Adobe Analytics

                                   Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personali...

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expir...

June' 25 release notes Check out what's new and updated in the latest Adobe Customer Journey Analytics product release update: Release Notes   New capabilities Analysis Workspace left panel no longer opens and closes on hover: The left panel in Analysis Workspace is used to add things like component...

Adobe has just introduced a powerful new capability for marketers: the Adobe Data Insights Agent. This innovation is designed to democratize access to journey performance trends, enabling every marketer, not just analysts, to make data-driven decisions with ease.

Hello Community, We recently found a bug on our site that the AMCV cookie which contains ecid is not being set when page gets loaded for the first time. It is being set after 2 or 3 page loads. After some debug, i figured that this is likely happening due to the Opt-in settings we have in ECID exten...

On any given page, I track the following interactions:Video viewsAsset downloadsInteraction with page navigationInteraction with body componentsEngagement with the chat bot50% and 75% page scrollTo evaluate the performance of any page, I want to create a single metric that incorporates all of these ...

How to calculate avg time on site using adobe datawarehouse data ?

I have a Report Builder report that runs as expected when I update the data blocks manually, but if I try to schedule it, it fails. I'm looking for a reason why it failed, but "Error: 8018" is the only thing I see. Nothing complex about the report. Can anyone help? Thanks. 

Let us supposeI have 3 eVars eVar1, eVar2, eVar3 defined as set to expire after visit.I have data element "Populate evar1" whose Storage duration is Pageview. It has value "abc"I have data element "Populate evar2" whose Storage duration is Pageview. It has value "xyz"I have data element "Populate ev...

Hello! I am trying to create a Report Builder request and I am experiencing some issues when trying to sign in into my Adobe Analytics account. I get this error that I don't have access to this service. A month ago I was able to sign in and to create request in Report Builder, but now, for some reas...

B2B customer journeys don’t follow a straight line. Multiple stakeholders, disparate data sources and long sales cycles make it tough to see, let alone optimise the full path to revenue. Adobe’s new Customer Journey Analytics B2B Edition (CJA B2B) changes that by unifying all your marketing-, sales-...

Hi everyone,We’re currently in the process of defining the page naming strategy for our Adobe Analytics implementation, particularly for a multilingual website, and would love to hear your thoughts and best practices from the community.There are a few possible approaches we're considering:Option 1: ...