Expand my Community achievements bar.

Adobe Summit 2025: AEP & RTCDP Session Recordings Are Live! Missed a session or want to revisit your favorites? Watch the latest recordings now.

Mark Solution

This conversation has been locked due to inactivity. Please create a new post.

SOLVED

Marketing Cloud Visitor ID - data collection at demdex?

Avatar

Community Advisor

we will start to use the new MCVID-Service and we will send requests to demdenx.net as described here: How It Works

i didn't find any information which data will get stored at demdex.net and if there are any options for admins to change the behaviour of the data logs (eg. IP obfuscation).

would be great to get some information about data processing and especially data storage at demdex.net

kind regards in advance for all replies!

1 Accepted Solution

Avatar

Correct answer by
Employee

The Demdex call is used to generate the MID value to be stored in the AMCV cookie on the user's browser. Any ID values – MCID(AMCV cookie), UUID(demdex cookie) and any declared IDs sent by the customer along with associated properties like authentication states, co-op safe/unsafe etc. are stored with MCID calls.

Hope this helps!

View solution in original post

1 Reply

Avatar

Correct answer by
Employee

The Demdex call is used to generate the MID value to be stored in the AMCV cookie on the user's browser. Any ID values – MCID(AMCV cookie), UUID(demdex cookie) and any declared IDs sent by the customer along with associated properties like authentication states, co-op safe/unsafe etc. are stored with MCID calls.

Hope this helps!