How to add a custom url tracking parameter in an AJO Email

[PriyaNGowda]

Hello,

Can we add the UTM Parameter utm_content to a URL of  a particular email instead of adding it to the Channel Surface, since I want the above UTM Parameter to appear in the URL where I have added this parameter?

[DavidKangni · Accepted solution]

Hi,

Yes, just remove them from the channel configuration and add them directly in the HTML when needed.

Thanks,

David

[PriyaNGowda]

Thank you for the solution , it is working.

[AnkitJasani29]

Hi @PriyaNGowda ,

• Channel Surface is for global UTM parameters applied to all emails sent through that channel.
• To have a custom UTM parameter like utm_content only in a particular email URL, edit the URL inside that email.
• You can hardcode or use personalization to make utm_content dynamic.

You can find reference from here: https://experienceleague.adobe.com/en/docs/journey-optimizer/using/channels/email/configure-email/ur...

[PriyaNGowda]

Thank you for the solution , it is working.