It should be set up with a ? and =, the Adobe reference point simply means it will be omitted from the end value in reporting. Further info via an Adam Greco blog post:http://blogs.adobe.com/digitalmarketing/analytics/campaign-tracking-inside-omniture-sitecatalyst/How Do Campaigns Work in Omniture S...

Adobe Analytics detects paid from natural search via search detection configuration parameters. If the configuration is not done and/or there are no means to distinguish then Adobe Analytics by default will not differentiate. Reference link information below:https://marketing.adobe.com/resources/hel...

Hi Toby,Please see my responses in line:Are there any limitations to the number of Context Data Variables that are allowed per report suite?There are no limits on context data variables and you are only limited by the Admin console variable mapped allocations.Are there any limitations to the number ...

It is difficult to answer for certain without further information on the specific DW report request, but custom link calls can increment a visit without page views.Reference Link:http://blogs.adobe.com/digitalmarketing/web-analytics/custom-link-tracking-capturing-user-actions/Custom Link Tracking do...

Hi David,Adobe Analytics can be set up as a reporting source for Adobe Target. Extensive setup information can be found in the link below:https://marketing.adobe.com/resources/help/en_US/target/a4t/a4t.htmlBest,Brian

Hi Paulo,The message is correct in that by adding report suites you are adjusting the rule so it turns the rule off until your adjustments are settled in the configuration menu. However once your have finished your report suite additions you can quickly turn back on the rule again and have it run ju...

Hi Aiyanna,You can potentially leverage the 'Single Access Metric' which does not account for custom link calls to calculate bounces. Extensive details on the differences between different bounce measures is linked below:https://marketing.adobe.com/resources/help/kb/en_US/analytics/kb/comparing-boun...

Hi,Check out the below help microsite article on calculating metrics via the clickstream:https://marketing.adobe.com/resources/help/en_US/sc/clickstream/datafeeds_calculate.htmlVisitorsExclude all rows where exclude_hit > 0.Exclude all rows with hit_source = 5,7,8,9. 5, 8, and 9 are summary rows upl...

Hi Jarno,I would recommend exploring the options with Transaction ID:https://marketing.adobe.com/resources/help/en_US/sc/datasources/datasrc_integrating_offline_data.htmlhttps://marketing.adobe.com/resources/help/en_US/sc/datasources/datasrc_transactionID.htmlhttps://marketing.adobe.com/resources/he...

Hi Greg,I would recommend exploring the full raw clickstream which has every single call and full session data:http://microsite.omniture.com/t2/help/en_US/sc/clickstream/home.htmlhttp://microsite.omniture.com/t2/help/en_US/sc/clickstream/datafeeds_configure.htmlhttp://microsite.omniture.com/t2/help/...