Hello Everyone!
Here is a list of all the Adobe Experience Platform labs scheduled for Adobe Summit 2024. Register now and start scheduling your sessions today: https://summit.adobe.com
S.No | Session | Schedule | Speaker |
1 | [S501] How Marriott Maximizes its Impact with Adobe Real-Time CDP | Tuesday, Mar 26,4:00 PM - 5:00 PM PDT (Wednesday, Mar 274:30 AM - 5:30 AM IST) | Matt Skinner, Adobe Chris Zheng, Marriott |
2 | [S502] All Things Audience with Adobe Experience Platform | Thursday, Mar 28, 1:00 PM - 2:00 PM PDT (Friday, Mar 291:30 AM - 2:30 AM IST) | Josee Healey, Adobe Kim Whatcott, Adobe |
3 | [S503] Transform Your B2B Marketing with Adobe Real-Time CDP | Tuesday, Mar 26,1:00 PM - 2:00 PM PDT(Wednesday, Mar 271:30 AM - 2:30 AM IST) | Erik Rucker, Adobe |
4 | [S504] A Martech Guide to Building a Foundation of Trust | Wednesday, Mar 27,1:00 PM - 2:00 PM PDT (Thursday, Mar 281:30 AM - 2:30 AM IST) | Rakhi Patel, Adobe Jon Revill, Truist |
5 | [S505] Data Collaboration in the Cookieless Now | Thursday, Mar 28,10:30 AM - 11:30 AM PDT (11:00 PM - 12:00 AM IST) | Clayton Smith, Adobe Sam Garfield, Adobe Stephane Krzywoglowy, NBCUniversal |
6 | [S506] 5 Strategies to Execute Cookieless Marketing Now | Wednesday, Mar 27,8:00 AM - 9:00 AM PDT (8:30 PM - 9:30 PM IST) | Lory Mishra, Adobe David Barnes, US Bank |
7 | [S507] CDP Selection: Differentiated Capabilities to Look for and Building Buy-In | Wednesday, Mar 27,4:00 PM - 5:00 PM PDT (Thursday, Mar 284:30 AM - 5:30 AM IST) | Scott Christofferson, Adobe Ben Meck, Executive Director, Enterprise Martech |
8 | [S508] Creating Organizational Readiness to Implement a Customer Data Platform | Thursday, Mar 28, 9:00 AM - 10:00 AM PDT (9:30 PM - 10:30 PM IST) | Nina Caruso, Adobe Jerry Stoffl, Adobe |
9 | [S509] Power of AI in Adobe Real-Time CDP | Thursday, Mar 28, 1:00 PM - 2:00 PM PDT (Friday, Mar 291:30 AM - 2:30 AM IST) | Michael Broom, Technical Consultant, Adobe |
10 | [S515] How Adobe Drives Growth for Creative Cloud Using Adobe Experience Platform | Wednesday, Mar 27, 8:00 AM - 9:00 AM PDT (8:30 PM - 9:30 PM IST) | Joel Huff, Adobe David Ralston, Adobe |
11 | [VS513] How Adobe Real-Time CDP Impacts Full Funnel Marketing | Wednesday, Mar 27,3:30 PM - 4:00 PM PDT (Thursday, Mar 284:00 AM - 4:30 AM IST) | Axel Schaefer, Adobe |
12 | [VS514] How to Select and Create Organizational Readiness to Implement a CDP | Wednesday, Mar 27,2:00 PM - 2:30 PM PDT (Thursday, Mar 28, 2:30 AM - 3:00 AM IST) | Gabbi Stubbs, Adobe |
13 | [S604] Developer Tricks: Acquire New Customers Without Third-Party Cookies | Wednesday, Mar 27, 1:00 PM - 2:00 PM PDT(Thursday, Mar 281:30 AM - 2:30 AM IST) | Rudi Shumpert, Adobe Susan Vertrees, Adobe |
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See session S604 too! RTCDP is not in the title, but it's the whole focus of the session!
https://business.adobe.com/summit/2024/sessions/developer-tricks-acquire-new-customers-without-thi-s...
, Sr. Evangelist, Adobe
, Managing Principal Enterprise Architect, Adobe
Marketing teams face constant pressure to grow revenue through new customers. Developers face constant pressure to configure, implement, and manage systems that marketing teams need to acquire those customers. Learn how key acquisition and profile enrichment use cases are supported by data partners and Adobe Real-Time CDP without third-party cookies. See how centralized identity resolution, segmentation, data governance, and activation tools help reduce dependencies on third-party cookies and enable your marketers to successfully reach new, high-value customers. Key takeaways:
The above link is taking to the sessions catalog.
This link seems to directly take to the on demand version of the session (S604)
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You are right, let me ping Rudi to get this fixed, thank you for the catch!
I've updated the post. Thanks for catching that. https://business.adobe.com/summit/2024/sessions/developer-tricks-acquire-new-customers-without-thi-s...
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