Your achievements

Level 1

0% to

Level 2

Tip /
Sign in

Sign in to Community

to gain points, level up, and earn exciting badges like the new
BedrockMission!

Learn more

View all

Sign in to view all badges

SOLVED

ID Sync in Marketplace

glennb29356951
Level 5
Level 5

Hello,

Can someone please explain what the benefit of the ID sync is in a data feed?

Note: If this Data Provider has provided Audience Manager with an ID sync call, Audience Manager will activate their ID sync on your behalf. This is recommended in order to ensure the highest possible match rate with the data provider. Clear the "Turn on associated ID sync when subscribing to this feed" check box if you want to deactivate the ID sync.

Why would I want to deactivate the ID sync?

Thanks. Glenn

1 Accepted Solution
Varun_Kalra
Correct answer by
Community Advisor
Community Advisor

Hi Glenn,

When you check that check box, it will enable the ID syncing of your device IDs with data provider's IDs.

So whenever there is a new device ID seen in your web properties, you should be able to see an ID sync call being fired: https://dpm.demdex.net/ibs:dpid=%DataSourceID%&dpuuid=%DeviceIDassignedbythatDataProvider%

This call will sync the visitor's AAM Device ID that is assigned by your instance of AAM to the device ID that data provider has assigned to it.

Thanks,

Varun Kalra

View solution in original post

3 Replies
Varun_Kalra
Correct answer by
Community Advisor
Community Advisor

Hi Glenn,

When you check that check box, it will enable the ID syncing of your device IDs with data provider's IDs.

So whenever there is a new device ID seen in your web properties, you should be able to see an ID sync call being fired: https://dpm.demdex.net/ibs:dpid=%DataSourceID%&dpuuid=%DeviceIDassignedbythatDataProvider%

This call will sync the visitor's AAM Device ID that is assigned by your instance of AAM to the device ID that data provider has assigned to it.

Thanks,

Varun Kalra

View solution in original post

Gaurang
Level 10
Level 10

Hey Glenn,

Do you have any further queries in this regard?

Thanks,
Gaurang

glennb29356951
Level 5
Level 5

No further questions. Thank you. Glenn