Adobe Analytics

                                   Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personali...

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expir...

June' 25 release notes Check out what's new and updated in the latest Adobe Customer Journey Analytics product release update: Release Notes   New capabilities Analysis Workspace left panel no longer opens and closes on hover: The left panel in Analysis Workspace is used to add things like component...

i am unable to see the lifecycle data in workspace. In assurance i am able to see lifecycle start firing but it has validation error stating - "Analytics post processed debug information is unavailable for this hit.Please note that this does not indicate a problem with the processing of your data. T...

Hi All, I'm trying to understand when you would ever use a prop? It sounds like eVars can just be set on everything (page and link calls). I don't see the point where I would ever need to use a prop in analysis... Thanks!

Hi All, I'm curious when I should be including props and/or eVars into link tracking. My understanding is an eVar can do everything a prop cannot and a prop cannot do everything an eVar can. Should I always be looking at and using just eVars in both page tracking and link tracking?  Thanks!

H All, Is there a reason there are no instances or occurrences for a Prop? Also, in addition to this question, is there ever a time when you only want to have a prop but no evar, an evar but no prop, or both a prop and an evar for the same thing (an example of this could be p1 and evar1 both = "Page...

Hi All, I'll try to explain this the best that I can. I wanted to know if I have a hit level segment for an eVar that is a part of the debugger image request, but doesn't appear in the debugger image request explicitly, if that value persisits, will it include hits of that persisted value? OR only w...

Hi everyone!We have setup A/B test via Adobe Target for Mobile Audiences. The test is live and while troubleshooting, I would like to understand where I could see which experience we are getting qualified for in developer tools or Adobe experience platform debugger? Can you please help?Thanks  

Over the last four weeks, we have looked at CJA Golden Nuggets, Tips & Tricks, Best Practices, and Integrations.  Today we'll enter the homestretch as we look at a specific use case - experimentation.  Adobe has recently launched an experimentation panel that many teams may find very useful.  A simi...

Hi All,The developers in team make changes to content, CTAs, URLs, metadata, or even the underlying data layer without realising the downstream impact this may have to configuration set in Adobe Launch. This means tags “drop off” or stop firing and with over 1000 data points the team is managing its...

Description -Why is this feature important to you -Customer asked for it. How would you like the feature to work -Ability to report on active vs inactive session. Active session is where user was engaged with the website/app and inactive session is when user left the browser or app open and was not ...

Description -Why is this feature important to you -The customer asked for it and useful while downloading reports in PDF format How would you like the feature to work -The ability to switch on labels in the charts which will display Data labels for each.  Current Behavior - by default its hidden, on...