Adobe Analytics

Hello, I am exploring using Adobe report builder extension to stitch multiple reports into  Power BI. I get "additional purchase may be required", does anyone know the associated cost? Kind Regards,

Hi All,I need some clarification about ECID cookie behavior. Currently, ECID cookies are set at the subdomain level, and we are planning to update the configuration so that they are set at the root domain for persistence across subdomains.My doubt is: if an ECID already exists on a user’s browser, i...

Hi everyone,I’m working on a project to analyze the impact of Generative AI tools (e.g., ChatGPT, Google AI Overview) on our website traffic and engagement metrics using Adobe Analytics.We recently lifted AI crawler restrictions in mid-July, allowing GenAI tools to index our website. Since then, we’...

I am currently exploring the use of Page events to develop a calculated metric that will help me better understand the intricacies of these events. As part of this process, I want to perform tests on the metrics I've designed. To do this effectively, I need to identify the specific actions or condit...

Hello Adobe Community,I have a question related to the Activity Map Link dimension setup in CJA. Please see the summary below. Any hints are appreciated.Thank you! ********************Desired state: A single dimension that captures all user engagement clicks — both tabs/UI interactions (no link) and...

Dear Experts,Need your expert opinion on a situation. Consider a Parent Content Website ABC.com where mostly all paid campaigns land onto and further it routes the users to different products purchase path. From the content website ABC.com the visitors can go to the subdomain xxx.ABC.com and purchas...

We sell multiple additional products for customers to add to their policy and I measure these as a % penetration rate. Order of optional extra / all Orders For some of our brands and journeys we include these products for free which makes their penetration 100%, and brings up the rate of our combine...

Can we use Adobe Analytics to track user’s before we get consent? My client is in tech industry, and we think we are loosing on a ton of data because the tracking only starts when the user “allows for marketing cookies” on the pop-up. Like how to track before getting user consent? A limited tracking...

Hello, I just noticed that the results for "referring domain" visits lists paid traffic (the URL of the pages contains the "paid" string) under unspecified instead of the specific platform (paid ads on instagram, fb, etc.) How to get referring domain to filter paid traffic into its own category inst...

We created a segment in CJA that has criteria using seconds as an inclusion for consecutive email clicks. We found several examples where people are getting pulled into the segment even though their email clicks are well outside the 1 second range. Has anyone used this type of logic on email deliver...