Adobe Marketo Engage

Hi Team,We currently have a process where an email is marked ineligible from Marketo after 5 soft bounces or a Category 2 hard bounce. However, we’re planning to use ZeroBounce to re-validate those email addresses after a defined period (for example, after several months of being ineligible).ZeroBounce provides results such as valid, invalid, and catch-all. Our intention is to carefully reintroduce only the valid email addresses through a separate warm-up campaign, rather than adding them directly back into regular marketing sends. The idea is to first monitor engagement and mailbox health before including them in standard campaigns. For example, emails that previously soft bounced due to mailbox full may become deliverable again over time.We would like guidance on the following: What are the best practices for safely re-engaging previously bounced emails without negatively impacting our IP and domain reputation? Since we use the same sending domain for a specific brand so bringing bac

Hi Marketo Community,We are triggering Smart Campaigns via the Marketo API and sending dynamic HTML/RTF content through tokens.Our dynamic token content includes the standard Marketo system unsubscribe token:{{system.unsubscribeLink}}However, when the email is delivered, this token does not get resolved and shows up as raw text instead of being replaced with the actual Marketo unsubscribe URL.Use Case We generate a lot of HTML content on our side The content already contains our own unsubscribe link We want Marketo to reliably replace it with the correct Marketo unsubscribe URL at send time Since content is dynamic, we inject different HTML blocks via tokens ProblemIt seems Marketo does not support nested token resolution (system tokens inside other token values).QuestionIs there any supported way to: Insert or replace a custom variable in our token content with {{system.unsubscribeLink}} Force Marketo to resolve system tokens inside injected token-based HTML Or handle unsubs

Hi Team,We have set up a smart campaign where the initial launch email is sent, followed by a wait step of X days, and then an echo email is sent to non-openers.In case we need to stop the echo email after the initial send — for example, if plans change while contacts are still in the wait step — what would be the correct way to prevent the echo email from sending? I don’t see a direct option to cancel it, so could you please guide me on the best approach?Regards,Akshat  

Hi Team,I wanted to confirm the best approach for sharing audience counts with stakeholders before an email launch.Our subscription lists contain multiple contacts with the same email address. While Marketo automatically handles duplicates at the time of send, we want to report the accurate unique email count in advance. For example, if a list has 50,000 records and 2,500 duplicate email addresses, the actual send count would be 47,500.Currently, I’m exporting the list and removing duplicates manually in Excel, but I’m looking for a way to get the unique email count directly within Marketo. I tried using the “Duplicate Fields by Email Address” filter, but it returns all records associated with duplicates, not the net duplicate count.Could you please suggest the most efficient way to get the unique email count in Marketo with minimal manual effort?Thanks,Akshat  

My company resides in the U.S., however, we are headquartered in Japan. Both regions currently share one Marketo instance. I just created my first email in Marketo and while everything looked fine in the Preview, when I sent a sample email to myself, there seems to be a global footer (in Japanese) that appeared.  Again, this footer is not in the Preview area of the email nor anywhere while I was creating it. Does our team in Japan need to remove it or is there a way for me to do so? Thanks! 

Hi,My colleague created a new email template using the new Email Designer tool in Adobe Marketo Engage. I am trying to: Create an email using this template via REST API Update the content of that email programmatically However, I am encountering issues.Problem 1 – Cannot create emailWhen I attempt to create an email using: POST /rest/asset/v1/emails.json I receive the error: Cannot find an approved version of the email template The template is shown as Published in the UI, so I’m not sure why the API cannot find an approved version.Problem 2 – Cannot update contentIf I manually create the email in the UI using this new template and then try to update its content via API using: POST /rest/asset/v1/email/{emailId}/content.json I receive the following error: Cannot access content for Acrite Email asset Questions Are there different REST endpoints for emails/templates created with the new Email Designer? Is content update via /content.json supported for this type of asset? Is the new

I created two versions of the same email: One using the old editor, built from my own custom template with HTML compiled from MJML One using the new WYSIWYG Email Designer The version built in the old editor is roughly half the size of the new one. With the new editor, I’m constantly hitting Gmail’s 100 KB clipping limit and having emails cut off, even when the visible content is minimal.What’s especially confusing is fragment behavior. When I update a fragment to delete content, the email actually gets larger, sometimes by 30 KB or more. From what I can tell, fragment updates are appending duplicate CSS and redundant markup instead of removing it.I’ve seen mentions that the old editor may be sunset in 2026, and I’m about to build a new nurture program. I’m concerned about being forced onto the new editor when it’s already difficult to keep emails under Gmail’s size limit.Am I missing something here, or are others seeing the same behavior with the new editor?

Hi Community,We’ve noticed a limitation in #Adobe Marketo Engage regarding person record deletions and would like to confirm if others have experienced the same or if there is a workaround.Scenario:When a person record is deleted from the database (either manually or via batch action), we are unable to identify: Which specific user performed the deletion The exact timestamp tied to the user action (beyond high-level activity logs) Any detailed audit reference for compliance tracking We checked: Audit Trail Activity Log Notifications However, we could not find clear visibility showing which user deleted the specific contact record.Concern:From a governance and compliance perspective, this creates challenges in: Internal accountability Data security monitoring Incident investigation Audit/compliance reporting Questions: Is there any hidden audit configuration or advanced log access that tracks user-level deletion details? Is this information available via API or Admin-lev

I’m running a cleanup initiative to reduce clutter from legacy smart lists that are no longer actively maintained.I wanted to confirm best practices before deleting anything: Is it generally safe to rely on the “Used By” tab to identify smart lists that are not referenced by any campaigns, programs, or assets? For smart lists that show no current dependencies and haven’t been modified or used in a long time, is deletion recommended versus archiving? Are there any known risks (hidden dependencies) that we should be aware of before removing them? Thank you in advance.NN

Hello!  I haven’t really encountered this before and wanted to ask: I had sent out an email last week and in the email dashboard it says that the email sent to 1,000 people. However when I clicked on the member tab of the email program or when I create a smart list/email performance report with the was delivered email filter, the number was a lot higher, about 1,600. Any idea on what may be the cause of this discrepancy? The email performance report number as well as the program member number and the smart list number are all the same, but it’s just the dashboard that is off.

Working in the new email template designer I have a published template that looks great and orderly. However, when I send a test to myself, some of the spacing isn’t the same and creates large gaps between the content. Has anyone experienced this and found a solution? 

So, we can see now if and where a token is in use. That’s great!  But looking at it a little more, I was wondering why so many of my Program Tokens were not in use. And in fact: They are in use, but obviously in a way that Marketo doesn’t recognize. I’d tentatively say this: “Used by” is only recorded when the token is in the body of an email or in a rich text area on a landing page. It is not recorded if the token is in a Smart Campaign Flow Step, in the meta tags on a landing page or in the local variables of an email module. That is probably not the extensive list, but be careful when deleting local tokens that are indicated to not be in use. It might be misleading.

Anyone had any luck connecting Zapier to Marketo zia SSFS?  We’ve been testing a Zap but after following the documentation and steps, when pulling in the Zapier SSFS it came with a field titled Origin and neither Zapier or Marketo support are sure why or what we should populate in that field to make it work. Anyone had any experience with this? 

We are currently experiencing significant sync latency between Salesforce (SFDC) and Marketo. We have observed a large backlog of records for both Lead and Contact objects. Currently, the sync cycle is taking almost 24 hours to process and clear the backlog, which is severely impacting our real-time marketing operations and sales handoff. Please let me know how can I bring this sync backlog to minimum.

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Hi Everyone,I need to pull list of all leads created/updated in last 24 hours. Currently we are using Bulk Export API to pull all activities for this purpose but need to move away from this due to existing high usage of Bulk Export in other processes.Is there any Rest API which allows us to pull all leads with updates in a particular timeframe?I have already tried Get Lead Changes, but it is only returning newly created leads even when I filter by updatedAt. 

Marketo’s onValidate and friends stack like DOM event listeners: they run in the order they were added. But there are still major differences:In Marketo, the listener stack isn’t deduped. If you add the same listener function 3 times, it’ll run 3 times. In contrast, DOM addEventListener(event,callback) checks if the callback was already added and if so, doesn’t add it again. In Marketo, all listeners always run. There’s no short-circuit method like stopImmediatePropagation(). In Marketo, to stop submission you call submittable(). There’s no event-level preventDefault(). (Note onValidate — but only onValidate — respects the callback’s return value, kind of like DOM inline event handlers.)Adding (1) is an easy tweak that makes it a lot easier to manage advanced form behaviors with lots of coordinated components. Adding (2) is quite tricky[1] and I’ll cover that another day. Might even throw in (3).😏 We’re adding idempotence to the Forms JS APIIdempotence is a show-offy CS term for an ac

Could anyone offer some advice on a Hard Bounce issue we have developed this week.The error is: 550 5.7.1 Unfortunately, messages from [xxxxxx] weren't sent. Please contact your Internet service provider since part of their network is on our block list (S3150). You can also refer your provider to http://mail.live.com/mail/troubleshooting.aspx#errors. It is affecting Hotmail.co.uk, Hotmail.com, live.co.uk, outlook.com and msn.com domains.Prior to this we have been sending to these domains without issue since our instance was set up 2 years ago. We are emailing known in life customers (not prospects).I raised a Marketo support ticket and they have given a copy and paste answer:Since this issue depends on deliverability practices/IPreputation/domain reputation and marketo support has limited resources (available in open source) we have limited scope to investigate this further, If the issue persists after whitelisting, I would recommend reaching out to your CSM, who can further engage the

We have a ZoomInfo tracking snippet installed on our Marketo landing pages. ZoomInfo is integrated with Marketo, and we’ve configured it to de-anonymize specific job titles from the company-level data captured when users visit a Marketo landing page. Once those contacts sync, we trigger a campaign for them.While I can see traffic to the landing page, ZoomInfo is not showing any visitor information—it indicates that there is no data available to de-anonymize. Is there a known issue with using the ZoomInfo tracking snippet on Marketo landing pages, or is there a specific placement requirement for the snippet? The snippet is working as expected on our website pages.