Adobe Target

                     Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personalization, unitin...

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expir...

I want to dispatch a custom event from Adobe Target, once the Adobe Target Activity has been fully loaded on the DOM. (For example an Experience Fragment from Adobe Target replacing an AEM XF, and dispatchEvent should be triggered only once this is completed)From AEM end, then the code will listen t...

I have created a new customer attribute, have uploaded data, and can see it in Target under Visitor Profile when creating an audience. But when I create an activity with the audience and QA, I do not see this attribute listed in the Profile Snapshot when looking at the Experience Platform debugger. ...

Hey everyone, I need some advice on the best way to handle the following scenario: We have an XT activity with 2 VEC where we've added custom code to append the banners dynamically. Activity 1 -> Audience 1 -> custom code 1Activity 2 -> Audience 2 -> custom code 2 Some users are eligible for both au...

Dear Team,Could we suggest client that our target implementation should be like that (any idea. template)? If yes, then please share with example.One more query that like we have SDR in Adobe analytics, do we have in Adobe target ? if yes, then please help to share.

We have just migrated a microsite on our website over the the Event Driven Datalayer and the Adobe Web SDK from standard Adobe Launch. The team is triggering Target with Alloy calls internally and we are noticing that Marketing Channels aren't getting attributed to our pageload Analytics calls but a...

When implementing A4T we can see Conversions as Activity Conversions.However, these are on Impression level only and will not change when choosing Visit as a Normalizing Metric.... how would I be able to see Conversions on Visit (or Visitor level)?

Hi all, we have a couple of web-sites under our Adobe Target tenant. We use properties (and workspaces) to manage activities belonging to these web-sites.   We have Recommendations setup and both websites and entities-data is sent along with corresponding property-identifiers.    Question: Do proper...

I haven't been able to figure out how to access the value of the current entity anywhere and can't find any explanation in the docs. In this specific case, I want to track the number of times members of certain Audience have viewed an item. Right now I have an Activity which updates a boolean entity...

Hello,I am creating an AB test where the experience involves adding a "New" label to one of the product cards in a product carousel. I have tried two different approaches using the VEC, but both resulted in different issues. Below are the details. Has anyone experienced something similar, and what s...

Hi there, I'm attempting to target only Galaxy S23 users, but when I QA the test links, the variant version isn't being displayed. I also tried using other models, but it seems like Adobe Target doesn't recognize the device models.What can I do?HELP!