Adobe Journey Optimizer

Hello all,  I have a two (2) separate transactional journeys - English and French. We have an edge case where a person can use submit their email address and receive the Welcome message associated with the respective journeys; which is not what the client wants to happen.  I tried creating a Streaming Audience where I look for anyone in the past 24 hrs who may have received the email message (using the Journey Action ID), and used it as a Condition to check if the email is not in that audience it should receive the Welcome.  However, when I go to test it, I will can submit the English version, and on the same day submit the French version and receive an email. I would think that any email sent from those Journeys would instantly be added to the audience since I'm streaming it, but that's not the case.  It seems as if the audience is still be treated as a Batch. Is there something I'm missing when creating a Streaming audience using the Journey Ac

Hey There!       I have a custom action which returns payload in the below format (as a contextual attribute) {"data": {     "products": {            "products": [                  {                      "productId": "111",                      "title": "sample-title",                       "url": "sample-url"                  }            ]       }}I can traverse through this object using each loop and access the inner objects like below{{#each context.journey.actions.3826ab4b-218b-476a-829b-fc07fc7790d3-1753790791486-1.data.products.products as |product|}}   {% let id = product.productId %}{{/each}}&n

Hi,  "ctaText": "Go To "Deals"",  I want to double quote the word Deals in JSON and was wondering what the right syntax is. "ctaText": "Go To \"Deals\"" Will this work?? Thanks

HiI have the following question: Is it possible to ingest data into an Experience Event schema using Data Distiller in Adobe Experience Platform, and have those records act as triggers for a Journey in Adobe Journey Optimizer? My scenario would be:- Generate/transform data using Data Distiller (Query Service).- Write the results into a dataset based on an Experience Event schema enabled for profile.- Use those events as triggers in an AJO Journey (similar to realtime ingested events). I'd like to confirm if events generated by Data Distiller can be considered as “unitary events” for Journey Orchestration, or if the only supported method is real-time or batch ingestion from external sources. Thanks.

Hi, Can we run AJO standalone without AEP-CDP module to send emails by uploading records via CSV file and creating custom audiences?for starting phase, we need to just start with AJO, and later phases plug in CDP. I know it's not recommended approach, just want to know any options.

How to look at the audience created in the Audience section in AJO?Is there any visibility to see the audience created by apart from the count as the detailed view of the audience created?

Hi Everyone,   I’m not able to see the Buying Groups section in Adobe Journey Optimizer – B2B Edition UI. Is the Buying Groups tab automatically available, or there some specific prerequisites needed - such as whether creating audiences are required to make the Buying Groups tab becomes available?     Any guidance or documentation reference would be very helpful.

Are there any guardrails or considerations to keep in mind when creating an IP pool in a sandbox with 6–7 IPs?Can we randomly group a few of them into an IP pool, or are there best practices we should follow? 

Hello everyone, I created these two audiences to be used in an AJO campaign to target people who opened a specific email.v1 / Profile count 662v2 / Profile count 652 If the Message ID belongs to the Campaign Action ID used in the Audience v1. Why we are not getting the same number of profiles?Thank you 

In the world of customer experience, delivering the right message at the right time is crucial. Adobe Journey Optimizer (AJO) empowers marketers to orchestrate highly personalized customer journeys, but understanding when and how a profile enters and exits a journey can make all the difference between success and missed opportunities. In this blog, we'll dive deep into the journey entry and exit criteria — what they are, why they matter, and best practices for configuring them effectively. Real-World Examples of Journey Entry and Exit 1. Welcome Campaign for New Subscribers Entry: Profiles enter the journey when they subscribe to a newsletter. Exit: Profiles exit once they have completed a welcome series of emails or after a set time if they do not engage. Benefit: Ensures new subscribers receive timely onboarding while avoiding repetitive messaging. 2. Abandoned Cart Recovery Entry: Customers enter the journey if they add items to a cart but do not complete checkout within 24 hou

July '25 release notes Check out what's new and improved in the latest Adobe Journey Optimizer product release update: Release Notes New capabilities WhatsApp Channel: Journey Optimizer now supports direct WhatsApp messaging, enabling smooth integration into your journeys and campaigns for improved recipient communication and engagement. This native channel delivers out of the box WhatsApp template integration, message preview, personalization, delivery reporting, webhooks, opt-in and opt-out consent management, and more. Previously released in Beta, this capability is now available to all environments (General Availability). Brands: You can now create and customize your own Brands to clearly define your visual and verbal identity across communications. With the Brand alignment score, you can receive real-time feedback on how well your content reflects your brand's tone, style, and guidelines, helping you stay consistently on-brand with every message you send. Previously re

AJO’s standard profile-driven personalization is not sufficient for managing common, frequently updated template components—such as internal compliance notices, member disclosures, or branded language—that are not part of the individual profile but must be inserted based on the context (internal/external), campaign type, or data source. This blog delivers a practical guide for institutions aiming to dynamically inject header/footer blocks into AJO email templates.  Use Case: For the upcoming Community Health & Wellness Fair, UGH hospital needs to deliver targeted email communications through Adobe Journey Optimizer (AJO) for both internal staff and external community members at the same time. Internal employees require emails with dynamic header, footer, or informational blocks specific to their roles (such as booth assignments, volunteer sign-up links, and facilitation reminders), while external recipients (local residents, past patients, and partner organ

Which activity would be rendered? There is no method (except human factor 🙂 to manage conficts between AJO and AT campaigns?

Hi, I need to identify customers who turn 18 today from the birth date with an fx. How can I do it?

Does anybody do that?

I’m trying to implement suppression logic inside a Journey in AJO for cases where a user enters the journey before being flagged as suppressed.I have a custom field group with a boolean field called isSuppressed, which I added to a profile-enabled schema. The ingestion works fine. I can see the field correctly populated in the Unified Profile.The problem is: I need to use a Condition node to check isSuppressed == false before an email is sent. But when I try to configure the condition, the field does not appear in the list of available profile fields. I also tried using expression mode with profile.isSuppressed == false, but it returns a “field not found” error.Using an audience is not a viable workaround because the profile might enter the journey before it’s suppressed, and audience reevaluation won’t remove them from the journey once they’re in.Is there any way to expose this custom field so it can be used in journey conditions? Or does it need to be part of a specific schema or fie

As you know, WhatsApp can now be configured as a channel in Adobe Journey Optimizer. Just as email and push notification channels have their respective datasets where all related events (Feedback, Tracking, etc.) are stored, does WhatsApp channel in AJO also have its own dataset where information related to sent messages is stored?

Authors - Shiladitya Bose, Somesh Jaiswal, Ashu Malik   What is Universal Link ?     Universal Links are a feature in iOS (introduced in iOS 9) that allows developers to create a seamless connection between a website and a corresponding app. They enable a single URL to open a specific location within an app if it's installed or direct the user to the website if the app is not installed. This provides a smoother user experience compared to traditional deep linking methods.    Customer hosted AASA file snippet The following is the AASA configuration which will be required to support the integration. Let us suppose we are supporting this integration for www.mybusiness.com & customer has delegated email.mybusiness.com subdomain in AJO. AASA file hosted at https://www.mybusiness.com/.well-known/apple-app-site-association  will define the URLs which their app(s) support.   Universal Link with Tracking  Let us consider the following

Hi all,  I have a short question on Journey Step Event Schema. What is the profileID here: "experience.journeyOrchestration.stepEvents.profileID"?. Is it the namespace you define while creating journey or the primary identifer of the schema? Just wondering how this value gets populated 🙂 Thanks!

We are going to use the web channel for some business usecases. How do we enable the tracking for the same? I dont see any event generated from ajo directly. Should we use the adobe launch to use this for tracking?

Hi Team, After running a journey in AJO and reviewing the "All Time Report," I noticed that some records were excluded under the Journey Exclusions section with the reason:ERROR_SEGMENT_REALISATION_CONDITION_MISMATCH.However, it's unclear what exactly caused these records to be excluded. Could you please advise on how and where I can get more detailed insights into this specific exclusion error to better understand and troubleshoot the issue? Thank you.

We have a Journey in AJO that is an event based audience. In our full data model, customers can have multiple accounts. Within the event, it tells us which account the customer is using to trigger the event.However before sending the e-mail we need to execute an account eligibility check (i.e. check our account level suppressions) by reconciling that account with the account data in the customer real time CDP / AEP.What type of syntax or how can we pull the account from the event then use that account to compare against the customers CDP/AEP profile?

Hello all,I'm facing an issue in Adobe Journey Optimizer (AJO) related to consent logging when customers submit a landing page form created in Visual Designer mode.Current Setup:* I built a landing page using AJO’s Visual Designer.* The form displays 8 subscription lists as checkboxes:* 6 are older subscription lists used in previous campaigns (which worked as expected before)* 2 are newly created subscription lists* Upon checkbox selection and saving preferences from the front end, the form is expected to:1. Update the customer profile - works2. Add/remove the selected subscription lists - works3. Log a consent event in the Consent and Preference dataset - doesn't work Problems Observed:Test 1 (New Subscription Lists):* Selecting and submitting new subscription list checkboxes:* Profile and subscription list updated * Consent and Preference dataset not updated Test 2 (Old Subscription Lists):* To isolate the issue, I tested again using one of the older subscription

Since the recent AJO update introduced 'Dynamic Media' and started generating absolute image links, animated GIFs no longer seem to work. Has anyone found a workaround for this?

Whats the limit? I do not see that in AJO guardrails