Adobe Analytics

  We’re excited to announce a new Adobe Analytics Applications webinar series, presented by the Adobe Analytics Product Teams. Join us to discover the very latest innovations with Adobe Customer Journey Analytics. Every quarter our product experts will share exciting updates to help you understan...

This forum thread includes all of the Adobe Analytics Spark pages + other helpful resources. We will continue to update this page as more content is created. Enjoy!   ResourceDescriptionAnalytics Enablement  adobe.ly/aalinkedin adobe.ly/aaelevate Adobe Analytics LinkedIn learning courses: - Intro: ...

Hi,We are using AEP Mobile SDK React Native Edge Bridge extension to send data from our mobile app to Adobe Analytics. Since Edge is used, Data Stream is also configured.We would like like to know, given our use case is AA only, do we need to turn on Geo/Network look up and Device Lookup?As based on...

Hello Community,I would like to know if anyone has implemented Adobe Analytics using Google Tag Manager. Can someone provide me an easy understandable article or a document that shows step by step procedure to implement various evars/props/events via GTM ?

Hi All, I'm having trouble understanding the event_list dimension in Adobe downstream data. On this page: https://experienceleague.adobe.com/en/docs/analytics/export/analytics-data-feed/data-feed-contents/datafeeds-reference, it says it should be events 1-1000 that are customized. However, we see ev...

Hello Community!I am working on the CJA test, and I don't know why my answer is wrong.  If someone could explain I would really appreciate it.  My wrong answer is the bottom one in red.  And the correct one has the green check.  

can anyone guide me how to event serialization and is it possible to explain what are the pros and cons in this 

Hi everyone, I hope you are well.A little late to the party here, but recently spotted about the ability to use High-entropy client hints to improve OS/Browser reporting as user agent strings get frozen on some browsers (more info here: Client hints | Adobe Analytics)It seems simple enough to implem...

Hi All, I have worked on CJA And AEP for six months i have not came through much problem solving tasks in cja could anyone help me get few problematic question like this to help in my interview please , 1.EX: Why after creating connection cja is getting higher number of data than aep ans : this woul...

Looking to pipe data in from Adobe Analytics either through a data feed or data warehouse into a Snowflake instance (Azure). Any suggestions?

I've seen many claims that Customer Journey Analytics (CJA) is replacing traditional data science workflows and reducing time to insights. I'm curious if CJA is intended to fully replace or serve as an alternative to the entire data science ecosystem, or if it addresses only specific pain points in ...

Enabling the "rolling data window" checkbox lets you set Customer Journey Analytics data retention as a rolling window in months (e.g., 1, 3, 6 months).According to Adobe documentation, if left unchecked, the data retention setting from Adobe Experience Platform (AEP) takes precedence. For example, ...