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Welcome to Adobe RT-CDP Tuesday Tech Bytes!


Community Advisor


Welcome to the inaugural post of our series, Adobe RT-CDP Tuesday Tech Bytes! This series aims to be your go-to resource for mastering the intricacies of Adobe Real-Time Customer Data Platform (RT-CDP). Whether you're a seasoned pro or just starting your journey with Adobe RT-CDP, our weekly posts will provide you with best practices, tips & tricks, integration strategies, and inspiring success stories.


Our mission with Tuesday Tech Bytes is to distill complex concepts into actionable insights that you can apply directly to your work. Each week, we’ll dive into a different aspect of Adobe RT-CDP, offering you practical guidance to enhance your skills and maximize the platform's potential. From uncovering hidden features to integrating with other tools in your tech stack, we've got you covered.

Meet the Authors

Anil Umachigi
Anil's experience spans over 15 + years of working across business and technical aspects of Digital Analytics, and majority of it working exclusively on Adobe Experience cloud & Adobe Experience Platform products. 

In addition i enjoy creating microservices and products for BAU & Operational teams around Adobe Experience cloud & Experience Platform product. 

Blog | Linkedin | LinkedIn Newsletter


Abhinav Balooni

Abhinav Balooni is a martech expert with expertise in Adobe and Google stack with more than 12 years of experience. He is certified across the entire Adobe experience cloud with certifications in RT-CDP, Customer Journey Analytics,Adobe Journey Optimizer,Adobe Analytics, Target, Audience Manager etc.,and is a community advisor for AEP.

Abhinav enjoys creating solutions which bring together multiple martech solutions together to solve client problems.

Blog | LinkedIn


What's in Store for You

In the upcoming weeks, we'll cover a range of topics designed to boost your Adobe RT-CDP knowledge and capabilities. Here’s a sneak peek of what you can expect:

  • Tips and Tricks

Learn how to navigate Adobe RT-CDP like a pro with insider tips and tricks. We'll share shortcuts, hidden features, and advanced functionalities that can save you time and effort.

  • Integrations

Discover the best ways to integrate Adobe RT-CDP with other tools and platforms. We'll provide step-by-step guides and real-world examples to ensure seamless and effective integrations.

  • Best Practices

Stay ahead of the curve with our best practices for using Adobe RT-CDP. From data management to audience segmentation, we'll offer proven strategies to help you achieve optimal results.

  • Golden Nuggets

Uncover the “golden nuggets” of Adobe RT-CDP that can transform the way you work. These are the game-changing insights and techniques that can elevate your data-driven marketing efforts.

  • Use Cases

Get inspired by real-world use cases and success stories. We'll showcase how different businesses have leveraged Adobe RT-CDP to overcome challenges and achieve their goals.

We Look Forward to Sharing and Hearing from You

We are excited to embark on this journey with you and look forward to sharing our knowledge and insights. Your feedback is invaluable to us, and we encourage you to share your thoughts and questions as we progress through this series. Together, let's unlock the full potential of Adobe RT-CDP and drive success in our data-driven world.


Bookmark this page as we will be updating the blog posts links here.



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