You can tag eVars, props, success events, segments, and calculated metrics to make reporting more efficient and accurate for all analysts, especially those that are new to Adobe Analytics.
Social Media is responsible for changing the relationship between governments and citizens. Social media networks can enhance the digital government experience in a multitude of ways, specifically: improved delivery of government services and information to the public, improved interactions with the...
The map visualization will allow you to view either mobile lat/long or web (IP address) data against a dynamic map, allowing you to get an idea of customer usage in the context of their location. The map feature in Workspace allows you to edit the visualization to turn it into either a heat map or b...
Adobe Analytics has released a dynamic drop-down filter feature that determines available values based on data within the panel’s reporting range and values in other drop-down filters. Use dynamic drop-down filters by dragging a dimension into the panel drop-zone while holding the "Shift" key.
As of June 7, 2023, improved Bot Reporting is now available in Workspace. Adobe has now introduced a ‘Bot name’ dimension shows the names of bots that were detected using Bot rules.
Suppose your organization is starting to employ Customer Journey Analytics (CJA). In that case, you may notice some differences between traditional Analytics and CJA, particularly around the count of metrics such as Unique Visitors and People when comparing data between AA vs. CJA.
Histograms show the shape of your data and show how frequently every value in a data set occurs relatively unbiasedly. Histograms make it easy to see the most common and the least expected values. The horizontal axis shows your data values, where each bar includes a range of values. The vertical axi...