Adobe Target

                     Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personalization, unitin...

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expir...

Hello,We're performing integration for Target with GA4 and according to the documentation we'll be passing the activity/experience name and id. GA4 then needs setting up to capture these custom events, and do the test reporting. My question is, when it comes to Filter and report in GA4,how can we ge...

Assuming my stack is AEP + AT. I know how to make that audience and share it with Target. But you can share only Profile Attributes. However how would you access product details in order to display this product in Experience Targeting using Target?My ideas:1. Save this into Local Storage2. Save this...

Hi, I have a question around lookback windows within the criteria setup. What if your lookback window is set to 2 days -and a certain customer shops and purchases an item in that first day. But then they are off the site for a week. When they return, will it give them all backup plans (if there is n...

How can we run all three personalization activities with banner updates on the same section, considering that two of them also update a different section?

With optimization programs becoming essential for businesses, a question we often see in consulting from clients is how they can improve their existing program.  Improving your optimization program can be a daunting task, but it doesn’t have to be! The ideal state for an optimization program can loo...

Hi there,I'm looking to run an auto-target test on a product landing page and wanted to check -  could this have any impact on SEO?Thanks in advance!

I have created a customer attribute source and uploaded a datafile, and the file looks like it has been successfully uploaded, but the sync status says unable to retrieve sync status. It has been more than 48 hours since I did this. Does this mean the attributes haven't been mapped into Target?

Hello -  We currently create traits using many of the Customer-Defined Signals defined in the below article such as c_pageurl, c_pagename, c_evar19, c_contextdata.analytics.buttonclicktype, etc.  As we transition to the Web & Mobile SDK, is there something different that we should be using? Or do th...

Is there an email notification that can be scheduled to alert me of a successful file upload and ID sync status in Target? For example, if I want to regularly upload a data file from my CRM system into Experience Cloud to use as an audience within Target, how will I know this has been successful in ...

We are in the midst of evolving our AppMeasurement Adobe Analytics setup to Web SDK. However, our Target activities are no longer coming into Analytics under our SDK setup. Under AppMeasurement the default A4T metrics and dimensions used to flow into Adobe Analytics via the Target Extension and repo...