This is a part of a series of Adobe Experience Platform innovations from our recent hackathon in India. In this post, a team of Adobe Experience Platform professionals describes how they used their time at Adobe India Hackathon 2019 to develop a solution to stream inference for real-time scoring to ...

In this post, we take a look at exploratory data analysis in Adobe Experience Platform. We talk about what it is and its importance to enterprise customers striving for better customer experience. This post describes how exploratory data analysis is done in Adobe Experience Platform.

At the Adobe Hackathon 2019, a team of Adobe developers started working towards a solution to let retailers use Adobe Experience Platform for real-time personalization.

This post illustrates how brands can use all the available data in Adobe Experience Platform’s Real-time Customer Profile to impact the offline shopping experience with contextual in-store personalization.

This is the second of a two-part series on how we redesigned Siphon Stream, a key data processing service within Adobe Experience Platform, to optimize costs and efficiency. In this post, we dive into the architectural improvements that dramatically enhanced Siphon Stream’s performance. Make sure to...

In this blog, we investigate how to enrich Adobe Experience Platform Real-Time Customer Profile with indicators calculated from online behavioral data. Using Adobe Experience Platform Query Service SQL functionalities, it is easy to access and analyze raw analytics data to build aggregated key prima...

If you’ve been reading our previous blog posts around how to prepare for the new Adobe Experience Platform Web SDK and the general benefits of the library, you probably have more questions around how this new library will impact each of Adobe’s SaaS products. For this article, we are going to dig a ...

Adobe Experience Platform’s release of its new web SDK is bringing a revolutionary paradigm shift in web-based data collection. As you have been reading previous blogs on Adobe Experience Platform Web SDK and its benefits, you might have more questions around the impact on your current Adobe Analytics...

In this blog, we continue our series on reducing cost on Adobe Experience Platform with a look at cost optimization. Enterprise CIOs are asked to do more with less and we want to share our learnings. We explore how cost-optimization differs from cost-cutting. And, we break down our process for findi...

In this post, Adobe Principal Evangelist Gina Casagrande  explains how demos help drive innovation within Adobe, and how you can level up your own demos to inspire your customers.