Hi, Has anyone collected data for mobile app just via DCS APIs?I need to know where does the MID value gets stored while making the API to get the d_mid value.What if we make another call from the mobile app, does it change the d_mid value or does it keep it constant.I know that for a browser, it will always keep that stored in the web browser's cookies, so all the subsequent calls will have same d_mid value. However, I need to know what happens in case of mobile apps? For instnace, what if we m...

Re: ID Service, 1st-party aam_uuid cookie and AAM SSF Varun_Kalra - Adobe Audience Manager

Hi Jones, Since aam_uuid gets written as a first party cookie but by third party domain, so it's in third party context, and Safari should delete that in 24 hours. But, with cname implemented for ID service, there is no harm in keeping aam_uuid as well.Just make sure that you have s_ecid cookie being set as first party:https://docs.adobe.com/content/help/en/id-service/using/reference/ecid-library-methods.html Thanks,Varun Kalra

Re: Using People Based destinations to syndicate data bey... Varun_Kalra - Adobe Audience Manager

Hi Christophe, You can still map the segments that you created for PBD to a custom export destination to get a list of hashed email ID's and their corresponding segments they qualified for. You can contact AAM support to get a custom server to server destination provisioned.The only fallback with this approach is you will get only the batch data and file will be exported once a day, whereas PBD destinations support both types of activation: real time and batch. Thanks,Varun Kalra

Re: can i see customer journey with adobe tools? Varun_Kalra - Adobe Audience Manager

Hi there, The picture that you posted looks like Adobe Analytics flow visualization: https://docs.adobe.com/content/help/en/analytics/analyze/analysis-workspace/visualizations/flow/flow.html Adobe Analytics has a number of visualizations to support that for example: flow, fallout, fallthrough etc.Since AAM is a DMP, it does not have the customer journey analysis capabilities. It is more a web analytics feature. Thanks,Varun Kalra

Re: A Question about DMP Founctions Varun_Kalra - Adobe Audience Manager

Cookie level data sharing is possible between 2 companies if both have DMPs. If both have AAM, then you can use Audience Marketpace to share data. Getting raw data and sharing with partner is also possible, you need to contact Adobe client care for that.

Re: A Question about DMP Founctions Varun_Kalra - Adobe Audience Manager

There is no option to download the raw data within AAM instance. You can only report on how many devices have ID synced.However, you can contact Adobe client care and can request a daily export of a match table of AAM UUID and the corresponding CDP ID that was used for ID stitching. There is no charge or billable server calls for getting export files from your instance of AAM.

Re: segment overlap audience marketplace number how to us... Varun_Kalra - Adobe Audience Manager

Hi there, You can subscribe to the data provider's data feed for segment and overlap plan, which is usually free for most of the data providers.Then, you'll be able to see their traits in your AAM instance. You can run a trait to trait overlap report against data provider's traits.High overlap and low overlap both are useful:High overlap tells you that those visitors have been to your web properties. But, you do not have their behavioral info or trait info.Low overlap tells that there is an oppo...

Re: LiveRamp and Audience Manager Integration Varun_Kalra - Adobe Audience Manager

Hi there, AAM can be integrated with Liveramp to onboard data using a Liveramp's data onboarder. I have some questions on this integration: 1) How do you get data in Liveramp? What kind of data resides in Liveramp, is that offline or online or both?2) What ID are you sending to Liveramp? Is that your own customer ID? If yes, does liveramp sync that customer ID with the device ID?3) Do you have a sign in/form submission functionality on your web properties to collect unique customer IDs from user...

Re: Does AAM Support Sending in data via DCS API Calls us... Varun_Kalra - Adobe Audience Manager

Hi there, Yes, it is possible to send data via DCS APIs using ECIDs.Check this doc for more info: https://experienceleaguecommunities.adobe.com/t5/adobe-audience-manager-blogs/getting-data-in-audience-manager-using-dcs-api-calls/ba-p/331086 P.S. MID and ECID is the same thing. Additionally, you can contact Adobe client care and request for an export of all AAM UUIDs against ECIDs if Visitor ID service and AAM were implemented on your web properties. Thanks,Varun Kalra

Re: Audience Manager extension in AEP Launch SDK Varun_Kalra - Adobe Experience Platform SDKs

Hi Kevin, thanks for your response. That's helpful, I will go through the documentation.

Re: A Question about DMP Founctions Varun_Kalra - Adobe Audience Manager

Hi there, Welcome to AAM community! 1) First thing you would need is ID stitching of your CDP's cookie ID with AAM's ID.Some data providers/partners have an out of the box ID sync with AAM, so you don't need to implement anything. Just, contact Adobe to enable the ID sync if that data provider/partner is listed here:https://docs.adobe.com/content/help/en/audience-manager/user-guide/features/destinations/device-based/device-based-destinations-list.htmlhttps://exchange.adobe.com/experiencecloud.ht...

Audience Manager extension in AEP Launch SDK Varun_Kalra - Adobe Experience Platform SDKs

Need help with the implementation steps involved in implementing AAM without AA using Adobe Launch SDK.1. How to collect data about screens viewed, events/interactions/clicks etc.?Do we need to use signalWithData API and pass key-value pairs, or is there any other event/method we need to use? 2. What are the out of the box signals that get collected for Lifecycle metrics? Do we need to implement lifecycle events globally?3. Is there any way to integrate Google Analytics for app with AAM? Is it p...

Re: Lifecycle Data is not passed to AAM Varun_Kalra - Adobe Experience Platform SDKs

Hi @sungheey4410275 and @emdobrin , I am also keen to know if LifeCycle events can be collected with just AAM and not AA with AEP Launch SDK ? Thanks,Varun Kalra

Re: Unique Ids between Adobe Audience Manager and Adobe C... Varun_Kalra - Adobe Audience Manager

Hi Mrigesh, I would recommend to stick to declared ID (customer ID) for all use cases, and use the appropriate profile merge rule preferably with Last Auth as auth option.Even, when someone is opening the email and clicking on the link to go to landing page, you can implement ID sync on that page. You need to use appropriate macros in Adobe Campaign, so the customer ID/hashed ID is passed as URL parameter. Then perform an ID sync with that customer ID/hashed ID. Thanks,Varun Kalra

Re: Unique Ids between Adobe Audience Manager and Adobe C... Varun_Kalra - Adobe Audience Manager

Hi Mrugesh, There won't be any issues if you use a hashed customer ID or any customer ID, instead of hashed email address. But ACC will need a reconciliation key/file, so ACC should be able to understand and resolve hashed customer IDs to email addresses, vice versa. 1) why do we need offline traits and segments? As ACC will push segments into AAM anyways (Pls correct me if i'm missing here anything).That's correct if you have the native integration in place then segment will get created by Adob...

Getting the most out of Profile Merge Rules - Tips, Tricks and Strategies Varun_Kalra - Adobe Audience Manager

Getting Started with Profile Merge Rules A Profile Merge Rule in Adobe Audience Manager (AAM) allows you to choose how or when to stitch a user’s cross device behavior together based on customer authentication. AAM lets you define the rules to bring together profiles from multiple devices of a user, as well as multiple people sharing a common device, and hence lets you target people instead of devices. Profile Merge Rules have a dependency on ID synchronization. Prior to creating a profile merge...

Re: Unique Ids between Adobe Audience Manager and Adobe C... Varun_Kalra - Adobe Audience Manager

Hi Mrugesh, I have few questions: Is there an ID sync on the website/app? If yes, what is the primary ID used for ID syncing, is that hashed email ID or a customer ID?Have you already set up the declared ID based integration with Adobe campaign? On generic note, I can tell it is possible.You need to use declared ID based integration. So, the users that you will target via ACC, you can export those to AAM using the AAM to ACC integration or via export/ETL workflow from ACC to AAM. Basically, ACC ...

Re: Any way to speed up onboarded trait realizations in AAM? Varun_Kalra - Adobe Audience Manager

Hi there, Are you checking the onboarding status report or the trait's report? In order to speed up, I would subscribe for the onboarding status notifications, and notice the trend of file processing times.AAM ingests the files twice a day, those times keep on shifting.For example, these days AAM is picking inbound files anywhere between: 05:00 AM GMT to 08:00 AM GMT. Then another file ingestion takes place anywhere between: 04:00 PM GMT to 07:00 PM GMT. So, if the file gets uploaded few hours b...

Apple just announced that IDFA is now going to be opt-in as of iOS14 – what impact will it have on activating segments to app based destinations? Varun_Kalra - Adobe Audience Manager

Hi, I have few questions regarding Adobe's point of view on Apple's recent announcement on IDFA: 1) What impact will it have if mobile based segments are mapped to destinations that receive IDFAs? Will AAM gets restricted for performing device ID sync if a user does not allow tracking in app? 2) Will impact the customer ID sync? If the customer has 2 mobile devices and the app in both the devices is opted-out for tracking? Can we still stitch those 2 devices of a user under one profile with cust...

Re: Audience Manager BP Exam Varun_Kalra - Adobe Audience Manager

Hi Sneha, For sample questions you can check the exam guide, there is online sample test available: https://spark.adobe.com/page/WkT4vtMm59YJq/ Thanks,Varun Kalra

AAM should treat recency as exact full day or in hours instead of just GMT date Varun_Kalra - Adobe Audience Manager

According to the discussion in below forum thread, if a rule based trait is being used in a segment and that has a recency of <= 1, i.e. within 1 day, then it may happen that a user qualified for the trait at 11:00 PM GMT and they will be out of the segment after an hour. https://experienceleaguecommunities.adobe.com/t5/adobe-audience-manager-questions/recency-on-frequency-set-to-lt-1-day-does-it-mean-24-hours-or/qaq-p/369499 Segment's recency and frequency settings should be evaluate qualificat...

Re: Recency on frequency set to < 1 day, does it mean 24... Varun_Kalra - Adobe Audience Manager

Hi Christophe, I am good thanks, hope you are doing well.So, that means if a user realizes for the trait at 7:00 PM on day 1, that user will be out of the trait by 11:59 PM on day 1 itself, right?Do you happen to know which timezone would that be then, is it going to be the GMT timezone or is it based on the timezone of Edge center? Thanks,Varun Kalra

Re: Duplicate traits with different expiration Varun_Kalra - Adobe Audience Manager

If you create another trait or segment with exact same logic, AAM will not let you create another and suggest you to use existing, as there is a limit on number of traits and segments you create. To cope that, I would create the app visitor trait with the default expiry of 120 days or 0 days so it never expires.Then I would create two segments:Segment 1: Using app visitor trait only without any recency and frequency setting.Segment 2: Activity trait (search with All Active Visitors) AND "app vis...

Recency on frequency set to < 1 day, does it mean 24 hours or that particular GMT date? Varun_Kalra - Adobe Audience Manager

I was curious to know how the recency period is evaluated in Segments. If there is a rule based trait being used in a segment, that has a recency setting as <= 1 (within 1 day) and frequency set as => 1 (1 or more times). If a user realizes for the trait at 7:00 PM GMT on day 1, does that user fall out of trait on day 2 at 7:00 PM GMT or will that user fall out of trait after 11:59 PM on day 1? According to following forum thread it should be former i.e. 24 hours:https://experienceleaguecommunit...

Re: How is DataPartner_UUID collected, prior to being tra... Varun_Kalra - Adobe Audience Manager

Hi Matt, When a visitor visits the website for the first time where AAM is implemented. AAM assigns it a device ID called demdex ID. AAM has out of the box integration with most of the famous ad platforms, ad servers, DSPs, data providers etc.So, when a visitor comes on the website for the first time, AAM initiates a partner ID sync call, and the partner ID is assigned to that device. AAM will assign demdex ID as 1234, but an ad server may identify the same device with it's own ID: ABCD.So, AAM ...

Re: Google Analytics and AAM integration in Mobile App Varun_Kalra - Adobe Audience Manager

Hi Ankur, Thanks for the response.The use case is native mobile app where GA has been implemented using firebase, has tracking for custom events. For e.g. button clicks, form submission, searches etc. While implementing AAM extension via AEP SDK, we need to forward these events from GA to AAM. What functions do we need to use in iOS and Android SDK to forward these custom events as signals to AAM? Thanks,Varun Kalra

Re: Using events from Adobe Analytics as Signals in Audie... Varun_Kalra - Adobe Audience Manager

Hi there, Are you able to search for that event under signals dashboard?Go to Signals and search for c_events contains [leave the value blank] and minimum hits as 1 for last 30 days. Thanks,Varun Kalra

Re: Share an audience created AAM into Adcloud Varun_Kalra - Adobe Audience Manager

Hi Clare, If AAM and AdCloud are both managed by same organisation, then you can contact your AdCloud account manager or AdCloud support team to set up the full taxonomy integration. Once they set this up, all of your AAM segments (existing and future) will reflect in AdCloud to be picked as audience.If you have both Search and Display, then you will see 4 destinations within AAM: Search (AMO) and Display (AdCloud) realltime and batch. But, with this integration you don't need to map segments fr...

Re: [Authorization Enhancement] Managing Signals by data sources Varun_Kalra - Adobe Audience Manager

Hi Lucy, Welcome to AAM Experience League Community!Those are some great feedbacks. Another one, I would like to add to this list is: Fix the admin permission from Experience Cloud admin console.Currently any user added as admin from admin console, does not reflect as admin in AAM UI. It will be great if AAM user management gets synced with admin console. Thanks,Varun Kalra

Google Analytics and AAM integration in Mobile App Varun_Kalra - Adobe Audience Manager

Has anyone implemented Google Analytics for mobile app and enabled Adobe Audience Manager integration to send custom attributes from GA to AAM?There is a documentation on web implementation on passing GA variables as signals to AAM: https://docs.adobe.com/content/help/en/audience-manager/user-guide/dil-api/dil-modules.htmlBut, there is no info on integrating these two on mobile app implementation.

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