Deploying DCM Floodlight Pixels in DTM



Hi Adobe DTM Community,

My client has been migrating DCM floodlight tags from iframe format to the newest format (gtag).

We are seeing having issues with booking conversion tags specifically. We can see the rules are executing on the confirmation page as we would expect, but only 1/3 of the times that the tags are sending data to DCM.

The current structure of the booking conversion tags is that we have a page load rule that fires at the top of the page for all pages with the global gtag snippet (with sequential HTML) and a page load rule that fires at the bottom of the page with the event floodlight tag (Sequential Javascript). We tried to ensure that there was no race in firing order.

Would anyone be able to advise on this?

Thanks very much