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Self learning process for Offers recommendations

How to set up Offers in AJO in that way that AJO would self learn for which audiences and for which specific profiles which specific offers convert the best?

Topics

Journey Optimizer Offers

1 Reply

@Michael_Soprano

Check out AI ranking models, these AI models allows to leverage trained model systems that utilize multiple data points to determine which offer should be presented first.

https://experienceleague.adobe.com/en/docs/journey-optimizer/using/decisioning/offer-decisioning/ran...