Use email open , email click events in audiences

[Michael_Soprano]

Is it possible? I thought its not but maybe something has changed 

[SatheeskannaK · Accepted solution]

@Michael_Soprano Indeed, it is possible to utilize the email open and click events during the configuration of the audience rules. The modification is that the type of audience supported is the batch audience when establishing the message feedback and interactions datasets.

[Michael_Soprano]

Can I merge this with specific ID of campaign which the email was clicked?

[LuisCardenas]

Hi, did you get any solution to this question? - have the same inquiry  🙂

[SatheeskannaK]

@LuisCardenas @Michael_Soprano Sorry, I missed this earlier. Yes, you will be able to join the specific ID of the campaign to the message that the user has clicked.

You have a campaign id, messageExecutionID, and interaction type = click should help to identify which message the user clicked.

https://experienceleague.adobe.com/en/docs/journey-optimizer/using/data-management/datasets/datasets...

https://experienceleague.adobe.com/tools/ajo-schemas/schema-dictionary.html?lang=en (look for email tracking experience event schema)