Bio
I am a Senior Digital Analyst at Alliander (Arnhem, the Netherlands) with 6+ years of experience in Adobe Analytics and Adobe Target. I specialize in helping users get the most out of Adobe Analytics by improving dashboards, translating complex data into clear insights, and ensuring reports are easy to understand for all stakeholders. Passionate about digital analytics, experimentation, and continuously improving tracking setups. I attended Adobe Summit for the first time in 2026 and hopefully again next year! Always eager to learn and exchange knowledge with fellow Adobe practitioners.