Hi there, If you have selected the look back period of 120 days, then
that means the AA historical data will be shared with AAM.So, AA will
send this batch data to AAM and AAM's trait and segment will receive it.
AA will share this full data to AAM on daily basis until the publish
option is checked. So, in actuality if a visitor falls into AA segment
on day 1 and never comes again, then that visitor will retain in the AAM
trait for 120 days + 16 days as AAM trait will get refreshed daily.
Thanks...
Hi Andrea, It looks like an interesting use case, however, this kind of
dynamic segment creation is not a feature in either AA or AAM.You will
have to manually create traits and segments for those specific product
listings. You could have a look at the AAM REST APIs or BAAAM tool
documentation to create traits and segments in bulk. Otherwise, you'll
have to look into some automated ways to make use of AAM REST APIs to
make calls for trait/segment creation whenever there is a new product.
Thanks,...
Hi Marc, If you have created straight forward segments from the 3P
traits without much complex logic, then those visitors will get
qualified for the segment when they visit your web property.So, ideally
those visitors should get targeted on their first visit if you have all
the adobe calls in the proper sequencing: ECID, then AT and then AA/AAM.
Thanks,Varun Kalra
Hi Prabhat, The traits are linked to data source 2, we have created a
profile merge rule (Last Auth + Device) to include both the data
sources. The segment is using that profile merge rule. If d_cts is not
showing the trait qualifications against the data source 1, how will the
customer qualify for the trait and segment then when they will only use
hashed email ID on the front end to authenticate. How can one make use
of offline ID sync file then?
Hi there, If getting lat and long values is really important then you
can consider implementing AA plug in: getGeoCoordinates to and get lat
and long values in an evar. Alternatively, AAM has platform keys that
you can use. Please note that you will not be able to see these platform
signals in Signals Dashboard
https://experienceleague.adobe.com/docs/audience-manager/user-guide/features/traits/trait-geotarget-keys.html?lang=en#keys-ip-address
Thanks,Varun Kalra
Hi there, If you have already used Exclude Bots then you can use AND.
So, basically exclude bots should contain all visitors minus bots.
Otherwise, if it's possible to create a segment that's just bots. Then
you can also use that as suppression in AAM segments.In that case, you
could use AND NOT to suppress "Bots Segment". Thanks,Varun Kalra
Has anyone successfully done file based offline ID sync (not for PBD)
recently?If yes, could you share the exact steps and settings for both
the data sources?We have an ID (say hashed email) that's available on
website front end for ID sync (data source 1). But, the offline data
file will be uploaded using a different customer ID (data source 2).
We'd like to send an offline ID sync file or match table later on to AAM
to tell that both IDs belong to the same person.We uploaded file like
this: ad...
Hi, Has anyone collected data for mobile app just via DCS APIs?I need to
know where does the MID value gets stored while making the API to get
the d_mid value.What if we make another call from the mobile app, does
it change the d_mid value or does it keep it constant.I know that for a
browser, it will always keep that stored in the web browser's cookies,
so all the subsequent calls will have same d_mid value. However, I need
to know what happens in case of mobile apps? For instnace, what if we
m...
Hi Jones, Since aam_uuid gets written as a first party cookie but by
third party domain, so it's in third party context, and Safari should
delete that in 24 hours. But, with cname implemented for ID service,
there is no harm in keeping aam_uuid as well.Just make sure that you
have s_ecid cookie being set as first
party:https://docs.adobe.com/content/help/en/id-service/using/reference/ecid-library-methods.html
Thanks,Varun Kalra
Hi Christophe, You can still map the segments that you created for PBD
to a custom export destination to get a list of hashed email ID's and
their corresponding segments they qualified for. You can contact AAM
support to get a custom server to server destination provisioned.The
only fallback with this approach is you will get only the batch data and
file will be exported once a day, whereas PBD destinations support both
types of activation: real time and batch. Thanks,Varun Kalra
Hi there, The picture that you posted looks like Adobe Analytics flow
visualization:
https://docs.adobe.com/content/help/en/analytics/analyze/analysis-workspace/visualizations/flow/flow.html
Adobe Analytics has a number of visualizations to support that for
example: flow, fallout, fallthrough etc.Since AAM is a DMP, it does not
have the customer journey analysis capabilities. It is more a web
analytics feature. Thanks,Varun Kalra
Cookie level data sharing is possible between 2 companies if both have
DMPs. If both have AAM, then you can use Audience Marketpace to share
data. Getting raw data and sharing with partner is also possible, you
need to contact Adobe client care for that.
There is no option to download the raw data within AAM instance. You can
only report on how many devices have ID synced.However, you can contact
Adobe client care and can request a daily export of a match table of AAM
UUID and the corresponding CDP ID that was used for ID stitching. There
is no charge or billable server calls for getting export files from your
instance of AAM.
Hi there, You can subscribe to the data provider's data feed for segment
and overlap plan, which is usually free for most of the data
providers.Then, you'll be able to see their traits in your AAM instance.
You can run a trait to trait overlap report against data provider's
traits.High overlap and low overlap both are useful:High overlap tells
you that those visitors have been to your web properties. But, you do
not have their behavioral info or trait info.Low overlap tells that
there is an oppo...
Hi there, AAM can be integrated with Liveramp to onboard data using a
Liveramp's data onboarder. I have some questions on this integration: 1)
How do you get data in Liveramp? What kind of data resides in Liveramp,
is that offline or online or both?2) What ID are you sending to
Liveramp? Is that your own customer ID? If yes, does liveramp sync that
customer ID with the device ID?3) Do you have a sign in/form submission
functionality on your web properties to collect unique customer IDs from
user...
Hi there, Yes, it is possible to send data via DCS APIs using
ECIDs.Check this doc for more info:
https://experienceleaguecommunities.adobe.com/t5/adobe-audience-manager-blogs/getting-data-in-audience-manager-using-dcs-api-calls/ba-p/331086
P.S. MID and ECID is the same thing. Additionally, you can contact Adobe
client care and request for an export of all AAM UUIDs against ECIDs if
Visitor ID service and AAM were implemented on your web properties.
Thanks,Varun Kalra
Hi there, Welcome to AAM community! 1) First thing you would need is ID
stitching of your CDP's cookie ID with AAM's ID.Some data
providers/partners have an out of the box ID sync with AAM, so you don't
need to implement anything. Just, contact Adobe to enable the ID sync if
that data provider/partner is listed
here:https://docs.adobe.com/content/help/en/audience-manager/user-guide/features/destinations/device-based/device-based-destinations-list.htmlhttps://exchange.adobe.com/experiencecloud.ht...
Need help with the implementation steps involved in implementing AAM
without AA using Adobe Launch SDK.1. How to collect data about screens
viewed, events/interactions/clicks etc.?Do we need to use signalWithData
API and pass key-value pairs, or is there any other event/method we need
to use? 2. What are the out of the box signals that get collected for
Lifecycle metrics? Do we need to implement lifecycle events globally?3.
Is there any way to integrate Google Analytics for app with AAM? Is it
p...
Hi @sungheey4410275 and @emdobrin , I am also keen to know if LifeCycle
events can be collected with just AAM and not AA with AEP Launch SDK ?
Thanks,Varun Kalra
Hi Mrigesh, I would recommend to stick to declared ID (customer ID) for
all use cases, and use the appropriate profile merge rule preferably
with Last Auth as auth option.Even, when someone is opening the email
and clicking on the link to go to landing page, you can implement ID
sync on that page. You need to use appropriate macros in Adobe Campaign,
so the customer ID/hashed ID is passed as URL parameter. Then perform an
ID sync with that customer ID/hashed ID. Thanks,Varun Kalra
Hi Mrugesh, There won't be any issues if you use a hashed customer ID or
any customer ID, instead of hashed email address. But ACC will need a
reconciliation key/file, so ACC should be able to understand and resolve
hashed customer IDs to email addresses, vice versa. 1) why do we need
offline traits and segments? As ACC will push segments into AAM anyways
(Pls correct me if i'm missing here anything).That's correct if you have
the native integration in place then segment will get created by Adob...
Getting Started with Profile Merge Rules A Profile Merge Rule in Adobe
Audience Manager (AAM) allows you to choose how or when to stitch a
user’s cross device behavior together based on customer authentication.
AAM lets you define the rules to bring together profiles from multiple
devices of a user, as well as multiple people sharing a common device,
and hence lets you target people instead of devices. Profile Merge Rules
have a dependency on ID synchronization. Prior to creating a profile
merge...
Hi Mrugesh, I have few questions: Is there an ID sync on the
website/app? If yes, what is the primary ID used for ID syncing, is that
hashed email ID or a customer ID?Have you already set up the declared ID
based integration with Adobe campaign? On generic note, I can tell it is
possible.You need to use declared ID based integration. So, the users
that you will target via ACC, you can export those to AAM using the AAM
to ACC integration or via export/ETL workflow from ACC to AAM.
Basically, ACC ...
Hi there, Are you checking the onboarding status report or the trait's
report? In order to speed up, I would subscribe for the onboarding
status notifications, and notice the trend of file processing times.AAM
ingests the files twice a day, those times keep on shifting.For example,
these days AAM is picking inbound files anywhere between: 05:00 AM GMT
to 08:00 AM GMT. Then another file ingestion takes place anywhere
between: 04:00 PM GMT to 07:00 PM GMT. So, if the file gets uploaded few
hours b...
Hi, I have few questions regarding Adobe's point of view on Apple's
recent announcement on IDFA: 1) What impact will it have if mobile based
segments are mapped to destinations that receive IDFAs? Will AAM gets
restricted for performing device ID sync if a user does not allow
tracking in app? 2) Will impact the customer ID sync? If the customer
has 2 mobile devices and the app in both the devices is opted-out for
tracking? Can we still stitch those 2 devices of a user under one
profile with cust...
Hi Sneha, For sample questions you can check the exam guide, there is
online sample test available:
https://spark.adobe.com/page/WkT4vtMm59YJq/ Thanks,Varun Kalra
According to the discussion in below forum thread, if a rule based trait
is being used in a segment and that has a recency of <= 1, i.e. within 1
day, then it may happen that a user qualified for the trait at 11:00 PM
GMT and they will be out of the segment after an hour.
https://experienceleaguecommunities.adobe.com/t5/adobe-audience-manager-questions/recency-on-frequency-set-to-lt-1-day-does-it-mean-24-hours-or/qaq-p/369499
Segment's recency and frequency settings should be evaluate
qualificat...
Hi Christophe, I am good thanks, hope you are doing well.So, that means
if a user realizes for the trait at 7:00 PM on day 1, that user will be
out of the trait by 11:59 PM on day 1 itself, right?Do you happen to
know which timezone would that be then, is it going to be the GMT
timezone or is it based on the timezone of Edge center? Thanks,Varun
Kalra
If you create another trait or segment with exact same logic, AAM will
not let you create another and suggest you to use existing, as there is
a limit on number of traits and segments you create. To cope that, I
would create the app visitor trait with the default expiry of 120 days
or 0 days so it never expires.Then I would create two segments:Segment
1: Using app visitor trait only without any recency and frequency
setting.Segment 2: Activity trait (search with All Active Visitors) AND
"app vis...
