Is First launch number a proxy for number of installs?

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arihjain28

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arihjain28

arihjain28

22-02-2021

Hello,

 

As per definition of first launch it captures the first launch after installation or reinstallation.

Is it possible to infer that in month of Jan 2021 if x are the number of first launches then x is the number of installs too?

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ishans52004352

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ishans52004352

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ishans52004352
Employee

23-02-2021

The count of mobile app sessions is the count of launch events in apps. Each mobile app sessions begins with a launch event of the app and ends with 5 minutes (default value) of the application being in background or closed. Launch is calculated client side based on app activity. If an app is opened and closed for 5 times within 15 minutes, it would be counted as 5 Launches.

First Launch is the Launch at the first run after installation or re-installation.