Adobe Marketo Engage

Marketoのメールアセット一覧とメールコンテンツ取得に関して、現在の検証結果として下記だが、v2仕様は公開情報となっていない。また、メールアセット一覧取得に関して、v1で旧エディタでの作成分と新エディタ作成分（ただしレスポンス内容の不足あり）という状況だが、この状態が正式仕様となるのかも公開情報となっていない。 APIを利用したシステム構築を行ううえで正式な仕様情報がなく、設計が困難なため早期に仕様の確定および公式情報として公開を頂きたい。 《検証結果》■メールアセット一覧取得　v1：旧エディタに加え、新エディタで作成したアセットも取得可能。ただし新エディタ分は、一部Subjectが含まれないなどレスポンス内容に不足が見受けられます。　　　（https://developer.adobe.com/marketo-apis/api/asset#operation/getEmailUsingGET）　v2：新エディタで作成したアセットのみ取得可能。　　　（https://developer.adobe.com/marketo-apis/api/asset#operation/filterContentUsingGET_email）■メールコンテンツ取得　v1：旧エディタ作成メールのみ取得可能　　　（https://developer.adobe.com/marketo-apis/api/asset#operation/getEmailFullContentUsingGET）　v2：新エディタ作成メールのみ取得可能　　　（https://developer.adobe.com/marketo-apis/api/asset#operation/getContentUsingGET_email）

Currently, Salesforce sync errors can only be reviewed manually through Admin > Salesforce > Sync Errors in Marketo. While the UI provides valuable information about job-level and record-level synchronization failures and allows exporting data as a CSV file, there is no supported REST or SOAP API endpoint that exposes this information programmatically.For organizations that rely on centralized reporting, monitoring, and BI platforms, this limitation makes it difficult to automate the collection and analysis of SFDC sync issues.Provide a supported API endpoint that allows customers to retrieve Salesforce synchronization errors programmatically, including:Sync error timestamp Error type/category Error message/details Lead ID and/or SFDC record ID Sync job information Resolution status (if applicable) Ability to filter by date range Pagination support for large datasets

The native sync currently hinges around the core objects of Lead/Contact/Account/Opportunity. I do come across use cases more and more frequently though where the Account-Contact Relationship in SFDC manages more complex relationships between a contact and multiple accounts. Use cases range from external consultants / influencers on more than one company, several sites in different countries within a customer being logged as separate accounts and a stakeholder playing a role in more than one, etc. The set-up in SFDC prevents the contact being entered more than once to indicate their role in every account effectively, so is really great in avoiding unnecessary duplicates. It would be great if the data model in Marketo would also incorporate this added complexity.

Attached/below. Keen to hear counterpoints and other considerations for use. 

It would be valuable if Marketo provided native functionality to identify and assign a Lead Source for new contacts based on their acquisition channel, without relying solely on UTM parameters.Currently, it's possible to identify some new contacts through UTM values, but this doesn't cover traffic from channels such as Organic Search or Direct, where UTM parameters are typically not present. As a result, these common acquisition sources cannot be reliably identified or assigned using native Marketo functionality alone.A native capability to distinguish acquisition channels such as Organic Search, Direct, Paid Search, Referral, and other standard traffic sources, and automatically populate the Lead Source field, would improve attribution accuracy and reduce the need for custom workarounds or external integrations.

Hi Everyone! I have set up a template using the new email builder. I made sure it looks good in both light mode and dark mode. However, when we use that template to create an actual email asset, the dark mode does not keep the styling that we originally dictated once we paste in new content. Sometimes I can paste in content and dark mode displays as I’ve set it to, but sometimes I paste in content and it just completely messes up dark mode. I have tried copying/pasting directly from the Excel file with the content. I’ve tried copying and selecting “paste and match style” to keep the style of the Marketo text box I’m pasting into. I’ve also tried copying/pasting into Sublime to strip the formatting, then copying/pasting from Sublime into Marketo. None of these processes made a difference. Dark mode always displays incorrectly. We shouldn’t have to (and it’s not sustainable to) re-style the dark mode for every single email. If there is a text block that’s already been styled in both ligh

Hi there,It would be great if Marketo introduce a feature to add the custom meta data to the Marketing Assets so that it can be leveraged for the 3rd party integration meetings.Thanks!

Based on our rule, Person Score = Behavior Score + Demographic Score. However, based on what we’re seeing with the auto-merge action in Marketo, only the Person Score is being merged, while Behavior Score and Demographic Score are not merged individually.As a result, after the merge, the relationship no longer holds true—Behavior Score + Demographic Score ≠ Person Score.As a workaround, would it be possible for the system to also merge Behavior Score and Demographic Score separately during the merge process? This would help ensure consistency so that, from a reporting perspective, the expected logic remains intact:Behavior Score + Demographic Score = Person Score.

Please add the ability to delete multiple items at once within Marketo Engage.

There used to be an interface within Marketo that allowed the deactivation of multiple trigger campaigns at once. This was a great time saver and would be very useful to reimplement. It is painful and severely time-consuming to have to manually go to each folder within each program to deactivate trigger campaigns.

Please update UI so that when smart campaigns (and possible other items) are deleted, the UI doesn't scroll to the top of the instance. This is highly irritating and wastes time for end users who have to scroll back down to the folder they were working in.

Users need the ability to do fuzzy lookups in Marketo Design Studio so that we don’t waste time and resources within the platform recreating and uploading duplicate images and files. This feature was removed a while back without consulting users on whether they needed the ability to do this. 

We are currently unable to capture url parameters when a user engages with a dialogue in Dynamic Chat. This is a big miss IMHO because it means we're unable to align dynamic chat engagement with campaign activities, or campaign costs. Many people user UTM parameters, and we currently use GCLID and CMPID as parameters to align user engagement to marketing activity, and marketing investment. Capturing these parameters is critical to showing DC value.

Marketo Dynamic Chat currently does not appear to support capturing UTM parameter values and updating them in Marketo fields. Having this capability would be valuable for campaign attribution, lead tracking, and downstream automation. We would appreciate Adobe considering this enhancement in a future release.  

Hello, I noticed there is no seed list function in Marketo when sending marketing standalone or automated emails.   Ideally, there would be a possibility to add as many people as we want (from contacts within the company), which skips the comms limit and doesn't end up influencing the email stats report.   Currently I've added people to the global distribution lists but they would end up being counted towards stats and might skip receiving some sends due to current limits. Creating another program and sending each email would be too time consuming, hopefully you can come up with a great solution 🙂 Thanks, Livia

Hi, it'd be super helpful if we could clone reports in Advanced BI Analytics.

Hi there,recently we have had huge spikes in our SFDC to Marketo sync which has lead to significant delays in receiving key data points such as contact sales requests from customers, additionally this impacted our business reporting. We only noticed the issues after it was highlighted to us that some very costly high pri leads were not assigned to sales reps due to these data delays and we realised we have no effective way to view these sync backlogs in Marketo. We have no access to see: The size of the sync backlog in detail The source of the backlog What records are in the backlog  How long it will take those records to sync The current metrics under the “Sync Throughput and backlog” & ‘Sync backlog trend” are not detailed enough. In order to see in detail what was happening regarding our sync we had to have a call set up with a Marketo field engineer, this should not be needed and this data should be available to us within Marketo.  Thanks, Diarmuid 

NEW Eメールデザイナーのテスト配信機能について、旧メールエディタに比べ機能が悪化している点があるため、改善いただきたいです。 1.テスト配信先の指定をメールアドレスで一括指定できるようにしてほしい以前まで改行などで一括でテスト配信先を指定できていたが、一つずつ入力する必要がある 2.トークンや動的コンテンツを含まない場合は、シミュレート名でユーザーをしなくてもテスト送信ができるようにしてほしいNEW Eメールデザイナーでテスト配信をする際は、すべてのメールにおいてシミュレート名にリードを指定する必要があると思います。テストリードをMarketoに登録し、そのリードを各アカウントでプロフィールに登録すれば問題はないのですが、誤って本番用の顧客データをプロフィールに登録してテスト送信した場合、実際の顧客にはメールが送信されないものの、メール件名にその顧客のEメールがそのまま記載されてしまいます。例）TEST (To: xxx@xxx.xxx) | 件名自社内のみでMarketoを運用している場合は大きな問題にはなりませんが、協力会社が作業をしている場合などは、保有している個人情報がテスト送信で他社に共有されてしまうリスクが高いと考えています。※プロフィールの登録自体は、複数アカウントで共有されず各marketoアカウントでそれぞれ設定が必要という仕様であるため、誤って設定してしまう可能性も上がると考えています。 また、仮に個人情報を見れない権限で他社へのmarketo運用支援をしている場合、デザインスタジオなどでメールを作成する場合も、誰かしらのプロフィールを登録しなければならないと考えています。NEW Eメールデザイナーで作業をする場合はそのような支援自体が難しくなるため、仕様について見直していただきたいです。   

When investigating API user activity, Marketo currently only provides visibility into the number of API calls made by a given user. However, when trying to determine what a specific API user changed or created on a person record, the process is not straightforward.Adding a dedicated Smart List filter or activity constraint that allows users to identify actions performed by specific API users would be extremely valuable for troubleshooting, auditing, and debugging purposes. This enhancement would significantly improve visibility into API-driven changes across the platform.

It will useful to have these features in Advanced BI Reporting1. Possibility to include custom data fields2. Email CTA text be added to a data field in the same way as Email Links

A huge improvement to book a meeting in Dynamic Chat/Brand Concierge would be for a native LeanData integration so all routing flows through the same routing tree instead of having to build out a new routing in Dynamic Chat which is extremely limited in routing rules. This integration is available on all other chat bot tools including Qualified, 1Mind and Drift. LeanData can also work on Marketo forms so adding the ability in Dynamic Chat would be great. This is a small improvement that would bring great value to organizations to ensure leads are routed correctly regardless of the channel the prospect interacts with. 

In the Marketo Admin panel under Integration > Salesforce > Edit OAuth Consumer Info, both the Consumer Key and Consumer Secret fields  are displayed in plain text.  This is a security concern — OAuth secrets should be masked by default (e.g., ••••••••••) with an optional "Show" toggle, consistent with   how most platforms handle sensitive credentials.  Current Behavior:  - Navigate to Admin > Integration > Salesforce  - Click "Edit OAuth Consumer Info"  - Both Consumer Key and Consumer Secret values are fully visible in plain text  Expected Behavior:  - Consumer Secret should use a password-type input field, masked by default  - Consumer Key should ideally also be masked  - An optional "Show/Hide" toggle would allow authorized admins to reveal the value when needed  Why this matters:  - Screen sharing, screenshots, and over-the-shoulder exposure can inadvertently leak credentials  - Security audits and compliance reviews (SOC 2, ISO 27001) flag plain-text credential displa

Currently it is not possible to clone Programs that contain emails using the new designer across Workspaces. A key part of how many organisations work with Marketo is through the use of Program templates or ready-to-go Programs that can be cloned and adapted, this is also one of the key benefits Marketo used to advertise with.The new email designer currently removes this possibility, blocking many organisations from using what could be a really nice upgrade. Without this feature, using the new email designer would increase roll-out times for new campaigns/Programs, which should never be the desired outcome.It’d be nice to hear from other organisations if this impacts you as well.

When a custom object that is part of a CRM sync has been changed, it needs to be disabled and reenabled in Marketo to recognize those changes. However, the system requires the objected to be disconnected from everything it is used in. This makes it impossible to change an object when it is used widely as we not only have to disconnect it from everything, but then reconnect it once the object is re-enabled. Ideally the object could be disable and re-enabled without disconnecting it, and then any conflicts created by the changes to the object could be highlighted.

This is something that we had in a past chat program that just helps when you are setting up your targeting. After you put in your URLs, you were able to grab a URL from the site and it would verify if the bot would show up. It wouldn’t take any of the other criteria into account (which is fine), but it helped if I put in website.com/blog* to ensure it shows up on our blog posts, then I had a field where I could pop in a blog URL to double check that it was set up correctly. It’s a bit painful that we can’t verify we set it up correctly until it is live and then if we have other filters (i.e. must be in Canada, but I’m in the US) then I can’t verify until we start to see reporting on if it is working or not.