JanJav
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Paid search metrics imported from data source not compatible with other metrics and dimensions
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JanJav
- Adobe Analytics
Hello community, I have come across an issue when importing paid search metrics from a data source. I followed the documentation and successfully imported a data source file containing Impressions, Clicks, Total Cost along with 4 dimensions (eVars) - Tracking Code, Campaign (7d), Campaign (30d) and Campaign (90d) and the date obviously. The eVars are exactly the same as the Tracking Code with only difference being the expiration time. This is what I get in Workspace and it all checks out. The is...

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Re: Issues with Marketing Channels using different attrib...
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- Adobe Analytics
Thank you very much for your answer! This makes perfect sense and it is all clear now. Also, you were right assuming the Direct and Internal channels were set not to overwrite last touch marketing channel. Cheers

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Issues with Marketing Channels using different attribution models
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- Adobe Analytics
Hi there, I've come across an issue while using various attribution models and different scopes with my Marketing Channels. The thing I can't fully grasp is the "none" bucket when using a "visit" scope because the "none" bucket does not appear in my normal Marketing Channels report (using the same metric related to application submits)."none" value shows up only for First touch and Last touch so my theory here is that on visit scope, no First touch nor Last touch could be identified. In other wo...

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Re: Marketing Channels - "None" value appears in Marketin...
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- Adobe Analytics
Hi, I am using Marketing Channel Instances as the only metric in the entire report.

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Marketing Channels - "None" value appears in Marketing Channel Detail for Paid Search
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- Adobe Analytics
Hi, I have come an across issue with the Marketing Channels where Paid Search in Workspace report was showing among other correct values (as defined in the Marketing Channel rules) also the "None" value and I just can't see why. I am pretty new to Adobe Analytics so it is very likely that I am missing something out. Here is my Paid Search rule: The query string parameters all begin with cid followed by the channel identification code. In case of paid search it is cid=cpc. (social is cid=social e...

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