When deciding between an offer decision API and a code-based experience on the server-side, what factors should be considered to choose between offer decision API and a code-based experience on the server-side , especially for personalizing offers on a TV app?

yes, that is the right understanding. 

Think of a scenario,  A brand launches a new product and wants to offer a discount to users who visit the new product page on their website after receiving an email about the launch. Audience qualification can help identify these users.

@marliehouston  Could you please share more details on the use-case where the read segment needs to be used multiple times in a journey?   AJO focuses on one-on-one communications, it allows for flexibility within journeys. Even though a "Read Segment" might be used, each user's navigation path can ...

@ashleyd95649674  check out the content template API https://developer.adobe.com/journey-optimizer-apis/references/content/#tag/Content-template-API    you can use middleware tool to call a list of available templates using  ‘List Content Templates’ api and fetch every template response using ‘Fetch...

@Yvpr1  After you create a lookalike audience, it works just like any other audience you can target with offers. Check out offer constraints w.r.t audience while creating an offer  https://experienceleague.adobe.com/en/docs/journey-optimizer/using/offer-decisioning/managing-offers-in-the-offer-libra...

@Silvio6   Please note that the FORK functionality, which is similar to that of Adobe Campaign, is not available in AJO. However, you can explore the 'jump' activity as an alternative. With this feature, event information can be seamlessly passed to other journeys, allowing you to incorporate wait c...

@Silvio6  check below pattern  

@Nick_2024  Gmail currently shows the headers for the sender addresses with top IP reputation. In brief, Gmail only displays the One-Click unsubscription header for sender emails with a high IP reputation. This means that emails from senders with a strong track record of sending trustworthy to have ...