Custom HTML in Content Card

[HardikJa3]

In another marketing automation tool, I saw that while creating content cards they are able to attach a content fragment/block in the on click behaviour, image url and key value pair to fetch connected content from a third party advertising application. The data is fetched using API calls

Is there any way we can replicate the same in AJO ? Can we link a content fragment in a content card design in AJO ?

[SatheeskannaK]

@HardikJa3

AJO is designed such that any necessary API calls for obtaining personalized data must be executed as a "custom action" prior to the content card being rendered or displayed. This pre-emptive API call allows for the data to be fetched and then incorporated into the content card's design and messaging.

It's important to clarify that the architecture does not support making an API call directly within the content card itself to retrieve and personalize data on the fly, like the connected content feature available in another marketing tool.