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Omniture or Adobe Analytics?

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Level 5

Hi, I know the product formerly used to be officially named as Omniture and since Adobe took it over it is Adobe Analytics. But actually the URL is still omniture.com and the Mails one receives are from an omniture domain etc... This is quite confusing... Is there any plans to finally switch it/rebrand it?

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Correct answer by
Employee

Hi Alessandro,

Thats a good point raised by you. Adobe is actually working on switching over from the legacy URLs into a single destination for all solutions. I cant say about the time it would be completed but it would happen soon enough :) 

Thanks.  

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Correct answer by
Employee

Hi Alessandro,

Thats a good point raised by you. Adobe is actually working on switching over from the legacy URLs into a single destination for all solutions. I cant say about the time it would be completed but it would happen soon enough :) 

Thanks.