Adobe Analytics

                                   Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personali...

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expir...

June' 25 release notes Check out what's new and updated in the latest Adobe Customer Journey Analytics product release update: Release Notes   New capabilities Analysis Workspace left panel no longer opens and closes on hover: The left panel in Analysis Workspace is used to add things like component...

Scenario : CTA event (eventx) should be fired on every cta present on the website. It is happening correctly but it is firing two times sometimes. Below is the screenshot for network tab where first call showcase the parameters for analytics parameters.In second call or duplicated call, there is one...

I want to know how to map a user who uses multiple browsers in a single device. The person has never logged in. what to do in such a case. do i need Customer journey analytics to map users (who are not logged in) but browse website using multiple browsers in the same device or without Customer journ...

Hi everyone! We are experiencing significant discrepancies between the metrics reported by LinkedIn (specifically, total clicks for a post) and those captured in Adobe Analytics (AA) for our paid social media campaigns. This issue also extends to organic social traffic. While we are ensuring that ou...

Hi,In the screenshot attached, this is a list of user IDs, there is a metric to count distinct value of userID (Visitor ID unique Count). I do not understand how this metric displays a different number (#2 in the picture) as the volume of one id listed down (#1), there are clearly 5361 rows. So when...

We have two parts of our web application: one which is open and one where you need to log in and have created an account to access other pages (like a Customer Portal). Both of these parts of the application are currently being tracked via the same Report Suites. For the part where the user logs in,...

I've created the below segment that tracks the customers who have viewed this specific URL and then submit an order with a certain type of product.  I believe this is only tracking the customers that complete these actions within the same visit. I'm interested in modifying this segment to track the ...

I am trying to query my data feed to exclude entry pages, but am coming up with a discrepancy and would appreciate any advice. The result of the code below is 125229. This matches the hit depth dimension shown below.select count(distinct( case when visit_page_num = 1 and post_evar4 like '%account.b...

Does Adobe Analytics Integrate with ALM to generate more detailed reporting for quizzes such as heat maps?

Hi All, I want to understand the impact of having multiple sites (one main domain and multiple sub domains) in a single report suite and the affect this would have on marketing channels.  Lookback window is set to 30 days, Direct and internal do not overwrite last touch channel Would it be possible ...

Hey everyone, I’m trying to get a better understanding of how Tracking Code variables (utm_medium, utm_campaign, etc.) and Marketing Channels should work together in Adobe Analytics.  I’m running into an issue where we can see medium parameters under non-paid channels, even though the user originall...