Adobe Analytics

                                   Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personali...

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expir...

June' 25 release notes Check out what's new and updated in the latest Adobe Customer Journey Analytics product release update: Release Notes   New capabilities Analysis Workspace left panel no longer opens and closes on hover: The left panel in Analysis Workspace is used to add things like component...

Hi Team, I'm the product admin (analytics and launch) for two websites ( can call site A and site B) under one organisation account.Site A - already implemented everything and data is flowing under the workspace. All good.Site B - other team going to implement analytics solution. They asked us produ...

Hello community, I have come across an issue when importing paid search metrics from a data source. I followed the documentation and successfully imported a data source file containing Impressions, Clicks, Total Cost along with 4 dimensions (eVars) -  Tracking Code, Campaign (7d), Campaign (30d) and...

I am connecting my power BI desktop to Adobe analytics (using SSO login) via standard AA connector. I am able to get in, select the dimension I need and the metrics too, segment too. It gives me a preview of the data correctly (10 rows).But even after I load the data, I still keep getting only 10 ro...

Hi, Can anyone help to understand, if the breakdown by traffic code for Marketing channels should match with the group it should belong to? Like, e.g. I break down Natural Search and can see that Unspecified is about 80% and cid with 'email' is 20%. Do I understand correctly and real Organic is only...

Please extend a list of parameters available in the HIT ATTRIBUTES group in Processing Rules as follows:1. Add all query string parameters that exist in the beacon (e.g. pe, pev1, cdp)2. Add a parameter that returns the tracking server (e.g. name.sc.omtrdc.net)3. Add parameters the beacon path consi...

This is one thing that has always stumped me about Marketing Channels.Marketing Channels are applied with every hit. And channels like Paid Search, Display, etc. are usually configured where the Query Parameter is set with some value. So I understand how the first hit of a visit would be able to be ...

Hello All, I have an ecommerce site and we are using Adobe launch to capture the interaction. There are products for which 'add to cart' button is disabled and the business wants to see the insights of how many times the visitor is exposed to these disabled 'add to cart' buttons.  Can someone please...

Is there a functionality to track videos being played one after another in Adobe Analytics for mp4 extension. This functionality is same as of YouTube where videos are automatically played if the autoplay function is ON. But I am not sure how it works in mp4.

hello I am trying to obtain an authorization code that has enough scope to call Adobe Analytics APIs. The scopes specified in the documentation for this are:openid,AdobeID,read_organizations,additional_info.job_function,additional_info.projectedProductContext However, I get an error response "invali...

We are wanting to speed up our page load time and take off our GA tags and get the same data by using the GA extension in Launch.  Can we install the extension, remove the tags from being hard-coded on the pages and then put the code in the extension code editor?  Will that give us the same data or ...