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Adobe Journey Optimizer has its own new Community on Experience League! CHECK HERE

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    29-11-2018
    Adobe is excited to announce an improvement to the CPM data usage reporting process in Audience Marketplace. This release will provide more flexibility and an improved workflow for 2nd and 3rd party data usage that allows customers to report on impressions at the segment-level via the UI or using bu...

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    28-11-2018
    ContextA device that has been seen in AAM space may be a part of multiple AAM instances. So every AAM instance will have different data for that device.Each AAM customer may choose to use Adobe's ID space (AAM UUID or Marketing Cloud ID) or their own customer id (dpuuid).The concept of match rate ap...

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    28-11-2018
    Problem Statement: Traits created with only d_lat and d_long keys are not populating.Such as d_lat contains 28.535 AND d_long contains 77.336Referenced Documentation: https://marketing.adobe.com/resources/help/en_US/aam/index.html?f=c_tb_platform_varsSteps to follow:First thing to check here is the ...

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    23-11-2018
    Problem Statement: Segment Size estimator is showing 10 million audience whereas segment is showing 2 million counts only. Impact: ABC Corp not able to activate audience to the true potential for their clients and potential revenue loss.Expectation: The segment estimator should match with segment po...

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    15-11-2018
    Attn: Adobe Audience Manager Users, Adobe is excited to announce Data Explorer, a new suite of capabilities across reporting, trait creation, and trait backfill that will live in the Signals workflow of Audience Manager. Data Explorer simplifies trait management and provides flexibility in organizin...

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    13-11-2018
    Join us for the Experience League Community Meetup on December 7, 2018 at Adobe, Noida Sector 132.You can look forward to a day full of in-depth product knowledge sessions on multiple solutions covering:What’s New: Sessions covering product new releases and best practices.Solution Integration: Integ...

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    06-11-2018
    One of the functions of a Data Management Platform is collecting campaign data. This collected data can be used for further targeting and advertiser analytics.Also, before you you request your AAM consultant or customer care to enable Audience Optimization Reports in AAM, you should have media data ...

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    05-11-2018
    Resolution:Segments with merge rules that contain device graphs e.g. Last authenticated + Profile link device graph are only evaluated in DCS (realtime). You can find this in the frequently asked questions for profile merge rules: https://marketing.adobe.com/resources/help/en_US/aam/profile-merge-fa...

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    01-11-2018
    Adobe is excited to announce Trait Exclusion in Algorithmic Models, an enhancement to Audience Manager lookalike models, powered by Adobe Sensei. This new capability provides unmatched transparency and control in lookalike modeling by making it possible to exclude selected traits from model analysis...

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    11-10-2018
    In this session, join Adobe Experts to learn how to deliver effective marketing campaigns using Adobe Audience Manager's Audience Lab. Understand how marketers control their audiences when testing variables in their advertising stacks, splitting segments into mutually exclusive test segments and com...

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    09-10-2018
    Hello Experience Makers,Registration is now open for Adobe Summit—The Digital Experience Conference, happening March 24–28 at The Venetian | The Palazzo, Las Vegas.Join the world’s most innovative experience makers and take advantage of:Hands-on learning Choose from over 300 sessions and labs led by...

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    04-10-2018
    I just wanted to share with the Audience Manager community why our organization doesn't use file transfer when on-boarding CRM data. We do recognize that it offers more flexibility in some respects than using the DCS API (for instance to disqualify a user from a trait).Our Enterprise Architects push...

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    03-10-2018
    Share Your InputWhen faced with a new topic or challenge, how do you learn best? Adobe wants to know about your learning style, how you learn to use our products today, and what new options you would like to see offered.Take 5 minutes to complete our survey today. Your input will help us create new ...

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    25-09-2018
    We are thrilled to announce the launch of MVP (Most Valuable Participant) program/badge for the Adobe Experience cloud community users. MVP honors the unwavering commitment of our community members in driving engagement within our community. A big thank you to our existing MVPs who continue to lead ...

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    19-09-2018
    How to use frequency and recency on Segments created using only onboarded traits?You cannot apply recency and frequency on segments that are created wholly from onboarded trait.In order to apply recency and frequency to such segments, you can use this work around:1. Create a rule based trait to capt...

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    07-09-2018
    Adobe Audience Manager's role in Digital Marketing EcosystemIf you are you trying to understand Adobe Audience Manager fundamentals. This session is for you! In this session, join Adobe Experts to understand the role of a Data Management Platform like Adobe Audience Manager in the Digital Marketing ...

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    06-08-2018
    Hello Everyone,Glad to inform you all that we have an online private space for the Adobe Partners now. - The Adobe Partners Community.This community is for all the Adobe Partners to get together and indulge in some noteworthy conversations. This is your one stop shop for:Interacting among Partners –...

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    26-07-2018
    Hello Audience Manager community!We are evaluating our existing self-help resources and determining which channel is the most effective at helping you get answers to questions. Please make your voice heard by taking a moment to answer this 9-question survey:Self-Help Resource Usage & Preferences If ...

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    24-07-2018
    See what we did there? If you’re managing audience strategy with Adobe’s DMP as your superpower, it’s about time you get recognized for your DMP prowess. We invite you to enter the AAM Insider Contest - the first of its kind – created to showcase the incredible intellect, leadership, and work ethic ...

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    24-07-2018
    Attention Adobe Audience Manager Community Users,Adobe is excited to announce an enhancement to audience suppression called Instant Cross-Device Suppression that facilitates an improved end-user experience and improves media efficiency by reducing wasted ad impressions. This feature will automatical...

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    12-07-2018
    Adobe is excited to announce an enhancement to audience suppression called Instant Cross-Device Suppression that facilitates an improved end-user experience and improves media efficiency by reducing wasted ad impressions. This feature will automatically remove users from a segment when they no longe...

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    10-07-2018
    Profile Identification with Profile Merge RuleIs creating a consistent brand experience across devices challenging? Adobe Audience Manager simplifies the process of creating it. Join Adobe Experts and learn the best practices of using Profile Merge rule in AAM and building a consistent brand experie...

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    09-07-2018
    In addition to ingesting signals from web and mobile apps into AAM, how about applying the same with chat bots / voice assistants? I think the information about user's intent and entities discovered from inquiries created from these addl. channels should have a way inside a DMP to create traits and ...

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    04-07-2018
    Hello AAM Practitioners, It’s a Wednesday and here are some more tips and best practices for you in the Data Management world. Check the posts and lets us know your views in the comments below – Increasing Subscription Renewals using Adobe Audience Manager and Adobe Target Harnessing AAM after imple...

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    04-07-2018
    To define User Access control or Role Based Access Controls in Adobe Audience Manager. Follow the steps below - Contact Customer Care (amsupport@adobe.com) and request to enable Role Based Access Controls (RBAC) in your account.Click Administration > Groups.Click to open the Group Settings page.In G...

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    04-07-2018
    The collaborative efforts don’t just stop with AAM deployment. After implementation is complete, the Account Management team takes over and continue supporting and providing consultation services. The respective Consultant or partner will work with the clients during this phase to ensure that they a...

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    02-07-2018
    Hi,We're planning for the first Adobe Audience Manager Meetup (AAM) in India. But, before we announce our dates and venue we wanted to know a little about your preferences. Please fill this 2-minute survey form and let us know.The survey closes on 10 July 2018.Let's meet and learn AAM best practices...

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    27-06-2018
    Hello AAM Practitioners, It’s a Wednesday and here are some more tips and best practices for you in the Data Management world. Check the posts and lets us know your views in the comments below - Upload offline Customer data in AAM. Modify and Prepare Offline Customer data in AAM. Segment to Destinat...

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    27-06-2018
    For Destinations Created in UI:If you create any Destination in the Audience Manageer UI, or map segment to a destination, then it will take 2 to 3 hours to be effective. Then after that, segment sharing with destination will be at real time.For example URL and Cookie destinations fire at real time....

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    26-06-2018
    An upcoming change may impact Adobe Audience Manager (AAM) customers interacting with the AAM UI or with AAM Data Collection APIs, either from client-side or from server-to-server integrations within your organization. To comply with information security standards, Adobe Audience Manager will deprec...

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