Since Erin Davis' article on the impact of ITP 2.1 on Adobe Analytics was posted to Medium (https://medium.com/adobetech/safari-itp-2-1-impact-on-adobe-experience-cloud-customers-9439cecb55ac), Apple has announced the upcoming ITP 2.2. The biggest change looks to be Apple's cap of cookie persistence...

Adobe allows you to exclude up to 50 IP addresses from reporting. This feature can be accessed in the Admin section of Adobe Analytics. More information about this can be found at Exclude By IP Address. If you want to exclude additional IP addresses once you've reached your limit, you can contact cu...

Currently, the max number of rows that you can export is 400 (see this thread: https://forums.adobe.com/thread/2558118). I don't think that there is a limit to the number of pages, however, so if you really wanted to you could copy the table data, paste it in Excel, and then go to the next page (and...

I recommend using Analysis Workspace for this.First, add the unique visitors to the top of a freeform table. Next, search for "Time spent on page - bucketed" in the filter.If you mouse over the dimension in the list you will see a small caret symbol (>). Clicking on that allows you to see which buck...

It sounds like you want to generate a YoY calculation based off a floating date range rather than a specific date (i.e. Today, Yesterday). This is similar to an idea that was floated a couple of months ago: Workspace - rolling dates / date range compare. The last comment in the idea said that it was...

I'm interested in finding a straightforward way to isolate a visitor's traffic source in one location in Adobe Analytics. The idea being that I can export this data and have it be as close as I can get to a "single source of truth" for what drove a visitor to the site. I am trying to avoid having to...

Variable expirations are set in the Report Suite Manager. Your options are either time based (hour, week) or action-based (a specific s.event occurs). Dimensions, such as cities, are not available as out-of-the-box options. Note that ITP (Intelligent Tracking Prevention (ITP) and Adobe Analytics) wi...

Adobe Analytics won't capture any campaign tracking code until you have configured the Util.getQueryParam. The configuration involves letting Adobe Analytics know what parameter to look for in the URL (e.g. "cid"), referred to as the "key". If there are multiple query parameters in the URL separated...

If you are using the Experience Cloud ID Service then the visitor ID will be the "mid" value. More information about unique visitor IDs can be found at Identifying Unique Visitors. While using the Adobe debugger, I've seen some organizations with both the Analytics Visitor ID (the "aid") and Experie...

If you are using Adobe DTM you can set up a Page Load Rule that populates a variable, such as an s.eVar, with a value linked to a Data Collection Query Parameter (Data Collection Query Parameters​).For example, you could set s.eVarX to capture the Experience Cloud ID, which uses the "mid" parameter....