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What Countries are included in EMEA Sales Region? Why does United States show up in Countries breakdown under EMEA Page Views?

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1 Accepted Solution

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Correct answer by
Employee Advisor

@PolyRoger This seems to be custom dimension, I guess an evar or a Prop in which "sales region" is captured, you might have to check how your implementation is capturing these values in your implementation.

However, the dimension "Countries" is the standard dimension, which is populated by Adobe analytics server, This dimension references lookup rules internal to Adobe. The lookup value is based on the IP address sent with the hit. Adobe partners with Digital Element to maintain lookups between IP address and country. This dimension works out of the box for all implementations.

 

Here is the documentation on the same

https://experienceleague.adobe.com/docs/analytics/components/dimensions/countries.html?lang=en#:~:te....

 

 

 

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3 Replies

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Employee Advisor

@PolyRoger Can you please share more details of this to help you on this ? Unfortunately, it is difficult to interpret from the question

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Level 1

@VaniBhemarasetty , perhaps this screen shot will help. Thanks for your response.

EMEA-US-PageViews-Question.jpg

Page Views Report breakdown with Sales Region > Countries.

The United States should not show in EMEA. So how was this defined or determined?

Thanks for your help!

Avatar

Correct answer by
Employee Advisor

@PolyRoger This seems to be custom dimension, I guess an evar or a Prop in which "sales region" is captured, you might have to check how your implementation is capturing these values in your implementation.

However, the dimension "Countries" is the standard dimension, which is populated by Adobe analytics server, This dimension references lookup rules internal to Adobe. The lookup value is based on the IP address sent with the hit. Adobe partners with Digital Element to maintain lookups between IP address and country. This dimension works out of the box for all implementations.

 

Here is the documentation on the same

https://experienceleague.adobe.com/docs/analytics/components/dimensions/countries.html?lang=en#:~:te....