Adobe Analytics

                                   Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personali...

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expir...

June' 25 release notes Check out what's new and updated in the latest Adobe Customer Journey Analytics product release update: Release Notes   New capabilities Analysis Workspace left panel no longer opens and closes on hover: The left panel in Analysis Workspace is used to add things like component...

Hi, I am trying to match the number of visits per day that I see in Adobe Workspace with the data from the Adobe feed.I need to do it by platform - web and app. I am using the following rule to count the visits in the feed: count (distinct  POST_VISID_HIGH||POST_VISID_LOW||VISIT_NUM||VISIT_START_TIM...

Currently i am building line chart for unique visitors with day dimension , But I would like to build unique visitors data comparsion from previous day to current day dynamically in percent wise increase / decrease 

Is anyone else seeing a jump in visits from a possible bot? In one week, we jumped from 2 million to 3 million visits, which is unusual outside of November.These million visits have no referring domain, multiple user agents, multiple IP addresses, no corresponding orders and most of them bounce afte...

Explore how Adobe Customer Journey Analytics' new Summary data feature enhances data analysis, providing improved capabilities for historical data migration, third-party integrations, and high-level reporting.

One day last week saw a large increase in traffic from our "Organic Social" Last Touch Channel, jumping from roughly ~1K visits per day to ~10K. When broken down by Tracking code, we can see that it appears that there is some paid Prospecting traffic getting bucketed under this channel, which (accor...

Hi. I am a professor at The George Washington University in Washington DC within their School of Business. I teach a digital analytics course, and want to improve my understanding of what Adobe offers professors to teach with Adobe Analytics, as well as teaching how to use data captured by Adobe Ana...

Hello,I sent a datawarehouse report in CSV format via SFTP. I received it, but the separator is a comma, and I want it to be a semicolon (;) instead. I don't see an option to change this. Could you please help me with this?

Hi Everyone, I wanted to see if anybody has any SQL code handy for Adobe Downstream data for the following metrics? I am only able to find the basic ones here: https://experienceleague.adobe.com/en/docs/analytics/export/analytics-data-feed/data-feed-contents/datafeeds-calculateand here: https://expe...

Hi,We are using AEP Mobile SDK React Native Edge Bridge extension to send data from our mobile app to Adobe Analytics. Since Edge is used, Data Stream is also configured.We would like like to know, given our use case is AA only, do we need to turn on Geo/Network look up and Device Lookup?As based on...

Hello Community,I would like to know if anyone has implemented Adobe Analytics using Google Tag Manager. Can someone provide me an easy understandable article or a document that shows step by step procedure to implement various evars/props/events via GTM ?