In order to work on Adobe Campaign you should start with Campaigns package. Cross Channel Marketing Optimisation is something that can achieved by having the Campaign package.
MRM is more of an advanced level module.
Please check your licensing agreement before installing a package, as each package has an associated cost.
In order to work on Adobe Campaign you should start with Campaigns package. Cross Channel Marketing Optimisation is something that can achieved by having the Campaign package.
MRM is more of an advanced level module.
Please check your licensing agreement before installing a package, as each package has an associated cost.