since ‎20-04-2015
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TanmayMathur
Community Manager
Re: point of contact TanmayMathur - Adobe Advertising Cloud
Hi @Yura111 Your company account manager would be the right person to help you our with this. If you do not know your account manager, let me know your company name so I can try to find out for you. Thanks, Tanmay
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Advertising Insights by Community! TanmayMathur - Adobe Advertising Cloud
Hello Folks, We will be sharing the latest and greatest in the Advertising space on this thread. Highly recommend you to bookmark this page.
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Re: Adobe Ad Cloud DSP Certification Exam TanmayMathur - Adobe Advertising Cloud
Congratulations @cecilieb! We celebrate your achievement! 🙂
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Adobe Summit 2020 | L796 - People-based Targeting using Customer API TanmayMathur - Adobe Audience Manager
Lab Details Typically, audience targeting relies on data collected from a device. Data collection and targeting based on device-level data has its disadvantages. For example, you can't include customer data associated to the user of the device. Device-centered data collection is no longer sufficient for digital marketing campaigns or cross-device targeting. This lab covers people-based data collection in Audience Manager and how to best manage the tools needed to update a customer's profile in n...
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Adobe Summit 2020 | L798 - Embrace the Power of Data Science in Adobe Audience Manager TanmayMathur - Adobe Audience Manager
Lab Details Learn about Predictive Audiences, Trait Recommendations and how to leverage these Adobe AI-driven features to achieve your business goals. Discover how to classify unknown audiences into Personas using AI. Discover how to surface similar audiences in Segment Builder to expand segments. Use intelligent recommendations in Audience Marketplace to uncover third-party data opportunities. Summit LAB Schedule Wednesday, April 01 | 01:30 PM - 03:00 PM Thursday, April 02 | 09:00 AM - 10:30 AM...
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Adobe Summit 2020 | L797 - Activation Supercharged with People-based Destinations TanmayMathur - Adobe Audience Manager
Lab Details Learn about activation best practices and people-based destinations in Adobe Audience Manager. People-based destinations is an industry-first capability that unlocks new activation use cases. Deliver content based on CRM attributes, such as loyalty status or offline engagement with a call center or retail store, and target users who have never visited or authenticated on an online property. You can also combine offline attributes with online behavioral data in a single segment and de...
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Re: AAC - DCO Setup and others DSP TanmayMathur - Adobe Advertising Cloud
Hi Ludovic, I will have someone respond to your question shortly. Best, Tanmay
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Re: Advertising Cloud - Adobe Launch Extension TanmayMathur - Adobe Advertising Cloud
Hello @winstonl3651471 Thanks for reaching out to the community. I am working with our implementation team to get you the correct information. You will get a response soon. Best, Tanmay
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Adobe Summit 2020: Registration is open TanmayMathur - Adobe Advertising Cloud
Registration is now open for Adobe Summit—The Digital Experience Conference. For 2020, Magento Imagine, the must-attend global commerce conference, will be co-located with Summit, and attendees have access to both conferences on a single pass. It’s all happening March 28–April 2 in Las Vegas. Join the world’s most innovative experience makers and take advantage of: Hands-on learningChoose from over 400 in-depth sessions and hands-on labs across eleven tracks, including Magento Imagine, led by Ad...
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It’s Time to Show Why You’re an Experience Maker TanmayMathur - Adobe Advertising Cloud
It’s Time to Show Why You’re an Experience MakerStand Up and stand out at the 2020 Adobe Experience Maker Awards for creating and managing irresistible customer experiences with Adobe Experience Cloud.Today is the day of the experience maker. Those who combine the best technology with game-changing ideas. Who not only improve the customer journey — they reimagine it. If this describes you or your team, we want to celebrate what you’ve done. Submit your successful customer experience stories to t...
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Re: Technical Support TanmayMathur - Adobe Advertising Cloud
Hi Arun, Can you send your email id, company name and location in a direct message? I will help you connect with the right person.Thanks,Tanmay
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[QUIZ] Analytics for Advertising Cloud - Tips & Tricks | APAC | Participate Now! TanmayMathur - Adobe Advertising Cloud
Answer this quiz and win a $30 gift voucher! Q1: What Analytics Metrics Can be Used for Ad Cloud Adobe Sensei Bidding?a. Standard Events and Custom Eventsb. Segmentsc. Calculated Metrics Q2: What does the "View Through" Metric indicate?a. A View Through Conversion (e.g. an order driven by a View-through)b. The number of times visitors land on the site after seeing an ad impression and not having a click recentlyc. I'm not sure Q3: Does the last event code work for "Click-Through" tracking as wel...
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[QUIZ] Analytics for Advertising Cloud | Tips & Tricks | Participate Now! TanmayMathur - Adobe Advertising Cloud
Answer this quiz and win a $30 gift voucher!Q1: What is the best way to find Ad Cloud Dimensions? (choose 2 correct answers) a. Search "Ad Cloud"b. Search "(AMO ID)"c. Search "#advertising Analytics" d. All of the Above Q2: What Adobe Tool Integrates Ad Cloud with Adobe Analyticsa. Server Side Forwarding b. Audience Analytics c. Analytics for Advertising Cloud d. All of the Above Q3: Does the last event code work for "Click-Through" tracking as well as" View-Through" tracking?a. Yes, but click m...
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[QUIZ] Advertising Cloud Search Training - Participate Now! TanmayMathur - Adobe Advertising Cloud
Take part in this quiz to win a $20 gift from Adobe! Reply on this thread to submit your response.Q1: Advertising Cloud’s forecasting tool is called:The ForecasterThe ModelerSimulationsPredictive SearchQ2: True or False: A portfolio can only consist of campaigns from one search engine.TrueFalseQ3: True or False: The objective function, or goal, of a portfolio can contain engagement metrics from Adobe Analytics.TrueFalseQ4: Bidding has become more complicated as you can set bid modifiers at what ...
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Re: 404 page TanmayMathur - Adobe Advertising Cloud
Sure Jimmy. Hi Chandu, Can you provide your contact details with me on private message so I can connect you with the right person?Best,Tanmay
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Re: Adcloud Certification TanmayMathur - Adobe Advertising Cloud
Hi Chandu, I will see what I can find but meanwhile you could take advantage of an ongoing buy one get one offer for ACE exams which is valid till Oct 1 - [Partners] End 10/1! Buy one, get one free on Adobe Certified Expert (ACE) exams! Best,Tanmay
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[QUIZ] Advertising Cloud Search Training - Participate Now! TanmayMathur - Adobe Advertising Cloud
Take part in this quiz to win a $30 gift from Adobe! Reply on this thread to submit your response.QUIZQ1: What is a bid unit?The max bidA keywordA combination of keyword + match type + campaignThe level at which the bid is set (i.e. ad group, keyword, placement)Q2: Bidding has become more complicated as you can set bid modifiers at what level?DeviceGeo-locationAudienceAll of the AboveQ3: Adobe Advertising Cloud can ingest conversion data using what method below?PixelPixel and/or Data FeedPixel, ...
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Re: [WEBINAR]Advertising Cloud Skill Builder: Analytics for Advertising Cloud TanmayMathur - Adobe Advertising Cloud
Join us for the second part of this seriesAnalytics for Advertising Cloud - Tips & TricksRegister
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Re: Industry Benchmarking Data TanmayMathur - Adobe Analytics
Hi Gary, Thanks for reaching out. Can you share some more information about what is your need and what kind of data you are looking for specifically? I will try my best to help.Thanks,Tanmay
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Re: Jobs & Careers: Adobe Advertising Cloud TanmayMathur - Adobe Advertising Cloud
To apply for this job, please send an email with your CV to tmathur@adobe.com along with your community username (registration required)-----Account Manager - Advertising CloudJob Location: Sydney, AUKey ResponsibilitiesClient LeadershipResponsible for the client satisfaction with Ad Cloud across Search & DSP, working collaboratively with the client management team to deliver resultsThe operational line of defense for campaigns; the lead for performance strategy and activationSupport the client ...
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#AdobeAdChat: New era of Advertising with the power of OTT TanmayMathur - Adobe Advertising Cloud
#AdobeAdChat: New era of Advertising with the power of OTTFollow @AdobeExpCare on Twitter to be a part of the discussion
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Re: [WEBINAR] Advertising Cloud Skill Builder: Activate & Measure Impact on Connected TV with Adobe Advertising Cloud TanmayMathur - Adobe Advertising Cloud
Take part in this quiz to win up-to $25 from Adobe! Post your answers on this thread. QUIZQ1. Which of the following ad lengths would not work in a long form OTT environment?6 Seconds15 Seconds30 Seconds Q2. Which of the following is a good measurement of incremental reach?Cost per completed viewCost per Viewable ImpressionCost per UniqueQ3. What is the best buying method to ensure you can apply data on your video campaigns?Direct TagGuaranteed Non-GuaranteedQ4. What strategy you could apply to ...
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Re: How do i fix this TanmayMathur - Adobe Advertising Cloud
Hi, Can you let me know which product are you working on? It will be helpful in answering your question.Thanks.
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[WEBINAR] Advertising Cloud Skill Builder: Accelerate your Programmatic Advertising with Efficiency Tools TanmayMathur - Adobe Advertising Cloud
Advertising Cloud Community is hosting this webinar series on Accelerate Your Programmatic Advertising with Efficiency Tools! The sessions in this series are relevant for any advertiser that would like to learn more about improving their workflow using the efficiency tools available via Adobe Advertising Cloud. The series consists of two separate webinars held at suitable timings for all locations. Please register yourself via the link below to receive the invites for the sessions.REGISTER
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Re: [EVENT] Adobe Analytics Community Meetup | August 9 | Bengaluru, India TanmayMathur - Adobe Analytics
Thank you all who attended the First Adobe Analytics Meetup in Bengaluru! We had a phenomenal turnout of 120 professionals which we had never seen before in any meetup! For the benefit of all, I have attached the meetup slide decks with this post. Also here is the link for all event day pictures - https://bit.ly/2Z52WhzWe will be back with another meetup in Bengaluru soon!
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[WEBINAR] Advertising Cloud Skill Builder: Activate & Measure Impact on Connected TV with Adobe Advertising Cloud TanmayMathur - Adobe Advertising Cloud
The rise of Over the Top video consumed via streaming platforms is a large growth area across the APAC region as more users watch long form content when they want through apps, rather than linear devices. In Australia, this is cataloged by the rapid rise of Connected TV, while in Asia, the majority of this consumption is on mobile.. Tune in to this webinar to understand the state of Video Market and how Adobe Advertising Cloud can help you deliver a great experience in your video buys.REGISTER
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[EVENT] Adobe Analytics Community Meetup | August 9 | Bengaluru, India TanmayMathur - Adobe Analytics
We are pleased to announce the first Adobe Analytics Community Meetup at Bengaluru, intending to bring together bright and vivid users for product-centric discussions that can help them foster learning, exchange ideas and interact in an informal atmosphere and later discuss this on the Analytics Community.Join us on 9th August 2019 to get in-depth knowledge on Adobe Analytics.REGISTER YOURSELF!
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Nominate yourself or someone you know for the 2019 Fearless 50 class! TanmayMathur - Adobe Advertising Cloud
The Fearless 50 is a program created by Marketo, an Adobe company, that recognizes the top 50 marketers in the world who are driving bold, fearless marketing; and digital transformation. Whether a current marketing leader, a rising star, or someone just starting out, this is a chance for every marketer – regardless of the tools they use or the customers they serve – to showcase how they or a marketer they know goes above and beyond to fearlessly drive success and business impact. This yearlong i...
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[WEBINAR]Advertising Cloud Skill Builder: Programmatic Audio Advertising TanmayMathur - Adobe Advertising Cloud
Programmatic Audio AdvertisingWant to understand how to master the Audio landscape and make the most of your digital advertising? Audio Advertising at Adobe connects your messages with users on premium streaming and online radio environments. Tune in to this webinar to learn how to seamlessly access Audio inventory and deeply measure the impact of your holistic advertising execution with Adobe Advertising Cloud. REGISTER
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Re: Analytics Integration with AMO TanmayMathur - Adobe Advertising Cloud
Hi krishnag32975130 , Request you to post your question on this active thread for integration - Integrations Between Adobe Advertising Cloud, Audience Manager & Analytics Best,Tanmay
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