@Jennifer_Dungan @RobertBlakeley @yuhuisg Its solved people! Thanks for the inputs. So turns out, we had a processing rule which was set to fire a custom event with no if condition, apparently that was causing the value of all evars to getting lost. The value was there in data feed, but lost in post...

Sure sure

Oh okay, will do that. Not aware of any vista rule set up, might have to find out. Dont have Assurance either. Thanks for the advice.  

I have been testing for last one week though, tried several evars and props combinations for a journey, every time, i am getting proper data for prop, and there is data undefined for evar Never seen something like this before.

No, its a regular eVar only. 

While implementing link tracking in mobile sdk, I am passing some contextData which is being mapped to prop and evar in processing rules.Data is flowing into prop but not evar. What could be the possible reason behind this?  The processing rule is mapped exactly same for both with same context data ...

Thanks Nilotpal! 

Another one wrt to products string. In case of mobile sdk, if I have to send merchandising events using product string syntax, do i have to send and events variable too with the said event. For eg, let me know if the below config is right. "&&events":"event1","&&products":";pid;;;event1;"

Hi @nilotpal , just one query. We wont be getting questions based on Web SDK - Adobe Analytics implementation right?