and serverless actions. App Builder hosts your static UI on Adobe’s CDN and provides the aio CLI to create, build, and publish the app. Adobe UI Extensibility SDK (UIX) — The libraries that let host and guest talk. Use @adobe/uix-guest in your guest; Fusion uses @adobe/uix-host on its side.Extension pointsAn extension point is a named slot in Fusion where a guest may appear. Extension point names use the format: service/n
Search input and output bundles in scenario executionsPreviously you could not search the actual input and output bundles shown in an execution. Now you can search both input and output bundles directly from the execution UI — use the module/filter output search bars or the execution search to find specific bundle content, IDs, or events.OverviewWe’ve added the ability to search the text and metadata inside bundle payloads for both inputs and outputs in an execution. This makes it much faster to locate a particular bundle, debug processing logic, or verify that expected data passed through a specific step. You can search at the module/filter level or across the entire execution timeline.What’s newSearch the contents of input bundles shown for a module or filter. Search the contents of output bundles shown for a module or filter. Combine content searches with status filtering to surface only Success, Warning, Failed, Passed, or Failed bundles as applicable.How to search bundle contentO
Marketo Engage is in the process of migrating to the Adobe Federated Email Service (FES), a centralized email-sending solution designed to streamline and standardize email delivery across Adobe's various teams and products. Over the next couple of months, all Marketo Engage subscriptions will be on FES, making email delivery more reliable, stable, and easier to support at scale.What do you need to do?If you do not have a Branded Return-Path configured during the initial set up of the purchased Dedicated IP, or a Branded Return-Path SKU, no actions are needed. Users who have a Branded Return-PathFor those who had a Branded Return-Path configured during the initial setup of a purchased Dedicated IP, or a Branded Return-Path SKU, you must update the MX record for that specific Branded Return-Path domain.Note: this is not the Branded Domains for your links.Ask your IT team to update the MX record for your branded return path using the values listed below for your pod. If you're unsure whic
Workfront Watch Event modules secured by default with authTokenEffective August 23, 2026, all Workfront Watch Event module subscriptions — including existing ones — will be protected by authToken-based verification by default. This ensures payloads delivered to your Fusion scenarios can be validated as originating from Workfront.OverviewTo improve webhook security, Fusion will be enabling authToken validation by default for the Watch Event modules. The authToken is a shared secret included with every webhook delivery so your receiving endpoint can verify the request before processing it. This change applies to both new subscriptions and any Watch Event modules you already have in active scenarios.What’s changingAll Workfront Watch Event module subscriptions will include an authToken with delivered payloads by default starting August 23, 2026. Fusion will automatically apply this security setting to existing Watch Event module webhooks — no manual migration or reconfiguration is requir
In June, Adobe Marketo Engage released a feature called Conditional Content for the new Email Designer. This feature provided an intuitive new way to personalize email blocks based on person/account attributes, offering more flexibility and control than the legacy email editor’s Dynamic Content feature.After the release, we discovered certain legacy tokens were not resolving correctly in the Email Designer. We have decided to temporarily disable the feature until we can resolve this issue. So, for now, you will no longer see the option to create new conditional content. If you have already created conditional content using this feature, the emails will still work as expected. All other email and related assets will also work as expected. If you clone or edit emails that contain conditional content, you might see certain scripts native to the legacy email editor in the preview, instead of the visual representation of the conditional content. This does not affect the email’s funct
Set team or scenario notification options for IMS organizationsIMS organizations can now enable or disable each notification type independently at the team level — the same fine-grained controls previously available only to non‑IMS organizations. Scenario-level notification settings continue to override team settings when present.OverviewTo give teams finer control over the notifications they receive, administrators and team managers in IMS organizations can now choose which situations trigger Fusion notifications. Instead of a single on/off switch for all notifications, you can toggle each notification type independently:Notify on warning — Send a notification when a scenario execution logs a warning. Notify on error — Send a notification when a scenario execution fails. Notify when scenario is disabled — Send a notification when Fusion auto‑deactivates a scenario (for example, after too many consecutive errors).Scenario-level notification settings still take precedence over team-lev
We’re excited to announce the early access launch of our all-new Dynamic Media Video Player – a faster, smarter, and more accessible upgrade to our existing player. Reimagined from the ground up, this next-gen player is built to deliver a premium viewing experience while giving your brand the performance edge it deserves.We’re inviting select customers to join our VIP Early Access Program! What’s New?Blazing Fast PerformanceOur new lightweight player drastically reduces load times, keeping your site snappy and responsive – no matter the connection speed. We have noticed almost 20% reduction in load time and 55-65% reduction in LCP. . Savings of 70% bytes served for player images and 40% for player JS Adaptive Streaming for Seamless PlaybackComes with full adaptive bitrate streaming support through which the player dynamically adjusts video quality based on the viewer’s bandwidth and device capabilities. That means smoother playback, fewer interruptions, and
Restrict webhooks by Adobe IMS authorization and browser originRestrict webhooks by Adobe IMS authorization and browser originWe’ve added two new security controls for custom webhooks: Allowed Origins (CORS) to restrict browser-based calls to specific domains, and Adobe IMS Bearer token validation so webhooks accept requests only when callers present a valid Adobe IMS access token.OverviewCustom webhooks can now enforce two common security requirements:Allowed Origins (CORS) — Specify which browser origins may invoke the webhook from client-side JavaScript. Requests from other origins are blocked by CORS, preventing untrusted web pages from calling your webhook. Adobe IMS authorization — Require requesters to send an Adobe IMS access token in the Authorization header (Bearer <token>). Fusion validates the token before accepting the webhook payload, enabling secure server-to-server or user-scoped calls using Adobe Identity Management.How to configure Allowed Origins and IMS author
Adobe Express connector now available in Workfront FusionWe’ve added a new Adobe Express connector so you can automate common Express workflows—like listing tagged documents, creating variations, exporting renditions, and checking operation status—directly from Workfront Fusion integrations and automations.OverviewThe Adobe Express connector exposes the primary Express API surface so you can programmatically interact with Express documents and tagged elements from your Fusion scenarios. The connector maps the Express API endpoints into modules that make it easy to include Express operations in integration flows, automation canvases, and scheduled jobs.Connector capabilities (API endpoints)Tagged documents — List all documents that contain tagged elements so you can discover assets to process. Tagged document details — Retrieve metadata and the tagged-element structure for a specific document to inspect editable regions and element IDs. Generate variation — Create new document variatio
Product update:mTLS support for custom webhooksTo meet stronger security requirements, you can now use mutual TLS (mTLS) with custom webhooks. Add a client certificate and private key to a webhook so Experience League integrations and automations authenticate to the receiving service using client-side TLS credentials.OverviewCustom webhooks now support Client certificate authorization. When you configure a webhook to use a client certificate, Fusion will present that certificate and private key during the TLS handshake so the remote service can verify the client. This provides an extra layer of security for server-to-server webhook delivery when the endpoint requires mTLS.How to configure mTLS for a webhookOpen the Add a hook dialog for the webhook you want to create or edit and check Show advanced settings. Under Authorization type, select Client certificate. In the Credentials field, click Add. This opens the Create a key dialog. Give the key a descriptive Key name (for example, “My
Product update: Workfront Planning v2 connectorWorkfront Planning v2 connector now availableWe’ve released a new connector that exposes the expanded capabilities of the Workfront Planning API version 2 so you can automate and integrate Workfront Planning resources directly from Experience League integrations and workflows.OverviewThe new Workfront Planning v2 connector adds modules that map to the Planning API v2 surface so you can programmatically manage Workfront Planning workspaces, record types, records, fields, and access workflows. The connector also includes user and permission queries and a generic custom-call module so you can call any remaining endpoints not covered by the dedicated modules.What you can do with the Workfront Planning v2 modulesCreate, read, update, and delete workspaces, record types, records, and fields. Retrieve user-level info such as authorization ID and permissions. Request access to a resource and view pending access requests. Make custom API calls to a
We want to hear how you work with brand standards, legal requirements, product information, competitor insights, and company policies, especially if you're using AI to bring any of this into your workflow today. Your input will directly influence the early concepts our design teams are building. Who we’re looking for✓AEM users who manage, deploy, or create digital assets✓ AEM users who are familiar with how context is managed at their company - this can include legal context, brand standards, product information, competitor insights, or company policies.✓ To participate in pre-release activities, you must be a member of the Adobe Feedback Program. If you aren’t sure whether your company is a member, no worries - we will check when you sign up! What we ask of users✓ Join us for a 30 minute session where we will discuss how you manage context at your company today, whether or not you are using AI as part of this process. Timeline✓ Interviews will take place this week and next week. How t
Product update: View and compare scenario versionsThis post introduces a new Review changes experience that makes it easy to see exactly what changed between two versions of a scenario so you can confidently restore older versions when needed. OverviewYou can now open a side-by-side comparison of any two versions of the same scenario to view detailed differences before you restore a version. The Review changes view highlights additions, removals, and edits (colored green and red) and groups changes by logical sections (Scenario, Scenario settings, Modules, Flows, Router routes, Error handlers, and Orphan groups). Restoring a version creates a new version, so all restores are reversible.How to compare scenario versionsClick Scenarios in the left panel and open the scenario you want to inspect. Click the More icon at the bottom of the screen, then choose Previous Versions. From the list of previous versions, click View changes for the version you want to compare. The Review changes panel
Please note: This article was originally published on 1/6/26, but was accidentally removed during the Community transition.On Tuesday, March 31, 2026, Marketo Engage will deprecate the Search Engine Optimization feature (SEO). Why deprecate SEO? When we deprecate older features that have low usage, we can reallocate their resources to newly released and upcoming features, as well as to the overall maintenance of Marketo Engage. This in turn creates an improvement in performance for users across the board.What do I need to do? If you don’t actively use SEO, nothing. If you have used SEO in the past few months and you want to export your data, it must be done on or before March 31, 2026. All SEO-related data will be removed from the system and the SEO tile will no longer be available as of April 1, 2026. How to export: Issues Keyword Results Keyword Trends Competitor Keyword Trends I still want to use SEO. What tool can I use instead? We recommend Semrush, which offers a compreh
If you've been following Adobe Summit, you'll have seen the announcement of Adobe Data Engineering Agent, a purpose-built Adobe Experience Platform Agent powered by Experience Platform Agent Orchestrator. While the official blog covers the vision well, I want to share more on what it unlocks for your workflows your Adobe stack. What it's built to doData preparation is high-value but time-intensive, often delaying downstream activation. Adobe's AI & Digital Trends Study found 75% of organizations cite data integration and quality as their top AI implementation challenge. Data Engineering Agent addresses this with an AI-guided, human-in-the-loop approach that automates operational steps across the data lifecycle, so you can focus on higher-value decisions. How it plays out across your stackAdobe Experience Platform: Faster, more confident data onboardingData Engineering Agent extends Experience Platform’s data ingestion strength by making the onboarding process more guided and autom
We're excited to announce Unified Review and Approval, a new capability that brings together Adobe Workfront and Adobe Frame.io into a single, deeply connected review experience. This integration is available now for all Workfront customers upon a contract update. What's included Unified Review and Approval natively integrates Frame.io's professional-grade review surface directly into your Workfront workflows. Here's what your teams get:One review surface for every content type — Whether your team is reviewing a 30-second social clip, a 200-page PDF, or a Photoshop comp, the experience is the same. Frame.io supports over 40 file formats with native video playback for formats like ProRes, H.265, and DNxHD — plus visual markup tools for annotating directly on the asset. Frame-accurate commenting for video — Frame.io was purpose-built for creative review, with frame-accurate commenting, advanced watermarking, and support for files up to 500 GB. That capability now lives natively with Work
Japanese version of this announcement at the bottom of the page | このお知らせの日本語版は、このページの下部に掲載されています。To enhance performance, reliability, and scalability, Adobe is performing required network maintenance for Marketo Engage on May 16, 2026, from 16:00 UTC to 18:00 UTC. This will only affect subscriptions hosted in the San Jose data center. (Learn how to locate your data center)During this two-hour maintenance window, all Marketo Engage services will be unavailable. We recommend taking the following steps to mitigate any impact on your business.Avoid creating or updating leads/people or running processes that modify Person records.Do not trigger follow-on processes, as scheduled campaigns will be paused.Temporarily disable any integrations that send/receive data to/from Marketo Engage.Avoid running data imports/exports or major lead/person-generation campaigns.For externally hosted forms, Adobe can support submission caching. To request this, contact Adobe Support with your Munchkin ID and r
We’ve rolled out new Adobe Campaign updates and shared resources to help teams move faster, experiment more easily, and scale customer engagement with confidence. Here’s a quick look at what’s new: Adobe Campaign v8 updatesRecent v8 releases extend key use cases in the web UI while continuing to strengthen flexibility, security, and governance in the client console. Highlights include:Firefly + third-party image generation model integration Campaign inventory timeline view Multilingual deliveries Transactional message profile enrichment Adobe Experience Manager live copies + language copies Content experiments (A/B testing) Continuous delivery enhancements Campaign approval management SMS connector Security improvements 🔗 View full release notes:Adobe Campaign v8 Web UI release notes Adobe Campaign v8 client console release notes Support note: Adobe Campaign Standard and Campaign Classic remain supported. Roadmap investments are focused on Adobe Campaign v8, prioritizing long-term sta
For those of us in marketing operations who are wired to crave efficiency, governance and time-saving techniques, Marketo Engage tokens have always been a critical part of our process. Until recently, tokens could be created at a local (program) level or at the folder level within Marketing Activities. Fast forward to today, in addition to still having your tried-and-true local tokens, you now have the ability to create instance-wide tokens that can be applied across any program or folder! You can add and edit global tokens by going to the Admin tab, navigating to the left-hand side navigation tree and clicking My Tokens. Here you can drag, drop and edit token types, names and values to your liking. Note that you have to have admin permissions to access this. These tokens will now be available to use in any program when navigating to the program itself and clicking on the My Tokens tab. When creating a global token strategy you'll want to think o
We’re excited to share that all Prime and Ultimate customers now have access to the Lead Activity and User Audit Marketo Engage Data Streams. Whether you need to sync lead data into your CDP, keep a close eye on asset changes, or are looking to reduce your API load, Data Streams can help you do more with your data with less effort.What are Data Streams?Data Streams let you stream real-time events from Marketo Engage to any system. They send event data directly to your systems as they time, so you don't have to wait for scheduled syncs or manually query for changes.Current streams available:Lead Activity: Send lead-level engagement and activity events (e.g., form fills, list adds) directly from Marketo Engage to other platforms and services. User Audit Events: Stream changes made by users, such as updates to assets, programs, or tokens, to improve compliance across all marketing operations.If you are looking to integrate Marketo with downstream tools such as Snowflake or a homegrown CDP
What’s New in 2026.02.0The 2026.02.0 AEM release brings important enhancements across Generation, Activation, and Agentic AI capabilities. Below is a quick summary to help you understand what’s included and where to focus.AEM GenerationContent Fragment Management and Launches, OpenAPI side-port to 6.5 LTS SP2: Improved compatibility and extensibility with OpenAPI side-port support, helping teams working across Cloud Service and 6.5 LTS SP2 environments streamline integrations and content workflows.AEM ActivationQuiet Hours & Update-Free Periods – Now GA: Greater operational control with generally available support for defining quiet hours and update-free windows. This helps teams manage deployments and content activation with reduced disruption. AEM Content Advisor in Adobe Express: Content guidance capabilities are now integrated into Adobe Express, enabling smarter content refinement and optimization directly within creative workflows.AEM Agentic AIPipeline Troubleshooting | Code
February' 26 release notes Check out what's new and improved in the latest Adobe Journey Optimizer product release update: Release Notes New capabilitiesJourney arbitration: You can now use ranking formulas to automatically boost journey priority scores based on customer profile attributes and contextual factors, ensuring customers enter the most relevant journeys. This capability is only available for a set of organizations (Limited Availability). To gain access, contact your Adobe representative. Action activity in journeys: Journey Optimizer supports a new generic Action activity that enables you to configure both single actions and multi-action inbound action groups, allowing for streamlined action configuration within the journey canvas. In particular, this new feature allows for: A simplified native action configuration within the journey canvas. The capacity to create multi-action inbound action groups. The ability to add optimization to any built-in channel action. The abili
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