Adobe Summit 2019 | S946 - Automate Your Tag Governance and Take Back Your Time
Session Details
The most valuable asset in business is time. Unfortunately, most companies still spend an unacceptable portion of their time manually QAing their tags and analytics implementations — time that would be infinitely better spent analyzing the data being collected to make impactful business decisions. A more effective option is to use a tag governance solution that automates the testing of your analytics implementations with audits, journeys, rules, reports, and alerts.
Highlights:
- Quickly QA your implementations in pre-production, before they go live and impact revenue
- Automatically validate your release cycles to ensure that everything stayed in place and is collecting accurate data
- Receive automatic notifications the second something breaks so that you don’t miss a beat
Speaker(s)
Patrick Hillery, VP, Customer Success in Solutions Engineering, ObservePoint
Session Length
1h
Catalog Link
S946 - Automate Your Tag Governance and Take Back Your Time
Q&A
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