Adobe Analytics

                                   Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personali...

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expir...

June' 25 release notes Check out what's new and updated in the latest Adobe Customer Journey Analytics product release update: Release Notes   New capabilities Analysis Workspace left panel no longer opens and closes on hover: The left panel in Analysis Workspace is used to add things like component...

I would like to use the sequential segmentation feature, "after the sequence"- in order to see all templates/pages/actions that have happened after my visitor clicked on a navigation that has an internal tracking code- how would i build that segment? (also looking to understand the condition, THEN >...

Hello! We're trying to get CJA setup with Marketing Channels. Currently we have Marketing Channels setup in Adobe Analytics, however, a couple of our channels are setup with the rule "is first page of visit". Updated Marketing Channels documentation has mentioned that is is not recommended to us tha...

Hi, I found that Adobe Analytics was not tracking some essential data due to IP filter being used to exclude my company's internal traffic.I removed the filter and I'm now getting all the traffic, but I can't see data history for the duration while the IP address filter was applied. Does anyone know...

while enabling the evar, I am getting this error. What could be the probable reason for it and how can I overcome it?

Hi All, Can someone provide how to see s.t() and s.tl() Server Calls in both Adobe Experience Platform Debugger and Google Developer Tools Console? Thanks!

Hi folks!  I am writing because this is the first time I have seen this behaviour in one of my applications. I am using the Page variable as it comes straight from Adobe to track most visited pages and page views on each.  After speaking with some users about a particular page where I was not seeing...

 How many times a trackAction is activated with an ID that is not registered or is entered incorrectly within the native app code.Taking into account that the development cycles for the deployment of applications within the different STORES (Android & IOS) can take months, these trackActions are dir...

When it comes to reporting on your data, there’s more than one way to do just about everything. That’s why it’s important to have standardization across your organization. For this week, I’m going to talk about some best practices for setting up and reporting on your analytics, and why they’re impor...

Hello everyone, I'm trying to build the following segmentation in Adobe for a driver analysis: Cluster 1: In the last 4 weeks, the user was in the app for 1 or 2 different weeks of the past 4 weeks. Cluster 2: In the last 4 weeks, the user was in the app for 3 or 4 different weeks of the past 4 week...

Hello, I was wondering if it's possible to create an extract through data warehouse that automatically removes the duplicated IDs. Here's an example below: DateIDcolumn 1column 211/02/231231212/02/1212311 Final output:DateIDcolumn 1column 212/02/1212311 Thank you!